Arm
Job ID 2026-16548 • Date posted 14/01/2026 • Location San Jose, California • Category Marketing & Communication
Arm is seeking an experienced and driven
Digital Content Strategist
to define and deliver a unified content strategy across Arm’s digital properties—shaping how content is discovered, understood, and valued by both people and AI systems.
This role identifies audience intent, plans and optimizes content to meet real user needs, and leads content audits to uncover gaps and opportunities. Partnering across Product Marketing and multiple marketing teams (including Campaigns, Newsroom and Web Strategy), the strategist ensures content supports strategic priorities, enhances the customer experience, and delivers consistent value and discoverability across all digital touchpoints.
Responsibilities
Content Strategy Development: Define and lead a marketing content strategy across Arm digital web properties. Identify and prioritize topics and themes based on audience intent, business goals and evolving AI‑powered search and discovery behaviors.
Web Content Creation & Optimization: Collaborate with Web Strategy and Marketing teams to develop, optimize and scale high‑impact content across priority topics and audiences.
Experience Optimization and Information Architecture: Collaborate with UX/UI and Analytics teams to design intent‑led content structures, page frameworks and navigation flows that streamline user journeys from discovery to conversion.
Content Intelligence & Audit: Lead data‑driven audits to measure new content performance, effectiveness, engagement and AI discoverability.
Content Calendar & Execution: Develop and maintain a content calendar aligned to marketing initiatives, product launches and strategic priorities.
Required Skills and Experience
Experience building a digital content strategy, managing content or working in a related role.
Experience in conducting content audits, identifying content gaps and developing solutions to improve the digital experience.
Outstanding writing, editing and storytelling skills with a consistent record in developing content that resonates with diverse audiences.
Strong analytical skills, with experience measuring content effectiveness.
Nice to Have Skills and Experience
Hands‑on experience using BrightEdge (or similar platform) for building content pillars and clusters.
Knowledge of semiconductors and AI in Edge AI, Physical AI and Cloud AI.
In Return: Our
10x Mindset
guides how we engineer, collaborate and grow! Understand what it means and how to reflect 10x in your work: https://careers.arm.com/en/10x-mindset
Salary Range: $120,700 – $163,300 per year. The total reward package will be shared during the recruitment and selection process.
Equal Opportunities at Arm Arm is an equal opportunity employer, committed to providing a mutual respect environment where equal opportunities are available to all applicants and colleagues. We are a diverse organization of dedicated and innovative individuals, and do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, disability or status as a protected veteran.
Accommodations at Arm If you need an adjustment or accommodation during the recruitment process, email accommodations@arm.com. Requests will be treated with confidentiality and disclosed only as necessary.
Hybrid Working at Arm Arm’s hybrid approach balances office and remote work. Details of hybrid work for this role will be shared upon application. Some flexibility may be limited by local laws; we will collaborate to find the best solution.
#J-18808-Ljbffr
Arm is seeking an experienced and driven
Digital Content Strategist
to define and deliver a unified content strategy across Arm’s digital properties—shaping how content is discovered, understood, and valued by both people and AI systems.
This role identifies audience intent, plans and optimizes content to meet real user needs, and leads content audits to uncover gaps and opportunities. Partnering across Product Marketing and multiple marketing teams (including Campaigns, Newsroom and Web Strategy), the strategist ensures content supports strategic priorities, enhances the customer experience, and delivers consistent value and discoverability across all digital touchpoints.
Responsibilities
Content Strategy Development: Define and lead a marketing content strategy across Arm digital web properties. Identify and prioritize topics and themes based on audience intent, business goals and evolving AI‑powered search and discovery behaviors.
Web Content Creation & Optimization: Collaborate with Web Strategy and Marketing teams to develop, optimize and scale high‑impact content across priority topics and audiences.
Experience Optimization and Information Architecture: Collaborate with UX/UI and Analytics teams to design intent‑led content structures, page frameworks and navigation flows that streamline user journeys from discovery to conversion.
Content Intelligence & Audit: Lead data‑driven audits to measure new content performance, effectiveness, engagement and AI discoverability.
Content Calendar & Execution: Develop and maintain a content calendar aligned to marketing initiatives, product launches and strategic priorities.
Required Skills and Experience
Experience building a digital content strategy, managing content or working in a related role.
Experience in conducting content audits, identifying content gaps and developing solutions to improve the digital experience.
Outstanding writing, editing and storytelling skills with a consistent record in developing content that resonates with diverse audiences.
Strong analytical skills, with experience measuring content effectiveness.
Nice to Have Skills and Experience
Hands‑on experience using BrightEdge (or similar platform) for building content pillars and clusters.
Knowledge of semiconductors and AI in Edge AI, Physical AI and Cloud AI.
In Return: Our
10x Mindset
guides how we engineer, collaborate and grow! Understand what it means and how to reflect 10x in your work: https://careers.arm.com/en/10x-mindset
Salary Range: $120,700 – $163,300 per year. The total reward package will be shared during the recruitment and selection process.
Equal Opportunities at Arm Arm is an equal opportunity employer, committed to providing a mutual respect environment where equal opportunities are available to all applicants and colleagues. We are a diverse organization of dedicated and innovative individuals, and do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, disability or status as a protected veteran.
Accommodations at Arm If you need an adjustment or accommodation during the recruitment process, email accommodations@arm.com. Requests will be treated with confidentiality and disclosed only as necessary.
Hybrid Working at Arm Arm’s hybrid approach balances office and remote work. Details of hybrid work for this role will be shared upon application. Some flexibility may be limited by local laws; we will collaborate to find the best solution.
#J-18808-Ljbffr