
Fractional Meta Ads Owner (DTC Ecommerce)
Retro Rifle, Gilbert, Arizona, United States, 85233
Overview
Fractional Meta Ads Owner (DTC Ecommerce)
Retro Rifle is a
5-year-old DTC apparel brand
that has grown
extremely fast
by building a loyal customer base, moving quickly on creative, and running high-velocity product drops. We’re past the early startup chaos and are now scaling with intention.
We currently spend
~$200k/month on paid ads
and are bringing Meta fully
in-house . This role is
fractional to start
and designed for a senior, hands-on operator who wants real ownership — not agency-style management.
About the role You will
own Meta end-to-end :
Account structure
Budget allocation
Scaling and kill decisions
Performance accountability
This is not a strategy-only role. You’ll be in Ads Manager making real calls.
What you’ll do
Own Meta performance for a fast-moving DTC apparel brand
Design and run weekly creative tests (angles, hooks, formats)
Scale spend responsibly while protecting efficiency
Work directly with the founder — no layers, no decks
Collaborate with our internal creative team (you don’t film or edit)
What we’re looking for
Personally managed
$125k–$200k+/month
in Meta spend
DTC ecommerce experience
(no lead gen, no info products)
Can clearly explain
why
ads worked or failed
Senior enough to operate independently
Structure & comp
Fractional to start:
~8–12 hrs/week
$5k/month
($60k/year run rate)
Opportunity to expand scope or convert to full-time if it’s a strong fit
How to apply Please include:
The
largest monthly Meta budget
you’ve personally managed
What
broke or got harder when you tried to scale
Applications without this info will not be reviewed.
#J-18808-Ljbffr
Retro Rifle is a
5-year-old DTC apparel brand
that has grown
extremely fast
by building a loyal customer base, moving quickly on creative, and running high-velocity product drops. We’re past the early startup chaos and are now scaling with intention.
We currently spend
~$200k/month on paid ads
and are bringing Meta fully
in-house . This role is
fractional to start
and designed for a senior, hands-on operator who wants real ownership — not agency-style management.
About the role You will
own Meta end-to-end :
Account structure
Budget allocation
Scaling and kill decisions
Performance accountability
This is not a strategy-only role. You’ll be in Ads Manager making real calls.
What you’ll do
Own Meta performance for a fast-moving DTC apparel brand
Design and run weekly creative tests (angles, hooks, formats)
Scale spend responsibly while protecting efficiency
Work directly with the founder — no layers, no decks
Collaborate with our internal creative team (you don’t film or edit)
What we’re looking for
Personally managed
$125k–$200k+/month
in Meta spend
DTC ecommerce experience
(no lead gen, no info products)
Can clearly explain
why
ads worked or failed
Senior enough to operate independently
Structure & comp
Fractional to start:
~8–12 hrs/week
$5k/month
($60k/year run rate)
Opportunity to expand scope or convert to full-time if it’s a strong fit
How to apply Please include:
The
largest monthly Meta budget
you’ve personally managed
What
broke or got harder when you tried to scale
Applications without this info will not be reviewed.
#J-18808-Ljbffr