Come join one of America’s fastest-growing insurance companies. Since 1848, National Life Group has aimed to keep our promises, providing families with stability in good times and in bad. Throughout that history, we have provided peace of mind to those families as they plan their futures.
Our mission extends beyond the insurance and annuities policies that we offer. We strive to make the world a better place through our grants from our charitable foundation, paid volunteer time for our employees, environmentally sustainable and healthy workplaces, and events that promote the work of nonprofits in our own backyard.
We foster a collaborative environment with opportunities for growth and encourage our associates to live our values: Do good. Be good. Make good.
Please note that we do not offer visa sponsorship for this position.
Role Summary
National Life Group has a great story to tell and we’re searching for the right person to tell it. We’re hiring a Media Relations Director to lead the strategy and execution of our public relations, media outreach, and executive thought leadership. This well-connected, dynamic professional will have an eye for detail and an ear to the ground. They will have a strong curiosity and drive to uncover compelling stories through an established network that is ready to amplify it.
This position currently offers an onsite work schedule, with the expectation that you are in the office four (4) days per week during onsite core days. Our current onsite core days are Monday, Tuesday, Wednesday, and Thursday. The work schedule type and core days are subject to change with advance notification and manager discretion.
Essential Duties and Responsibilities
- Strategic Media Leadership: Identify and secure high-impact opportunities across media, events, podcasts, and digital platforms for senior leaders working in collaboration with internal and external resources
- Business Acumen: Understand key aspects of the business to direct relevant and compelling messaging to target audiences
- Thought Leadership: Develop and execute personalized communications plans for senior leaders aligned with National Life’s business priorities and values
- Data Mining Expertise: Access and mine data regularly to inform recommendations and measure impact/results of communications and PR plans
- Strong Connections: Leverage existing media connections and build trusted relationships with National Life’s internal and external marketing and PR resources to create thought leadership and media opportunities
Preferred Qualifications
- 10+ years of experience managing external communications including public relations, media relations, and content creation
- 8-10 years of life insurance industry experience
- Proven results achieved through experience, intuition, and a robust network
- Excellent communicator with empathy and listening skills
- Proven experience landing national and local media, using sound judgement and strategy
- Deep connections to help spread the word with key audiences about the good National Life does
- Self-motivated, results-oriented and able to work independently in a fast-paced business environment
- Proactive approach, able to anticipate issues and recommend solutions
- Take direction and offer constructive feedback
- Ruthlessly prioritize work and projects to meet deadlines/expectations
Base Pay Range . The base pay range for this position is the range National Life reasonably and in good faith expects to pay for the position taking into account the wide variety of factors, including: prior experience and job-related knowledge; education, training and certificates; current business needs; and market factors. The final salary or hourly wages offered may be outside of this range based on other reasons and individual circumstances.
Additional Compensation and Benefits . The total compensation package for this position may also include a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick time, and parental leave), dependent on the position offered. The successful candidate may also be eligible to participate in National Life’s discretionary annual incentive programs, subject to the rules governing such programs. If hired, the employee will be in an "at-will position" and National Life reserves the right to modify base salary (as well as any other discretionary payment or compensation or benefit program) at any time, including for reasons related to individual performance, company or individual department/team performance, and market factors.
National Life is accepting applications for this role on an ongoing basis and the role remains open until filled.
Salary Pay Range
$114,375 - $167,750 USD
Equal Employment Opportunity Statement
As set forth in National Life Insurance Company’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.
Voluntary Self-Identification of Disability (Optional)
We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.
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