
A performance and lifestyle apparel brand is seeking a full-time Women’s Product Designer to help drive the future of its women’s athleisure and performance apparel. This role blends trend-forward creative design with strong technical execution, ensuring each garment serves a clear purpose and resonates with the customer.
Location: Charlottesville, VA (Fully onsite)
Key Responsibilities
Partner with design leadership to build cohesive, story-driven seasonal collections
Develop seasonal color palettes aligned across women’s and men’s assortments and shared fabrics
Apply color, print, and graphics to create strong visual narratives and merchandising stories
Translate brand values, seasonal concepts, and customer insights into compelling product storytelling
Conduct market and trend research within women’s performance and athleisure categories
Analyze competitor product and sales data to identify opportunities and white space
Create detailed CADs and support tech pack creation for production-ready handoff
Collaborate with Technical Design during fit sessions to refine silhouette, proportion, and construction
Maintain design intent from initial proto through final production
Select and apply prints, patterns, and graphics aligned with brand aesthetic
Qualifications
Bachelor’s degree in Fashion Design, Apparel Design, or equivalent experience
3+ years of experience in women’s performance, athleisure, or activewear design
Experience designing full collections from concept through production
Strong understanding of garment construction, fabric behavior, and technical design fundamentals
Proficiency in Adobe Illustrator, Photoshop, or similar design software
Experience creating or contributing to detailed tech packs
Strong eye for color, proportion, and fit
Ability to work cross-functionally in a fast-paced environment
Print and pattern design experience preferred
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Location: Charlottesville, VA (Fully onsite)
Key Responsibilities
Partner with design leadership to build cohesive, story-driven seasonal collections
Develop seasonal color palettes aligned across women’s and men’s assortments and shared fabrics
Apply color, print, and graphics to create strong visual narratives and merchandising stories
Translate brand values, seasonal concepts, and customer insights into compelling product storytelling
Conduct market and trend research within women’s performance and athleisure categories
Analyze competitor product and sales data to identify opportunities and white space
Create detailed CADs and support tech pack creation for production-ready handoff
Collaborate with Technical Design during fit sessions to refine silhouette, proportion, and construction
Maintain design intent from initial proto through final production
Select and apply prints, patterns, and graphics aligned with brand aesthetic
Qualifications
Bachelor’s degree in Fashion Design, Apparel Design, or equivalent experience
3+ years of experience in women’s performance, athleisure, or activewear design
Experience designing full collections from concept through production
Strong understanding of garment construction, fabric behavior, and technical design fundamentals
Proficiency in Adobe Illustrator, Photoshop, or similar design software
Experience creating or contributing to detailed tech packs
Strong eye for color, proportion, and fit
Ability to work cross-functionally in a fast-paced environment
Print and pattern design experience preferred
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