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Media Planner

Topsort Inc., Menlo Park, California, United States, 94029

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We\'re quickly growing and super excited for you to join us!

Responsibilities

Media Planning & Strategy:

Develop tailored media strategies and proposals based on campaign objectives, target audiences, and performance goals.

Campaign Lifecycle Management:

Take full ownership of creating, launching, and optimizing campaigns to ensure peak performance across Toppie’s retail media inventory.

Data Science Collaboration:

Work directly with the Data Science team to analyze performance trends, test new variables, and identify technical opportunities to improve campaign results.

Client Engagement & Success:

Act as the main point of contact for agencies and brands. You will take part of the customer success journey, including regular campaign reviews and alignment meetings.

Advanced Reporting:

Deliver clear performance reports and actionable insights. You will assist in the creation and improvement of automated reporting tools to provide clients with real-time transparency.

Revenue Growth:

Identify upsell and cross-sell opportunities, driving incremental ad spend by proving value through performance.

What You Need to be Successful

Experience:

1–3 years of experience in media planning, media buying, or digital advertising.

Agency Expertise:

Proven experience working with major global media holding companies and managing diverse brand portfolios.

Technical Savvy:

Strong understanding of digital advertising formats (display, sponsored listings, video, programmatic) and an interest in automated workflows.

Analytical Mindset:

Ability to interpret complex campaign data, collaborate with technical teams, and optimize for performance in real-time.

Client-Facing Skills:

Excellent communication and presentation skills; comfortable leading meetings and pitching campaign optimizations to sophisticated brand stakeholders.

Startup DNA:

A self-starter attitude with the ability to thrive in a fast-paced environment.

What We Value

Deep dive into details : Professionals who are not content with superficial answers and dive deeply into the details to uncover root causes and optimal solutions.

Team first : A low need for individual recognition, always prioritizing collective results over personal credit.

You thrive with ambiguity : Exceptional ability to tackle open-ended problems in unstructured environments, turning chaos into structured innovation.

Adaptability : Willingness to learn, mentor, lead, and follow as the situation demands, fostering growth at all levels.

Urgency : A disproportionate sense of urgency in execution, while keeping scalability and the creation of replicable processes in mind to ensure long-term success.

Curiosity : Genuinely curious individuals who can quickly learn difficult concepts and apply them effectively.

Do you sound like the right fit? Let\'s dive right in!

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