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Startops

Sr. Analyst, Product Strategy Operations

Startops, Santa Monica, California, United States, 90403

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Sr. Analyst, Product Strategy

Build and maintain a data-driven product strategy to grow the portfolio. Location:

Santa Monica, California, United States Compensation:

$90,000 - 110,000 USD / year Job Tags:

Operations About The Role

O Positiv Health is a Los Angeles-based women's health company on a mission to support women through every stage of life—from their first period to well beyond their last. Since launching in 2018, O Positiv has reshaped the women's health space, tackling long-overlooked issues with innovative, science-backed products and boldly breaking taboos along the way. Our growing portfolio spans PMS & hormone balance, vaginal & urinary health, digestion, menopause, and conception support—offering vitamins, supplements, and personal care products that women trust. Today, O Positiv products are sold nationwide at Target, Walmart, CVS, Amazon, and OPositiv.com. We\'re proud to hold the #1 Vaginal Probiotic nationwide and multiple top-performing products across major wellness categories. We are scaling fast and shaping the future of women's health. Our team combines an entrepreneurial spirit with a passion for innovation and a commitment to impact. Join us, and you\'ll have the opportunity to grow alongside a company that\'s making a real difference. Your Role As the Senior Analyst, Product Strategy, you will play a critical role in supporting the development and execution of our innovation pipeline at a high-growth women\'s health company. Reporting to the Director of Product Strategy, you will help shape our product portfolio through deep consumer insights, market analysis, and competitive benchmarking. You\'ll be responsible for identifying and evaluating innovation opportunities, supporting business case development, and tracking product performance. This is a highly analytical and strategic role, ideal for someone who thrives in a fast-paced environment and has experience synthesizing data into actionable insights. This role is perfect for someone with strong attention to detail and a passion for consumer products and a desire to help women live healthier, more confident lives. Responsibilities

Help Drive Portfolio Strategy Through Analysis and Insights: Evaluate new product opportunities and unmet needs by analyzing consumer trends/surveys, syndicated data (e.g., Nielsen, IRI, Numerator), competitive landscapes, retailer dynamics, and category white space to inform the product roadmap and prioritize innovation opportunities. Support Innovation Pipeline Development: Help develop commercially viable product concepts by supporting business case development, including pricing, SKU rationalization, and assessing retailer and channel fit. Lead Analytical Workstreams: Independently own modeling and in-depth analysis to evaluate product performance, innovation opportunities, and business impact, synthesizing findings into clear and actionable recommendations for the team. Assist Strategic Storytelling and Presentations: Support building compelling, insight-driven presentations and tools to communicate strategy, recommendations, differentiation and product rationale to relevant stakeholders. Monitor and Optimize Product Portfolio: Track and evaluate key product KPIs (e.g., NPS, churn, consumer sentiment) and provide data-driven insights to support product improvements, discontinuation, or expansion decisions. Collaborate Cross-Functionally: Partner with Product & Retail teams to provide analytical support and present actionable findings to inform decision-making. Qualifications

Bachelor\'s Degree Strong analytical experience with excel or in a quantitative field 2-4 years of experience in a strategy role or management consulting Experience transforming large datasets into actionable insights Interpersonal: Deeply empathetic and seeks to understand our consumer\'s needs and behaviors Strong project management and prioritization skills Adaptable to new technology and innovations Effective communicator, thoughtful and self-reflective, willingness to learn Team-player, detail-oriented, hard-working, and organized Highly resourceful and efficient working in a scrappy environment Excitement for startups and building from the ground up Hours, Compensation & Location

The anticipated base compensation range for this role will be $90,000-110,000 annually. Compensation will be commensurate with the candidate\'s experience and local market rates. Job Type: Full-time Pay based on prior experience Position will be based out of Santa Monica, Los Angeles - in person (Mon-Thurs in office/Friday remote) Benefits

Flexible PTO, Sick Days, and Wellness Days Monthly Social Hours Medical, Vision, and Dental Coverage 401K with matching $50/month Fitness Reimbursement + Up to $1,800 in annual wellness benefits An environment of collaboration, high performance, & respect amongst all employees and managers

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