This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Product Marketing Manager - REMOTE. In this impactful role, you will lead engagement marketing strategies for a cutting-edge financial services platform. Your work will directly influence customer engagement and retention across various channels, while collaborating closely with cross-functional teams. The role demands a keen understanding of customer journeys and data-driven strategies to optimize the product experience. If you are passionate about making a real difference and thrive in a fast-paced environment, we want to hear from you.
Accountabilities
Designing and optimizing omnichannel lifecycle marketing campaigns.
Driving customer activation, engagement, retention, referrals, and cross-sell efforts.
Owning the engagement marketing roadmap to prioritize initiatives based on impact.
Leading A/B testing strategies to optimize content and audience segmentation.
Developing cross-functional partnerships with Product, Analytics, and other teams.
Monitoring performance and uncovering insights to refine marketing strategies.
Identifying friction points in the customer journey and proposing improvements.
Managing content and messaging strategies aligned with business objectives.
Tracking and reporting on KPIs and campaign effectiveness.
Requirements
5+ years of experience in lifecycle or product marketing, preferably in fintech.
Hands-on experience with CRM and marketing automation platforms.
Strong understanding of audience segmentation and behavioral targeting.
Proven experience in developing and executing A/B tests and experiments.
Excellent collaboration skills with cross-functional teams.
Ability to navigate ambiguity and make informed decisions quickly.
Experience with reporting tools and translating data into actionable insights.
A proactive mindset and deep passion for improving customer experience.
Benefits
Competitive base salary, stock options, and health benefits from Day 1.
401(k) plan with company match.
Remote-friendly (US) and flexible time off (FTO).
Opportunities for growth in a high-growth, mission-driven culture.
Inclusive workplace where your work has real impact.
Why Apply Through Jobgether? We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role\'s core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
The final decisions are made by humans, and we wish you the best in your application. Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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Accountabilities
Designing and optimizing omnichannel lifecycle marketing campaigns.
Driving customer activation, engagement, retention, referrals, and cross-sell efforts.
Owning the engagement marketing roadmap to prioritize initiatives based on impact.
Leading A/B testing strategies to optimize content and audience segmentation.
Developing cross-functional partnerships with Product, Analytics, and other teams.
Monitoring performance and uncovering insights to refine marketing strategies.
Identifying friction points in the customer journey and proposing improvements.
Managing content and messaging strategies aligned with business objectives.
Tracking and reporting on KPIs and campaign effectiveness.
Requirements
5+ years of experience in lifecycle or product marketing, preferably in fintech.
Hands-on experience with CRM and marketing automation platforms.
Strong understanding of audience segmentation and behavioral targeting.
Proven experience in developing and executing A/B tests and experiments.
Excellent collaboration skills with cross-functional teams.
Ability to navigate ambiguity and make informed decisions quickly.
Experience with reporting tools and translating data into actionable insights.
A proactive mindset and deep passion for improving customer experience.
Benefits
Competitive base salary, stock options, and health benefits from Day 1.
401(k) plan with company match.
Remote-friendly (US) and flexible time off (FTO).
Opportunities for growth in a high-growth, mission-driven culture.
Inclusive workplace where your work has real impact.
Why Apply Through Jobgether? We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role\'s core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
The final decisions are made by humans, and we wish you the best in your application. Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
#J-18808-Ljbffr