TopRank Marketing
Can you translate high level marketing objectives into structured analytical approaches and prompts that become replicable across a book of clients?
TopRank Marketing is looking for someone to join our team that can collect, analyze and interpret data to translate into clear, executive-ready narratives using Google Slides and Looker, tailored to client and internal stakeholder needs.
This role is Contract-to-Hire and 100% remote.
What You’ll Be Doing
Performance Analysis & Insights
Analyze performance within a centralized data warehouse across paid media, organic search, content, social, email, and web analytics
Identify trends, anomalies, and drivers of performance
Connect campaign metrics to business outcomes (leads, pipeline, revenue when available)
Provide summaries with recommended next actions by following analytics threads and uncovering non-obvious insights, not just metrics
Attribution & Funnel Analysis
Support multi-touch attribution and funnel performance analysis
Evaluate channel contribution across awareness → conversion
Assist with CAC, ROAS, LTV, and efficiency analysis where data allows
Measurement and Reporting
Build, maintain, and optimize client dashboards and recurring reports
Translate performance data into clear, client-ready insights, tailored to client and internal stakeholder needs
Identify and ensure accuracy, consistency, and documentation of KPIs and performance drivers across accounts
Support weekly, monthly, and quarterly client reporting cadences
Client & Team Partnership
Partner with clients to gain access to data sources
Draft and maintain measurement methodologies, which can be nuanced for each client and metric
Provide make-sense contextualization of metrics: benchmarking that works
Partner with client service, strategy, search, content, and design teams to inform planning, optimization, and client performance discussions.
Support department and agency leadership with data-backed perspectives on agency offerings, measurement approaches, and emerging opportunities
Analytics Implementation & QA
Help implement and QA tracking across platforms (GA4, Google Tag Manager, Ad platform pixels, Conversion events, etc)
Validate data accuracy and troubleshoot tracking issues
Coordinate with dev teams or clients on data access and permissions
Ensure analytical with is grounded in accurate, well-understood data definitions and assumptions
Identify gaps or limitations in available data and proactively recommend improvements or workarounds
Document key methodologies, recurring prompts, and insight frameworks to support consistency and scalability
What Experience You Need To Have
5-7 years of experience as a marketing analyst, performance analytics or similar
Understanding of attribution models, funnel analysis and KPI frameworks
Can distinguish signal vs. noise in performance data
Comfortable making recommendations— not just reporting numbers
Data hygiene, QA, and troubleshooting mindset
Strong proficiency in analytics (GA4, Adobe Analytics), Google Looker Studio (or similar BI tools), BigQuery
Excel in communication: comfortable presenting to internal teams and clients and tailoring insights to the different audiences
Strategic and business skills: connecting metrics to marketing and business goals (translation of data into insights, and insights into recommended marketing actions) across different channels in integrated programs
Experience supporting marketing programs across channels such as search, content, paid media (Google Ads, LinkedIn, Meta, etc.) and website performance.
Full understanding of Microsoft and Google Suites
At least 3 years of agency experience (comfortable working across multiple clients & industries), strong prioritization and time management, adaptable to different tech stacks and data maturity levels and detail-oriented while managing fast-paced workloads
What We’d Prefer You Also Have
Experience in data warehouse architecture (bonus points for direct experience with Improvado)
What’s In It For You
Work with one of the most respected B2B marketing agencies in the industry
Work with exciting B2B brands and campaigns
Portfolio-worthy projects and client exposure
Flexible work schedule from home
Collaborative and supportive team culture (our people are the BEST!)
Opportunities to grow your skills and contribute strategically
Potential option for full-time work with full benefit package including generous time off, health, dental and vision benefits, 401(k) contributions, and more
#J-18808-Ljbffr
TopRank Marketing is looking for someone to join our team that can collect, analyze and interpret data to translate into clear, executive-ready narratives using Google Slides and Looker, tailored to client and internal stakeholder needs.
This role is Contract-to-Hire and 100% remote.
What You’ll Be Doing
Performance Analysis & Insights
Analyze performance within a centralized data warehouse across paid media, organic search, content, social, email, and web analytics
Identify trends, anomalies, and drivers of performance
Connect campaign metrics to business outcomes (leads, pipeline, revenue when available)
Provide summaries with recommended next actions by following analytics threads and uncovering non-obvious insights, not just metrics
Attribution & Funnel Analysis
Support multi-touch attribution and funnel performance analysis
Evaluate channel contribution across awareness → conversion
Assist with CAC, ROAS, LTV, and efficiency analysis where data allows
Measurement and Reporting
Build, maintain, and optimize client dashboards and recurring reports
Translate performance data into clear, client-ready insights, tailored to client and internal stakeholder needs
Identify and ensure accuracy, consistency, and documentation of KPIs and performance drivers across accounts
Support weekly, monthly, and quarterly client reporting cadences
Client & Team Partnership
Partner with clients to gain access to data sources
Draft and maintain measurement methodologies, which can be nuanced for each client and metric
Provide make-sense contextualization of metrics: benchmarking that works
Partner with client service, strategy, search, content, and design teams to inform planning, optimization, and client performance discussions.
Support department and agency leadership with data-backed perspectives on agency offerings, measurement approaches, and emerging opportunities
Analytics Implementation & QA
Help implement and QA tracking across platforms (GA4, Google Tag Manager, Ad platform pixels, Conversion events, etc)
Validate data accuracy and troubleshoot tracking issues
Coordinate with dev teams or clients on data access and permissions
Ensure analytical with is grounded in accurate, well-understood data definitions and assumptions
Identify gaps or limitations in available data and proactively recommend improvements or workarounds
Document key methodologies, recurring prompts, and insight frameworks to support consistency and scalability
What Experience You Need To Have
5-7 years of experience as a marketing analyst, performance analytics or similar
Understanding of attribution models, funnel analysis and KPI frameworks
Can distinguish signal vs. noise in performance data
Comfortable making recommendations— not just reporting numbers
Data hygiene, QA, and troubleshooting mindset
Strong proficiency in analytics (GA4, Adobe Analytics), Google Looker Studio (or similar BI tools), BigQuery
Excel in communication: comfortable presenting to internal teams and clients and tailoring insights to the different audiences
Strategic and business skills: connecting metrics to marketing and business goals (translation of data into insights, and insights into recommended marketing actions) across different channels in integrated programs
Experience supporting marketing programs across channels such as search, content, paid media (Google Ads, LinkedIn, Meta, etc.) and website performance.
Full understanding of Microsoft and Google Suites
At least 3 years of agency experience (comfortable working across multiple clients & industries), strong prioritization and time management, adaptable to different tech stacks and data maturity levels and detail-oriented while managing fast-paced workloads
What We’d Prefer You Also Have
Experience in data warehouse architecture (bonus points for direct experience with Improvado)
What’s In It For You
Work with one of the most respected B2B marketing agencies in the industry
Work with exciting B2B brands and campaigns
Portfolio-worthy projects and client exposure
Flexible work schedule from home
Collaborative and supportive team culture (our people are the BEST!)
Opportunities to grow your skills and contribute strategically
Potential option for full-time work with full benefit package including generous time off, health, dental and vision benefits, 401(k) contributions, and more
#J-18808-Ljbffr