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Marketing Specialist

Skyline Construction, Albany, California, United States, 94706

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Overview Skyline is Building Better Together

Come join us at Skyline Construction, a leader in commercial interior construction founded in 1996. Today, Skyline operates multiple offices located throughout California, Washington, and Illinois. Skyline is 100% employee-owned, and has been recognized as one of Inc. Magazine’s Best Workplaces for the past 5 years. We believe that we are “building better together.”

What’s in it for you?

This position is located in San Francisco. The Marketing Specialist is responsible for developing local marketing activities with a strong focus on leading and supporting pursuits that drive new business. This includes creating high quality proposals, presentations, branded materials, public relations content, and other key marketing deliverables that help position the company competitively. In this role, you will ensure that all materials produced and shared internally or externally reflect the highest level of quality, alignment, and differentiation in the marketplace. The ideal candidate is able to handle work that requires rapid turnaround times and strict deadlines, while maintaining accuracy, organization, and attention to detail. This role reports to the Regional Marketing Manager.

As a Marketing Specialist, you will serve in the following areas:

Responsibilities

Pursuit Management

Manage the full pursuit process including proposals, RFP responses, qualifications packages, and interview presentations.

Write compelling custom content, develop visuals/infographics, and design assets such as resumes, project sheets, and custom proposal pages

Coach Operations teams on interview messaging and structure. Conduct post interview debriefs and prepare follow up materials

Project Marketing

Coordinate all project marketing efforts including custom jobsite signage, ordering swag / logowear, client gifts, project photography and videography, and other promotional assets

Coordinate with third party vendors to schedule professional photography and videography

Develop case studies to market the company’s project portfolio through written content and visuals

CRM & Data Management

Maintain the CRM database and ensure accuracy of project and client information

Support bid and resource reporting along with related meetings

Assist with client survey processes

Public Relations

Draft and submit press releases, award submissions, and people on the move announcements

Track media coverage and support companywide PR efforts

Branding

Support the development of branded materials, following companywide brand standards

Events & Client Engagement

Assist with planning and executing internal and external events such as sponsorships, client gatherings, networking events, and recruiting activities

Coordinate vendors and create supporting presentation materials

Represent Skyline at company and industry hosted events

Content Development

Brainstorm and develop content with the Regional Brand Manager and Branding team

Produce written content for biographies, project stories, website updates, social media, and internal messaging

Marketing Strategy & Collaboration

Participate in the annual marketing planning process

Stay current on industry trends and share new ideas to elevate marketing initiatives

Collaborate with regional and companywide marketing teams to coordinate workload and maintain brand alignment

Qualifications

Bachelor’s degree in Marketing, Communications, Graphic Design, or a related field, or equivalent experience

At least 2 years of marketing experience, preferably in the A/E/C industry

Familiarity with proposal preparation in the A/E/C industry

Excellent written and verbal communication skills

Strong organizational skills with the ability to manage multiple deadlines

Proficiency in: MS Office (Word, Excel, PowerPoint), Adobe InDesign & Photoshop, CRM platforms, Canva

Experience coordinating events and vendor relationships

A strong design eye and confidence working with branded templates

What We Are Looking For

Is creative and passionate about visual storytelling

Thrives in a collaborative and fast paced environment

Communicates clearly and professionally with all levels of the organization

Takes initiative and approaches challenges with a positive mindset

Manages competing deadlines with accuracy and confidence

Handles sensitive information with discretion

Perks and Benefits

Employee Stock Ownership Plan (ESOP)

Competitive Medical Insurance plan options including an HSA plan with Company deductible contributions.

Dental Insurance

Vision Insurance

401K Plan Matching

Paid vacation and sick leave

Life Insurance

Flexible Spending Account (FSA)

Gym reimbursement program

Ability to enroll in various voluntary benefits ( Pet Insurance, Identity Theft Protection, Legal Assistance and more.)

$70,000 - $90,000 a year The actual salary will be carefully considered based on a wide range of factors, including your skills, qualifications, experience, and location. The range is subject to change and may be modified in the future. Based on you meeting our benefit eligibility requirements, we offer the following benefits: health, disability, life, dental, vision, Employee Stock Ownership Program and other retirement plans.

Skyline is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, age, religion, sex/gender, sexual orientation, gender identity/expression, marital status, medical condition, national origin, genetic information, ancestry, military/veteran or disability status or any other bases under the law.

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