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Senior Digital Marketing Specialist

WIN Home Inspection, Cleveland, Ohio, us, 44101

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divh2Senior Digital Marketing Specialist/h2pWIN is the #1 ranked company in our industry in the US and also the fastest growing. We work with both consumers and businesses, giving you exposure across the full spectrum of marketing: SEO, social, paid ads, content, and more./ppDo you find yourself diving into analytics dashboards for fun, wondering how to boost conversion rates, or testing which ad headline gets more clicks? Then you might be exactly who were looking for./ppWere seeking a Digital Marketing Specialist whos passionate about growth, experimentation, and continuous learning. Whether your strengths lie in SEO, paid ads, email marketing, or analytics youll have the freedom and support to expand your skills across all areas of digital marketing./ppIf you have 3+ years of hands-on experience and a genuine curiosity about how digital channels drive business results, this is your chance to make an impact./ph3What Youll Do/h3ulliSEO SEM: Optimize website visibility through on-page and off-page SEO best practices. Manage and refine Google Ads campaigns to attract high-quality leads./liliLocal SEO: Execute local SEO initiatives by optimizing Google Business Profiles, updating business details, adding posts and photos, and improving visibility in local search and map results./liliLocal Listings Management: Maintain NAP (Name, Address, Phone) consistency across directories, submit new listings, monitor reviews, and ensure business information is accurate and up-to-date across all platforms./liliCampaign Management: Plan, launch, and optimize digital campaigns across paid, organic, and email channels./liliPerformance Analytics: Track KPIs (CTR, CPC, conversion rate, ROI) using tools like Google Analytics, HubSpot, or similar platformsand turn data into action./liliMarketing Automation: Build and maintain email workflows and nurture sequences that drive engagement and conversions./liliLanding Pages CRO: Collaborate with design and web teams to create and A/B test landing pages for optimal performance./liliContent Strategy Support: Partner with content creators to ensure consistent messaging and brand tone across all campaigns./liliBudget Management: Monitor spend, analyze ROI, and ensure campaigns deliver maximum value./liliContinuous Learning: Stay on top of the latest marketing trends, tools, and competitor activity./li/ulh3What We Value Most/h3ulliCuriosity: You love testing, learning, and finding new ways to improve performance./liliCollaboration: You work well with designers, content creators, and sales teams to hit shared goals./liliCommunication: You can clearly explain insights and ideas, both in writing and conversation./liliAccountability: You take ownership of your projects and see them through to success./liliPositivity: You bring enthusiasm and humor to your workand to your team./li/ulh3Bonus Points If You Have/h3ulliExperience with tools like Google Ads, Meta Business Suite, HubSpot, SEMrush, or Ahrefs/liliHands-on experience running paid ad campaigns or optimizing SEO/liliKnowledge of local SEO tools and platforms such as BrightLocal, Yext, or Moz Local/liliA strong grasp of campaign performance metrics and data storytelling/li/ulh3Compensation Benefits/h3ulliCompetitive salary and benefits package/lili100% remote work flexibility/liliOpportunities to learn from experienced marketers and grow your expertise across multiple channels/liliA collaborative culture that rewards creativity, curiosity, and results/li/ulh3Why Youll Love Working Here/h3ulliBe part of a high-performing, supportive team that values innovation and fun/liliMake a visible impact on brand engagement and digital growth/liliLearn continuously, experiment often, and see your ideas come to life/liliWork with a company that combines long-term success with a fresh, start-up spirit/li/ul/div