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Marketing Specialist

QuesTek Innovations LLC, Evanston, Illinois, us, 60208

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Overview

QuesTek is a pioneer and current market leader in Integrated Computational Materials Engineering (ICME). We are seeking a marketing and communications intern to work with the Marketing Manager to build brand awareness, manage communications and generate interest. As a Marketing Specialist, you will support key initiatives across content development, messaging, lead generation, and market research. You will collaborate closely with the Marketing Manager to create high-quality marketing materials, execute targeted campaigns, and support efforts that drive brand awareness, audience engagement, and qualified lead growth. This role contributes directly to QuesTek’s brand presence in advanced materials, aerospace, defense, and related industries. Position Overview As a Marketing Specialist, you will support key initiatives across content development, messaging, lead generation, and market research. You will collaborate closely with the Marketing Manager to create high-quality marketing materials, execute targeted campaigns, and support efforts that drive brand awareness, audience engagement, and qualified lead growth. This role contributes directly to QuesTek’s brand presence in advanced materials, aerospace, defense, and related industries. Responsibilities

Prospecting & Lead Generation: Assist in the development and implementation of lead generation and outbound marketing campaigns. Research and identify potential leads through various channels, including industry publications, events, and online platforms. Build, organize, and maintain prospect and lead lists with accurate, up-to-date information. Support email outreach campaigns, follow-up sequences, and campaign tracking. Help qualify and organize leads for marketing and business development follow-up. Content, Video & Visual Asset Development: Create and edit short-form videos, graphics, and visual assets for LinkedIn, email campaigns, webinars, and the website. Assist with video editing for webinars, interviews, demos, and promotional clips. Design marketing graphics, presentation visuals, and campaign artwork using Adobe Creative Suite and/or Canva. Collaborate with the Marketing Manager to ensure visual consistency with QuesTek’s brand and technical positioning. Messaging & Copy Support: Assist with writing and editing marketing copy for emails, landing pages, social posts, and lead-generation assets. Help adapt technical content into clear, engaging messaging for target audiences. Maintain consistent brand voice across written and visual materials. Events & Conference Support: Support marketing for industry events, conferences, workshops, and webinars. Assist with pre- and post-event promotion, including email campaigns, social posts, landing pages, and visual assets. Research attendees, speakers, sponsors, and target organizations for prospecting and outreach. Help manage post-event follow-up, including lead organization, recap content, and follow-up communications. Market Research & Insights: Conduct keyword and topic research to identify high-interest subjects for content and campaigns. Analyze competitor content, events, and messaging to surface opportunities for differentiation. Gather and summarize insights to inform content strategy, audience targeting, and lead generation efforts. Qualifications

Bachelor’s degree in marketing, communications, media studies, or a related field. Strong written and verbal communication skills. Basic knowledge of marketing principles and strategies. Preferred proficiency in the following software: Adobe Creative Suite, Canva. Familiarity with content management systems (CMS) and social media platforms. Ability to work independently and as part of a team. Strong organizational skills and attention to detail. Creative mindset with the ability to think outside the box. Compensation & Application

Compensation will be commensurate with experience and will include competitive benefits such as health insurance and a 401(k). QuesTek will only employ those who are legally authorized to work in the United States. Interested candidates shall submit their resumes and a cover letter summarizing how their experience would allow them to excel in this position via the Careers page of https://www.questek.com/. No phone calls, please.

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