Your Work Shapes the World at Caterpillar Inc. When you join Caterpillar, you are joining a global team that cares not only about the work we do but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don’t just talk about progress and innovation – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.
Career Area: Technology, Digital and Data
Job Summary The Marketing Cloud Technical Team Lead provides technical and strategic leadership for OnPoint, our personalized digital marketing at scale program. This individual will lead a team responsible for managing and maintaining the Marketing Cloud platform. The role requires deep technical expertise, proven leadership, and the ability to deliver scalable, personalized marketing experiences that drive measurable business outcomes.
What You Will Do
Competent to perform all Marketing Cloud development and administration assignments without close supervision; normally assigned the more complex aspects of platform and journey work.
Lead and mentor a team of Marketing Cloud specialists, fostering collaboration, accountability, and continuous improvement.
Guide the design, development, and optimization of customer journeys, ensuring alignment with business goals and best practices.
Oversee administration, configuration, and governance of the Marketing Cloud instance, ensuring stability, scalability, and compliance.
Communicate with stakeholders to direct development, debugging, and testing of Marketing Cloud solutions for accuracy, integrity, and completeness.
Perform integrated testing and acceptance testing of components, ensuring timely, quality results.
Maintain high standards of technical quality within the team by establishing good practices and habits.
Identify and encourage areas for growth and improvement within the team.
Partner with marketing, IT, analytics, and business stakeholders to deliver integrated solutions.
What Will Decision Making and Critical Thinking: Knowledge of the decision‑making process and associated tools and techniques; ability to accurately analyze situations and reach productive decisions based on informed judgment.
Software Development: Knowledge of software development tools and activities; ability to produce software products or systems in line with product requirements.
Software Development Life Cycle: Knowledge of software development life cycle; ability to use a structured methodology for delivering and managing new or enhanced software products to the marketplace.
Software Product Design/Architecture: Knowledge of software product design; ability to convert market requirements into the software product design.
Software Product Technical Knowledge: Knowledge of technical aspects of a software product; ability to design, configure and integrate technical aspects of software products.
Considerations For Top Candidates
Bachelor’s degree from an accredited college or university in Computer Science, Information Systems, Marketing Technology, or related field or equivalent working experience.
Digital marketing technology experience.
Deep expertise in Salesforce Marketing Cloud (Journey Builder, Automation Studio, Contact Builder, Email Studio).
Experience designing, developing, deploying, and maintaining marketing technology solutions at scale.
Experience with Marketing Cloud Connect and Data warehouse integrations.
Strong knowledge of application architectural patterns (e.g., microservices, event‑driven).
Experience deploying solutions using CI/CD tools such as Jenkins, Azure DevOps, or equivalent.
At least three years of deploying and maintaining solutions using public clouds such as AWS or Azure.
Working within an Agile framework (ideally Scrum).
Salesforce Marketing Cloud certifications (Email Specialist, Consultant, Developer, Administrator) preferred.
Strong analytical skills and ability to work under pressure and within time constraints.
Demonstrated leadership on medium to large‑scale projects impacting strategic priorities.
What You Will Get Working with a Fortune 100 leader, you can build your career on a global scale and take advantage of development opportunities with emerging technologies. We’ve created an inclusive environment for you to explore your passions, make an impact and do the work that really matters. Join Us.
Benefits
Medical, dental, and vision benefits
Paid time off plan (Vacation, Holidays, Volunteer, etc.)
401(k) savings plans
Health Savings Account (HSA)
Flexible Spending Accounts (FSAs)
Health Lifestyle Programs
Employee Assistance Program
Voluntary Benefits and Employee Discounts
Career Development
Incentive bonus
Disability benefits
Life Insurance
Parental leave
Adoption benefits
Tuition Reimbursement
Posting Dates & EEO Posting Dates: January 27, 2026 – February 3, 2026 Visa Sponsorship is not available for this position. Caterpillar is an Equal Opportunity Employer, Including Veterans and Individuals with Disabilities. Qualified applicants of any age are encouraged to apply. Any offer of employment is conditioned upon the successful completion of a drug screen.
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Career Area: Technology, Digital and Data
Job Summary The Marketing Cloud Technical Team Lead provides technical and strategic leadership for OnPoint, our personalized digital marketing at scale program. This individual will lead a team responsible for managing and maintaining the Marketing Cloud platform. The role requires deep technical expertise, proven leadership, and the ability to deliver scalable, personalized marketing experiences that drive measurable business outcomes.
What You Will Do
Competent to perform all Marketing Cloud development and administration assignments without close supervision; normally assigned the more complex aspects of platform and journey work.
Lead and mentor a team of Marketing Cloud specialists, fostering collaboration, accountability, and continuous improvement.
Guide the design, development, and optimization of customer journeys, ensuring alignment with business goals and best practices.
Oversee administration, configuration, and governance of the Marketing Cloud instance, ensuring stability, scalability, and compliance.
Communicate with stakeholders to direct development, debugging, and testing of Marketing Cloud solutions for accuracy, integrity, and completeness.
Perform integrated testing and acceptance testing of components, ensuring timely, quality results.
Maintain high standards of technical quality within the team by establishing good practices and habits.
Identify and encourage areas for growth and improvement within the team.
Partner with marketing, IT, analytics, and business stakeholders to deliver integrated solutions.
What Will Decision Making and Critical Thinking: Knowledge of the decision‑making process and associated tools and techniques; ability to accurately analyze situations and reach productive decisions based on informed judgment.
Software Development: Knowledge of software development tools and activities; ability to produce software products or systems in line with product requirements.
Software Development Life Cycle: Knowledge of software development life cycle; ability to use a structured methodology for delivering and managing new or enhanced software products to the marketplace.
Software Product Design/Architecture: Knowledge of software product design; ability to convert market requirements into the software product design.
Software Product Technical Knowledge: Knowledge of technical aspects of a software product; ability to design, configure and integrate technical aspects of software products.
Considerations For Top Candidates
Bachelor’s degree from an accredited college or university in Computer Science, Information Systems, Marketing Technology, or related field or equivalent working experience.
Digital marketing technology experience.
Deep expertise in Salesforce Marketing Cloud (Journey Builder, Automation Studio, Contact Builder, Email Studio).
Experience designing, developing, deploying, and maintaining marketing technology solutions at scale.
Experience with Marketing Cloud Connect and Data warehouse integrations.
Strong knowledge of application architectural patterns (e.g., microservices, event‑driven).
Experience deploying solutions using CI/CD tools such as Jenkins, Azure DevOps, or equivalent.
At least three years of deploying and maintaining solutions using public clouds such as AWS or Azure.
Working within an Agile framework (ideally Scrum).
Salesforce Marketing Cloud certifications (Email Specialist, Consultant, Developer, Administrator) preferred.
Strong analytical skills and ability to work under pressure and within time constraints.
Demonstrated leadership on medium to large‑scale projects impacting strategic priorities.
What You Will Get Working with a Fortune 100 leader, you can build your career on a global scale and take advantage of development opportunities with emerging technologies. We’ve created an inclusive environment for you to explore your passions, make an impact and do the work that really matters. Join Us.
Benefits
Medical, dental, and vision benefits
Paid time off plan (Vacation, Holidays, Volunteer, etc.)
401(k) savings plans
Health Savings Account (HSA)
Flexible Spending Accounts (FSAs)
Health Lifestyle Programs
Employee Assistance Program
Voluntary Benefits and Employee Discounts
Career Development
Incentive bonus
Disability benefits
Life Insurance
Parental leave
Adoption benefits
Tuition Reimbursement
Posting Dates & EEO Posting Dates: January 27, 2026 – February 3, 2026 Visa Sponsorship is not available for this position. Caterpillar is an Equal Opportunity Employer, Including Veterans and Individuals with Disabilities. Qualified applicants of any age are encouraged to apply. Any offer of employment is conditioned upon the successful completion of a drug screen.
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