Uber
Product Marketing Manager I, Uber for Business
Uber, San Francisco, California, United States, 94199
Product Marketing Manager I, Uber for Business
Join to apply for the Product Marketing Manager I, Uber for Business role at Uber.
About the Role We're looking for a strategic, entrepreneurial‑minded product marketer to help identify, test, and scale our next wave of growth bets to support Uber for Business. This role will focus on seeding new use cases, developing compelling solution narratives, and driving early adoption across key emerging opportunities such as automotive, group transportation, kiosks including hospitality & airports, etc.
You’ll combine deep customer research with sharp go‑to‑market execution, turning insights into scalable solutions that expand our footprint and help us become the vendor of choice in industries like automotive, hospitality and entertainment. It is a very cross‑functional role that sits at the intersection of product, marketing, sales, and customer experience.
This is a unique opportunity to join an outstanding team and shape how we evolve our strategy for helping industries optimize their ground transportation.
In this role, you’ll have the opportunity to turn ambiguity into action and ideas into impact by defining how we win in new and emerging markets.
What You’ll Do
Cross‑functional Leadership: have influence over how cross‑functional groups position new verticals on our platform, partnering closely with sales, business development and operations to create new and consistent messaging.
Messaging & Positioning: develop and validate compelling solution narratives for each emerging bet, translate complex insights into clear, differentiated positioning by segment and persona, and refine our storytelling to address competitive gaps.
Go‑to‑Market Excellence: define and execute GTM strategies for priority bets, partner with sales and enablement to deliver toolkits that drive conversion and adoption, and optimize sales motions through messaging tests, pilots, and ongoing feedback loops.
Global Leadership: develop scalable frameworks that can adapt across P0 and P1 countries, partner with regional teams to tailor go‑to‑market strategies to local market nuances, and ensure consistency in messaging, measurement, and execution across geographies.
Research & Insights: lead audience discovery for new use cases, conduct market, competitive, and customer research to inform GTM priorities, and use data‑driven insights to inform prioritization, messaging, and performance measurement.
Basic Qualifications
4+ years of marketing experience delivering highly successful engagement and acquisition strategies for businesses, with 2+ years specifically in B2B product marketing.
Bachelor’s Degree.
Preferred Qualifications
Can articulate the essence of complex products and the value they create, and can develop a strong messaging hierarchy and effective content strategy plan.
Proven experience developing industry narratives and translating complex product suites into solution stories for different verticals.
The willingness and know‑how to deeply understand the market, customers, and competition.
Excellent written and verbal communication skills; comfortable presenting and sharing work with executive leadership.
Strong leadership presence and interpersonal skills with the ability to influence and motivate people at all levels across a broad variety of job functions.
Strong analytical skills – uses data to create insightful stories, inform strategies and guide decision‑making.
Ability to work collaboratively with a large number of teams across multiple countries, time‑zones, backgrounds and functions to push projects to completion.
A hard‑working, detailed, organized, and motivated self‑starter, who enjoys challenges and is not deterred by complicated or complex situations.
Experience working on products for enterprise or SMBs.
Previous experience in the tech or SaaS industry.
Compensation & Benefits For New York, NY‑based roles: the base salary range for this role is $135,000 per year – $150,000 per year. For San Francisco, CA‑based roles: the base salary range for this role is $135,000 per year – $150,000 per year. For all US locations: you may be eligible to participate in Uber’s bonus program, may be offered an equity award and other types of compensation, and will be eligible for various benefits. More details can be found at https://www.uber.com/careers/benefits.
Additional Information Seniority level: Mid‑Senior level. Employment type: Full‑time. Job function: Marketing and Sales. Industries: Internet Marketplace Platforms.
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About the Role We're looking for a strategic, entrepreneurial‑minded product marketer to help identify, test, and scale our next wave of growth bets to support Uber for Business. This role will focus on seeding new use cases, developing compelling solution narratives, and driving early adoption across key emerging opportunities such as automotive, group transportation, kiosks including hospitality & airports, etc.
You’ll combine deep customer research with sharp go‑to‑market execution, turning insights into scalable solutions that expand our footprint and help us become the vendor of choice in industries like automotive, hospitality and entertainment. It is a very cross‑functional role that sits at the intersection of product, marketing, sales, and customer experience.
This is a unique opportunity to join an outstanding team and shape how we evolve our strategy for helping industries optimize their ground transportation.
In this role, you’ll have the opportunity to turn ambiguity into action and ideas into impact by defining how we win in new and emerging markets.
What You’ll Do
Cross‑functional Leadership: have influence over how cross‑functional groups position new verticals on our platform, partnering closely with sales, business development and operations to create new and consistent messaging.
Messaging & Positioning: develop and validate compelling solution narratives for each emerging bet, translate complex insights into clear, differentiated positioning by segment and persona, and refine our storytelling to address competitive gaps.
Go‑to‑Market Excellence: define and execute GTM strategies for priority bets, partner with sales and enablement to deliver toolkits that drive conversion and adoption, and optimize sales motions through messaging tests, pilots, and ongoing feedback loops.
Global Leadership: develop scalable frameworks that can adapt across P0 and P1 countries, partner with regional teams to tailor go‑to‑market strategies to local market nuances, and ensure consistency in messaging, measurement, and execution across geographies.
Research & Insights: lead audience discovery for new use cases, conduct market, competitive, and customer research to inform GTM priorities, and use data‑driven insights to inform prioritization, messaging, and performance measurement.
Basic Qualifications
4+ years of marketing experience delivering highly successful engagement and acquisition strategies for businesses, with 2+ years specifically in B2B product marketing.
Bachelor’s Degree.
Preferred Qualifications
Can articulate the essence of complex products and the value they create, and can develop a strong messaging hierarchy and effective content strategy plan.
Proven experience developing industry narratives and translating complex product suites into solution stories for different verticals.
The willingness and know‑how to deeply understand the market, customers, and competition.
Excellent written and verbal communication skills; comfortable presenting and sharing work with executive leadership.
Strong leadership presence and interpersonal skills with the ability to influence and motivate people at all levels across a broad variety of job functions.
Strong analytical skills – uses data to create insightful stories, inform strategies and guide decision‑making.
Ability to work collaboratively with a large number of teams across multiple countries, time‑zones, backgrounds and functions to push projects to completion.
A hard‑working, detailed, organized, and motivated self‑starter, who enjoys challenges and is not deterred by complicated or complex situations.
Experience working on products for enterprise or SMBs.
Previous experience in the tech or SaaS industry.
Compensation & Benefits For New York, NY‑based roles: the base salary range for this role is $135,000 per year – $150,000 per year. For San Francisco, CA‑based roles: the base salary range for this role is $135,000 per year – $150,000 per year. For all US locations: you may be eligible to participate in Uber’s bonus program, may be offered an equity award and other types of compensation, and will be eligible for various benefits. More details can be found at https://www.uber.com/careers/benefits.
Additional Information Seniority level: Mid‑Senior level. Employment type: Full‑time. Job function: Marketing and Sales. Industries: Internet Marketplace Platforms.
#J-18808-Ljbffr