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Fractional Meta Ads Owner (DTC Ecommerce)

Retro Rifle, Gilbert, Arizona, United States, 85233

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Overview Fractional Meta Ads Owner (DTC Ecommerce)

Retro Rifle is a

5-year-old DTC apparel brand

that has grown

extremely fast

by building a loyal customer base, moving quickly on creative, and running high-velocity product drops. We’re past the early startup chaos and are now scaling with intention.

We currently spend

~$200k/month on paid ads

and are bringing Meta fully

in-house . This role is

fractional to start

and designed for a senior, hands-on operator who wants real ownership — not agency-style management.

About the role You will

own Meta end-to-end :

Account structure

Budget allocation

Scaling and kill decisions

Performance accountability

This is not a strategy-only role. You’ll be in Ads Manager making real calls.

What you’ll do

Own Meta performance for a fast-moving DTC apparel brand

Design and run weekly creative tests (angles, hooks, formats)

Scale spend responsibly while protecting efficiency

Work directly with the founder — no layers, no decks

Collaborate with our internal creative team (you don’t film or edit)

What we’re looking for

Personally managed

$125k–$200k+/month

in Meta spend

DTC ecommerce experience

(no lead gen, no info products)

Can clearly explain

why

ads worked or failed

Senior enough to operate independently

Structure & comp

Fractional to start:

~8–12 hrs/week

$5k/month

($60k/year run rate)

Opportunity to expand scope or convert to full-time if it’s a strong fit

How to apply Please include:

The

largest monthly Meta budget

you’ve personally managed

What

broke or got harder when you tried to scale

Applications without this info will not be reviewed.

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