Sr. Demand Generation Specialist (MedInsight)
Milliman Ireland, Seattle, Washington, us, 98127
Sr. Demand Generation Specialist (MedInsight)
Job Category : Marketing/Communication/Art/Creative
Requisition Number : DEMAN010017
Posted: January 26, 2026
Full-Time
Remote
Locations
01-Seattle, 1301 Fifth Ave, Ste. 3800, Seattle, WA 981012635, USA
92-Appleton, 1045 N Lynndale Dr, Ste 2E, Appleton, WI 54914, USA
28-Cambridge, 150 Cambridge Park Dr, Cambridge, MA 02140, USA
29-Burlington, 550 Hinesburg Road, South Burlington, VT 05403, USA
09-Chicago, 71 S. Wacker Drive 31st Floor, Chicago, IL 60606, USA
21-Hartford, 200 Great Pond Dr, Windsor, CT 06095, USA
16-Houston, 1415 Louisiana St, Suite 500, Houston, TX 77002, USA
13-Indianapolis, 10 West Market Street, Ste. 1600, Indianapolis, IN 46204, USA
07-Little Falls, 150 Clove Rd, 8th Floor, Little Falls Twp, NJ 07424, USA
03-Los Angeles, 251 South Lake Avenue, Suite 910, Pasadena, CA 911013022, USA
04-Milwaukee, 15-Solutions, 17335 Golf Parkway, Suite 100, Brookfield, WI 530451128, USA
24-Minneapolis, 7500 Flying Cloud Drive, Suite 740, Eden Prairie, MN 55344, USA
14-Omaha, 18205 Capitol Ave, Suite 400, Omaha, NE 681241088, USA
86-Orange County, 19200 Von Karman Ave., Suite 950, Irvine, CA 92612, USA
12-Phoenix, 3120 W. Carefree HWY STE 1-776, Phoenix, AZ 85086, USA
06-Philadelphia, 801 Cassatt Rd, Suite 111, Berwyn, PA 19312, USA
05-Portland, 1455 SW Broadway, Portland, OR 97201, USA
35-Portland Maine, 200 Middle Street, Suite 1002, Portland, ME 041016407, USA
02-San Francisco, 650 California Street, 21st Floor, San Francisco, CA 941082702, USA
27-St. Louis, 500 North Broadway, Ste. 1750, St. Louis, MO 63102, USA
Leading with our core values of Quality, Integrity, and Opportunity, MedInsight is one of the healthcare industry’s most trusted solutions for healthcare intelligence. Our company purpose is to empower easy, data-driven decision-making on important healthcare questions. Through our products, education, and services, MedInsight is impacting healthcare by helping to drive better outcomes for patients while reducing waste. Over 300 leading healthcare organizations have come to rely on MedInsight analytic solutions for healthcare cost and care management.
MedInsight is a subsidiary of Milliman; a global, employee-owned consultancy providing actuarial consulting, retirement funding and healthcare financing, enterprise risk management and regulatory compliance, data analytics and business transformation as well as a range of other consulting and technology solutions.
Position Summary As a Senior Demand Generation Specialist, you will be responsible for developing and executing strategies to drive awareness, interest, and demand for our products and services. You will collaborate closely with marketing, sales, and product teams to create and implement integrated campaigns that generate high-quality leads and ultimately contribute to revenue growth. Your primary objective will be to create and execute marketing campaigns that effectively engage target audiences and engage with them along the buyer journey, moving them through the sales funnel.
Primary Responsibilities
Plan, execute, and optimize demand generation campaigns to drive awareness, engagement, and qualified pipeline for our products and services.
Collaborate with cross-functional teams, including marketing, sales, and product, to define target audience segments, messaging, and campaign objectives.
Create and manage multi-channel marketing campaigns, including email, social media, digital advertising, content marketing, webinars, events, and more.
Utilize marketing automation and CRM platforms to manage lead generation, lead nurturing, and lead scoring processes.
Analyze campaign performance metrics, track key KPIs, and provide regular reporting and insights to stakeholders.
Continuously optimize campaigns based on performance data, market trends, and customer feedback to maximize ROI and drive revenue growth.
Conduct market research and competitive analysis to identify opportunities and stay ahead of industry trends.
Collaborate with the content team to develop compelling and relevant content assets for demand generation campaigns.
Manage relationships with external agencies, vendors, and partners as needed to support demand generation initiatives.
Stay up to date with best practices, emerging technologies, and industry developments in demand generation, marketing automation, and data analytics.
Preferred Skills and Experience
Bachelor’s degree in marketing, Business, or related field.
3 years in demand generation, marketing, or related roles, preferably in a B2B environment.
Deep understanding of demand generation tactics, including inbound marketing, lead generation, lead nurturing, and marketing automation.
Experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and CRM systems (e.g., Salesforce).
Strong analytical skills and the ability to leverage data analytics tools (e.g., Google Analytics, Salesforce B2B analytics, etc.) to translate data into actionable insights.
Excellent project management skills with the ability to manage multiple campaigns and priorities simultaneously.
Exceptional communication skills, both written and verbal, with the ability to craft compelling messaging and content.
Creative thinker with a results-oriented mindset and a track record of driving measurable business outcomes.
Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities.
Experience working in a startup or high-growth company is a plus.
Energetic, optimistic, and hard-working: maintains a can-do attitude and is unrelenting in the pursuit of excellence.
Compensation and Location The overall salary range for this role is $59,200 - $109,020.
For candidates residing in Pennsylvania, Virginia, Washington, or the District of Columbia the salary range is $68,080 - $109,020.
All other locations the salary range is $59,200 - $94,800.
A combination of factors will be considered, including, but not limited to, education, relevant work experience, qualifications, skills, certifications, etc. This role can be located remotely within the United States.
The expected application deadline for this job is February 28, 2026.
What makes this a great opportunity?
Join an innovative, high growth company with a solid industry track record
Bring your expertise and ideas to directly impact and help build the next generation of MedInsight products and solutions
Enjoy significant visibility in your work on a small team and be recognized for your wins
Work for a company that values your wellbeing and professional growth, offering a flexible work environment, generous benefits package, and investment in the development of your career
Benefits
Medical, Dental and Vision – Coverage for employees, dependents, and domestic partners.
Employee Assistance Program (EAP) – Confidential support for personal and work-related challenges
401(k) Plan – Includes a company matching program and profit-sharing contributions
Discretionary Bonus Program – Recognizing employee contributions
Flexible Spending Accounts (FSA) – Pre-tax savings for dependent care, transportation, and eligible medical expenses
Paid Time Off (PTO) – Begins accruing on the first day of work. Full-time employees accrue 15 days per year, and employees working less than full-time accrue PTO on a prorated basis
Holidays – A minimum of 10 paid holidays per year
Family Building Benefits – Includes adoption and fertility assistance
Paid Parental Leave – Up to 12 weeks of paid leave for employees who meet eligibility criteria
Life Insurance & AD&DD – 100% of premiums covered by Milliman
Short-Term and Long-Term Disability – Fully paid by Milliman
Equal Opportunity All qualified applicants will receive consideration for employment, without regard to race, color, religion, sex, sexual orientation, national origin, disability, or status as a protected veteran.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
#J-18808-Ljbffr
Requisition Number : DEMAN010017
Posted: January 26, 2026
Full-Time
Remote
Locations
01-Seattle, 1301 Fifth Ave, Ste. 3800, Seattle, WA 981012635, USA
92-Appleton, 1045 N Lynndale Dr, Ste 2E, Appleton, WI 54914, USA
28-Cambridge, 150 Cambridge Park Dr, Cambridge, MA 02140, USA
29-Burlington, 550 Hinesburg Road, South Burlington, VT 05403, USA
09-Chicago, 71 S. Wacker Drive 31st Floor, Chicago, IL 60606, USA
21-Hartford, 200 Great Pond Dr, Windsor, CT 06095, USA
16-Houston, 1415 Louisiana St, Suite 500, Houston, TX 77002, USA
13-Indianapolis, 10 West Market Street, Ste. 1600, Indianapolis, IN 46204, USA
07-Little Falls, 150 Clove Rd, 8th Floor, Little Falls Twp, NJ 07424, USA
03-Los Angeles, 251 South Lake Avenue, Suite 910, Pasadena, CA 911013022, USA
04-Milwaukee, 15-Solutions, 17335 Golf Parkway, Suite 100, Brookfield, WI 530451128, USA
24-Minneapolis, 7500 Flying Cloud Drive, Suite 740, Eden Prairie, MN 55344, USA
14-Omaha, 18205 Capitol Ave, Suite 400, Omaha, NE 681241088, USA
86-Orange County, 19200 Von Karman Ave., Suite 950, Irvine, CA 92612, USA
12-Phoenix, 3120 W. Carefree HWY STE 1-776, Phoenix, AZ 85086, USA
06-Philadelphia, 801 Cassatt Rd, Suite 111, Berwyn, PA 19312, USA
05-Portland, 1455 SW Broadway, Portland, OR 97201, USA
35-Portland Maine, 200 Middle Street, Suite 1002, Portland, ME 041016407, USA
02-San Francisco, 650 California Street, 21st Floor, San Francisco, CA 941082702, USA
27-St. Louis, 500 North Broadway, Ste. 1750, St. Louis, MO 63102, USA
Leading with our core values of Quality, Integrity, and Opportunity, MedInsight is one of the healthcare industry’s most trusted solutions for healthcare intelligence. Our company purpose is to empower easy, data-driven decision-making on important healthcare questions. Through our products, education, and services, MedInsight is impacting healthcare by helping to drive better outcomes for patients while reducing waste. Over 300 leading healthcare organizations have come to rely on MedInsight analytic solutions for healthcare cost and care management.
MedInsight is a subsidiary of Milliman; a global, employee-owned consultancy providing actuarial consulting, retirement funding and healthcare financing, enterprise risk management and regulatory compliance, data analytics and business transformation as well as a range of other consulting and technology solutions.
Position Summary As a Senior Demand Generation Specialist, you will be responsible for developing and executing strategies to drive awareness, interest, and demand for our products and services. You will collaborate closely with marketing, sales, and product teams to create and implement integrated campaigns that generate high-quality leads and ultimately contribute to revenue growth. Your primary objective will be to create and execute marketing campaigns that effectively engage target audiences and engage with them along the buyer journey, moving them through the sales funnel.
Primary Responsibilities
Plan, execute, and optimize demand generation campaigns to drive awareness, engagement, and qualified pipeline for our products and services.
Collaborate with cross-functional teams, including marketing, sales, and product, to define target audience segments, messaging, and campaign objectives.
Create and manage multi-channel marketing campaigns, including email, social media, digital advertising, content marketing, webinars, events, and more.
Utilize marketing automation and CRM platforms to manage lead generation, lead nurturing, and lead scoring processes.
Analyze campaign performance metrics, track key KPIs, and provide regular reporting and insights to stakeholders.
Continuously optimize campaigns based on performance data, market trends, and customer feedback to maximize ROI and drive revenue growth.
Conduct market research and competitive analysis to identify opportunities and stay ahead of industry trends.
Collaborate with the content team to develop compelling and relevant content assets for demand generation campaigns.
Manage relationships with external agencies, vendors, and partners as needed to support demand generation initiatives.
Stay up to date with best practices, emerging technologies, and industry developments in demand generation, marketing automation, and data analytics.
Preferred Skills and Experience
Bachelor’s degree in marketing, Business, or related field.
3 years in demand generation, marketing, or related roles, preferably in a B2B environment.
Deep understanding of demand generation tactics, including inbound marketing, lead generation, lead nurturing, and marketing automation.
Experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and CRM systems (e.g., Salesforce).
Strong analytical skills and the ability to leverage data analytics tools (e.g., Google Analytics, Salesforce B2B analytics, etc.) to translate data into actionable insights.
Excellent project management skills with the ability to manage multiple campaigns and priorities simultaneously.
Exceptional communication skills, both written and verbal, with the ability to craft compelling messaging and content.
Creative thinker with a results-oriented mindset and a track record of driving measurable business outcomes.
Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities.
Experience working in a startup or high-growth company is a plus.
Energetic, optimistic, and hard-working: maintains a can-do attitude and is unrelenting in the pursuit of excellence.
Compensation and Location The overall salary range for this role is $59,200 - $109,020.
For candidates residing in Pennsylvania, Virginia, Washington, or the District of Columbia the salary range is $68,080 - $109,020.
All other locations the salary range is $59,200 - $94,800.
A combination of factors will be considered, including, but not limited to, education, relevant work experience, qualifications, skills, certifications, etc. This role can be located remotely within the United States.
The expected application deadline for this job is February 28, 2026.
What makes this a great opportunity?
Join an innovative, high growth company with a solid industry track record
Bring your expertise and ideas to directly impact and help build the next generation of MedInsight products and solutions
Enjoy significant visibility in your work on a small team and be recognized for your wins
Work for a company that values your wellbeing and professional growth, offering a flexible work environment, generous benefits package, and investment in the development of your career
Benefits
Medical, Dental and Vision – Coverage for employees, dependents, and domestic partners.
Employee Assistance Program (EAP) – Confidential support for personal and work-related challenges
401(k) Plan – Includes a company matching program and profit-sharing contributions
Discretionary Bonus Program – Recognizing employee contributions
Flexible Spending Accounts (FSA) – Pre-tax savings for dependent care, transportation, and eligible medical expenses
Paid Time Off (PTO) – Begins accruing on the first day of work. Full-time employees accrue 15 days per year, and employees working less than full-time accrue PTO on a prorated basis
Holidays – A minimum of 10 paid holidays per year
Family Building Benefits – Includes adoption and fertility assistance
Paid Parental Leave – Up to 12 weeks of paid leave for employees who meet eligibility criteria
Life Insurance & AD&DD – 100% of premiums covered by Milliman
Short-Term and Long-Term Disability – Fully paid by Milliman
Equal Opportunity All qualified applicants will receive consideration for employment, without regard to race, color, religion, sex, sexual orientation, national origin, disability, or status as a protected veteran.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
#J-18808-Ljbffr