
Engagement-Focused Social Media Specialist
Blue Cross Blue Shield of Michigan, Detroit, Michigan, United States, 48228
A leading health insurance company in Michigan is seeking a Communications Specialist to develop, write, and edit content for a variety of internal and external communications while managing social media engagements. The ideal candidate will have a Bachelor's degree in English or a related field and at least three years of professional communications experience. Responsibilities include creating engaging social media content, analyzing performance metrics, and collaborating with cross-functional teams to align with strategic initiatives.
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