Executive Director, Product Marketing Strategy Director
J.P. Morgan, New York, New York, us, 10261
Head of Sapphire Acquisitions Marketing Strategy
Join our Consumer & Community Banking division, where you'll serve Chase customers with a variety of financial services, including personal banking and credit cards. We lead the U.S. in credit card sales and deposit growth, offering top digital solutions and customer satisfaction. This role demands a strong quantitative background, quick thinking in a dynamic environment, and excellent communication skills, providing senior-level exposure and opportunities to learn from industry experts.
Job Responsibilities
Drive acquisitions strategy for Sapphire Reserve and Preferred Chase flagship cards
Own acquisitions performance across the channels and the funnel incl. underlying drivers, proactively partner with Acquisitions Center of Excellence across Owned/Paid channels
Proactively partner with designated owners in Consumer Bank / Branches
Own offer calendar, premium & acquisitions unit economics, in partnership with Finance and Analytics
Lead thinking on high priority projects in acquisitions, connecting the dots to higher funnel
Deeply understand performance at the point of conversion and across acquisitions channels
Be responsible for best practices and approvals of acquisitions content across landing pages and in other placements
Lead competitive analyses and run market tests on the ongoing basis
Own investment forecasts and risk strategy management, proactively engaging Risk partners
Owns acquisition OKRs and levers to achieve those goals
Actively invest in building and developing junior team members; support strategic career planning and develop strong followership with junior team members who actively seek advice / mentorship
Required Qualifications
10+ years of experience in experience in a combination of marketing incl. acquisitions marketing, management consulting, or similar roles, including 3-5 years of experience leading teams
Proven ability to structure and scope complex problems and apply a range of analytical tools to develop solutions
Strong analytical mindset; experienced in interpreting data and translating insights into strategy
Proven record of delivering results; ability to collaborate with key stakeholders in marketing, brand, analytics, risk, legal, product, and finance
Strong interpersonal, presentation and influencing skills – ability to collaborate and build relationships with colleagues at all levels and achieve goals without direct control over resources
Ability to communicate effectively and confidently and to work well in cross-functional teams
Track record demonstrating high level of personal initiative, setting and achieving challenging goals, and demonstrating entrepreneurial leadership
Proactive, action-oriented, and results-driven; able to prioritize and manage multiple complex initiatives simultaneously
Comfortable working in an agile environment with competing priorities and openness to an environment of active developmental feedback from peers and managers
Advanced MS Excel and PowerPoint skills
Bachelor’s degree or equivalent experience
Preferred Qualifications
Financial Services experience preferred
MBA preferred
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
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Job Responsibilities
Drive acquisitions strategy for Sapphire Reserve and Preferred Chase flagship cards
Own acquisitions performance across the channels and the funnel incl. underlying drivers, proactively partner with Acquisitions Center of Excellence across Owned/Paid channels
Proactively partner with designated owners in Consumer Bank / Branches
Own offer calendar, premium & acquisitions unit economics, in partnership with Finance and Analytics
Lead thinking on high priority projects in acquisitions, connecting the dots to higher funnel
Deeply understand performance at the point of conversion and across acquisitions channels
Be responsible for best practices and approvals of acquisitions content across landing pages and in other placements
Lead competitive analyses and run market tests on the ongoing basis
Own investment forecasts and risk strategy management, proactively engaging Risk partners
Owns acquisition OKRs and levers to achieve those goals
Actively invest in building and developing junior team members; support strategic career planning and develop strong followership with junior team members who actively seek advice / mentorship
Required Qualifications
10+ years of experience in experience in a combination of marketing incl. acquisitions marketing, management consulting, or similar roles, including 3-5 years of experience leading teams
Proven ability to structure and scope complex problems and apply a range of analytical tools to develop solutions
Strong analytical mindset; experienced in interpreting data and translating insights into strategy
Proven record of delivering results; ability to collaborate with key stakeholders in marketing, brand, analytics, risk, legal, product, and finance
Strong interpersonal, presentation and influencing skills – ability to collaborate and build relationships with colleagues at all levels and achieve goals without direct control over resources
Ability to communicate effectively and confidently and to work well in cross-functional teams
Track record demonstrating high level of personal initiative, setting and achieving challenging goals, and demonstrating entrepreneurial leadership
Proactive, action-oriented, and results-driven; able to prioritize and manage multiple complex initiatives simultaneously
Comfortable working in an agile environment with competing priorities and openness to an environment of active developmental feedback from peers and managers
Advanced MS Excel and PowerPoint skills
Bachelor’s degree or equivalent experience
Preferred Qualifications
Financial Services experience preferred
MBA preferred
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
#J-18808-Ljbffr