What We Need
The PDC Leader of Inside Sales is responsible for driving revenue growth, optimizing sales processes, and managing a high‑performing inside sales organization. This role oversees daily sales operations, manages a team of Inside Sales Representatives, establishes performance expectations, and partners closely with Marketing, Field Sales, Customer Success, and Operations to achieve company revenue and retention goals. The ideal candidate is a data‑driven, people‑centric leader with a strong track record of building scalable sales engines and will report to the Sr. Director of Sales. This position will reside in our Salt Lake City Office.
What You'll Be Doing Leadership & Team Management
Recruit, develop, coach, and retain a high‑performing inside sales team.
Establish clear goals, KPIs, and activity metrics; provide ongoing performance management.
Lead team meetings, pipeline reviews, and coaching sessions to ensure quota attainment.
Foster a culture of accountability, collaboration, and continuous improvement.
Up to 25% travel for management of PDC offices where Inside Sales resides (MA, FL, PA, UT).
Sales Strategy & Execution
Develop and execute the inside sales strategy to support company growth targets.
Build and refine sales processes, cadences, and talk tracks aligned to buyer personas.
Partner with Marketing to optimize lead generation, inbound/outbound workflows, and conversion rates.
Work with Field Sales/Enterprise Sales to support territory growth and handoff processes.
Ensure a partnered relationship between Territory Managers and Inside Sales Managers.
Pipeline, Forecasting & Reporting
Own pipeline accuracy, forecasting, and reporting for inside sales.
Utilize Salesforce to analyze trends, track performance, and optimize productivity.
Implement dashboards and reporting structures for leadership visibility.
Customer Engagement & Revenue Growth
Oversee execution of outbound prospecting, lead qualification, and opportunity generation including face‑to‑face meetings for the field team.
Ensure consistent, high‑quality customer interactions via phone, email, chat, and digital channels.
Drive expansion opportunities within existing accounts through cross‑sell and upsell programs.
Collaborate with Customer Success and Support to ensure seamless customer lifecycle management.
Operational Excellence
Identify bottlenecks and implement process improvements across the sales cycle.
Partner with Sales Operations to optimize CRM use, territory management, demos, and other ISM functions.
Implement best practices for sales productivity, including enablement, playbooks, and use of digital tools (Google Meet, Demo Room, etc.).
What You’ll Need to be Successful Required
5–10+ years of inside sales or sales management experience; proven track record leading sales teams.
Strong leadership, coaching, and talent development skills.
Experience managing KPIs, forecasting, and pipeline development.
Proficiency with Salesforce and sales productivity tools.
Excellent communication, presentation, and analytical skills.
Preferred
Experience in healthcare, software/SaaS, manufacturing, or another B2B sector.
Experience building outbound ISM teams.
Background in process improvement, sales operations, or RevOps.
Ability to thrive in fast‑paced, high‑growth environments.
About Us When hospitals, schools, hotels, and even music festivals need to identify the people coming through their doors, they rely on PDC's expertise and solutions. As part of Brady Corporation's global portfolio of brands, PDC is a leader in identification solutions serving healthcare, government, education, entertainment and hospitality. PDC's breadth of products, from patient identification to music festival wristbands, are an integral part of Brady's identification solutions. But PDC's products and solutions are just one element of the Brady story. From the depths of the ocean to outer space, from the factory floor to the delivery room—Brady is just about everywhere you look. Companies worldwide trust us because of our deep expertise and knowledge across a wide range of industries and applications, powered by our world‑class manufacturing capabilities. PDC has a diverse customer base in industries including electronics, telecommunications, manufacturing, electrical, construction, healthcare, aerospace and more. As of July 31 2025, Brady employed approximately 6,400 people in its worldwide businesses. Our fiscal 2025 sales were approximately $1.51 billion. Brady stock trades on the New York Stock Exchange under the symbol BRC. You can learn more about us at
www.bradycorp.com .
Why Work At Brady A career at Brady means working for a global company that has thrived for over 100 years, whose innovative spirit drives our future growth. As a member of the PDC team, you'll get to represent a company with unique brand recognition across several industries. Brady offers competitive pay and great benefits, supported by a culture that encourages collaboration and innovation. We strive to foster an inclusive workplace where diverse talent can learn, grow, and succeed. Our headquarters are in Milwaukee, Wisconsin, but we have more than 70 locations globally, giving our employees the opportunity to work with colleagues around the world.
Our Benefits
Comprehensive insurance coverage starting on your first day of employment, including medical, dental, and vision
Generous 401(k) with company match
Paid time off and holidays
Opportunity to participate in incentive programs for all full‑time employees
Family planning benefits including paid parental leave, fertility coverage, adoption and surrogacy assistance
Education reimbursement opportunities
Scholarship program for children of Brady employees
Variety of Employee Resource Groups to provide unique networking, development, and volunteer opportunities
Employee Assistance Program and related wellness programs (mental and behavioral health, family counseling, financial management)
Dress‑for‑your‑day dress code
Charitable contributions matched through Brady's Matching Gift program
#J-18808-Ljbffr
What You'll Be Doing Leadership & Team Management
Recruit, develop, coach, and retain a high‑performing inside sales team.
Establish clear goals, KPIs, and activity metrics; provide ongoing performance management.
Lead team meetings, pipeline reviews, and coaching sessions to ensure quota attainment.
Foster a culture of accountability, collaboration, and continuous improvement.
Up to 25% travel for management of PDC offices where Inside Sales resides (MA, FL, PA, UT).
Sales Strategy & Execution
Develop and execute the inside sales strategy to support company growth targets.
Build and refine sales processes, cadences, and talk tracks aligned to buyer personas.
Partner with Marketing to optimize lead generation, inbound/outbound workflows, and conversion rates.
Work with Field Sales/Enterprise Sales to support territory growth and handoff processes.
Ensure a partnered relationship between Territory Managers and Inside Sales Managers.
Pipeline, Forecasting & Reporting
Own pipeline accuracy, forecasting, and reporting for inside sales.
Utilize Salesforce to analyze trends, track performance, and optimize productivity.
Implement dashboards and reporting structures for leadership visibility.
Customer Engagement & Revenue Growth
Oversee execution of outbound prospecting, lead qualification, and opportunity generation including face‑to‑face meetings for the field team.
Ensure consistent, high‑quality customer interactions via phone, email, chat, and digital channels.
Drive expansion opportunities within existing accounts through cross‑sell and upsell programs.
Collaborate with Customer Success and Support to ensure seamless customer lifecycle management.
Operational Excellence
Identify bottlenecks and implement process improvements across the sales cycle.
Partner with Sales Operations to optimize CRM use, territory management, demos, and other ISM functions.
Implement best practices for sales productivity, including enablement, playbooks, and use of digital tools (Google Meet, Demo Room, etc.).
What You’ll Need to be Successful Required
5–10+ years of inside sales or sales management experience; proven track record leading sales teams.
Strong leadership, coaching, and talent development skills.
Experience managing KPIs, forecasting, and pipeline development.
Proficiency with Salesforce and sales productivity tools.
Excellent communication, presentation, and analytical skills.
Preferred
Experience in healthcare, software/SaaS, manufacturing, or another B2B sector.
Experience building outbound ISM teams.
Background in process improvement, sales operations, or RevOps.
Ability to thrive in fast‑paced, high‑growth environments.
About Us When hospitals, schools, hotels, and even music festivals need to identify the people coming through their doors, they rely on PDC's expertise and solutions. As part of Brady Corporation's global portfolio of brands, PDC is a leader in identification solutions serving healthcare, government, education, entertainment and hospitality. PDC's breadth of products, from patient identification to music festival wristbands, are an integral part of Brady's identification solutions. But PDC's products and solutions are just one element of the Brady story. From the depths of the ocean to outer space, from the factory floor to the delivery room—Brady is just about everywhere you look. Companies worldwide trust us because of our deep expertise and knowledge across a wide range of industries and applications, powered by our world‑class manufacturing capabilities. PDC has a diverse customer base in industries including electronics, telecommunications, manufacturing, electrical, construction, healthcare, aerospace and more. As of July 31 2025, Brady employed approximately 6,400 people in its worldwide businesses. Our fiscal 2025 sales were approximately $1.51 billion. Brady stock trades on the New York Stock Exchange under the symbol BRC. You can learn more about us at
www.bradycorp.com .
Why Work At Brady A career at Brady means working for a global company that has thrived for over 100 years, whose innovative spirit drives our future growth. As a member of the PDC team, you'll get to represent a company with unique brand recognition across several industries. Brady offers competitive pay and great benefits, supported by a culture that encourages collaboration and innovation. We strive to foster an inclusive workplace where diverse talent can learn, grow, and succeed. Our headquarters are in Milwaukee, Wisconsin, but we have more than 70 locations globally, giving our employees the opportunity to work with colleagues around the world.
Our Benefits
Comprehensive insurance coverage starting on your first day of employment, including medical, dental, and vision
Generous 401(k) with company match
Paid time off and holidays
Opportunity to participate in incentive programs for all full‑time employees
Family planning benefits including paid parental leave, fertility coverage, adoption and surrogacy assistance
Education reimbursement opportunities
Scholarship program for children of Brady employees
Variety of Employee Resource Groups to provide unique networking, development, and volunteer opportunities
Employee Assistance Program and related wellness programs (mental and behavioral health, family counseling, financial management)
Dress‑for‑your‑day dress code
Charitable contributions matched through Brady's Matching Gift program
#J-18808-Ljbffr