
Senior Marketing Analytics Lead - Healthcare Insights
Highmark Health, Columbia, SC, United States
A healthcare organization based in South Carolina is seeking a Senior Marketing Analytics Analyst to transform customer and campaign data into actionable insights. The role involves developing marketing strategies, collaborating with various teams to optimize engagement, and analyzing complex datasets. Candidates should have 5-10 years of relevant experience, strong statistical and analytical skills, and familiarity with healthcare marketing practices. A background in SQL and tools like Tableau is essential for success in this role.
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