Overview
Are you looking for an exciting job where you can put your skills and talents to work at a company you can feel proud to be a part of? Do you want a workplace that will challenge you and offer you opportunities to learn and grow? A position at Xcel Energy could be just what you’re looking for. Xcel Energy brings energy to life, providing power and heat to millions of customers. We’re a steady, behind the scenes brand that individuals, families, and businesses can rely upon. In this role, you will support customer-centric creative execution including all aspects of brand, advertising, sponsorships, signage, digital assets, templates, and collateral as assigned. The Brand Creative Manager is an essential internal creative leader who will also serve as a primary liaison between our advertising agencies, external consultants, and internal teams. In this role, they will develop, design, and produce digital and print content across various mediums to support Xcel Energy’s strategic marketing priorities. They are responsible for developing and maintaining strong working relationships with internal teams and will help lead the development of internal creative capabilities for the Brand team. Responsibilities
Oversees and evolves brand governance and design standards to ensure a cohesive, impactful brand strategy articulation. Develop, design and produce digital, video and print content across various mediums to support Xcel Energy’s strategic marketing priorities. Consults on development of ad and media plan briefing documents, from a creative perspective, to ensure consistency with brand strategy and product/program goals. Direct and manage complex, multifaceted projects and programs. Proactively seeks and mines creative opportunities that achieve company goals and appropriately enlists internal management and agency resources to address client opportunities/challenges. Develops a thorough knowledge and understanding of Xcel Energy business, products, markets, trends, and internal organization dynamics. Budget/financial management awareness and ownership as assigned and maintain a thorough and current knowledge of Xcel Energy programs and products. Minimum Requirements
BA in Advertising, Marketing, Communications or related field or a combination of education and experience providing equivalent knowledge 5 years of advertising, communications or brand marketing experience including agency and ideally client-side experience Demonstrated in-depth knowledge of brand, advertising and promotion principles Working knowledge of agency disciplines, process and workflow Well versed in all tactical aspects of branding, advertising and sponsorships including but not limited to broadcast, print, out-of-home, digital, social and promotions Committed to collaboration and has experience working across marketing, brand and communications channels Preferred Requirements
Preferred degree in Fine Arts or Design Strong design experience and skills across multiple mediums such as video content, digital and print design Strong communication skills: listens, talks, writes and presents well; communications are clear and concise Is flexible and adaptable to change Can effectively juggle multiple projects under tight deadlines Anticipates potential problems and is committed to bringing forward innovative solutions Can develop a proactive, friendly, trusted rapport with clients, peers and agency personnel Well-versed in taking action to avoid and/or resolve conflict Peer or Progressive Team Leadership Experience creating motion graphics and/or animation for video and social media platforms (using Premiere and After Effects) Company Information and Benefits
As a leading combination electricity and natural gas energy company, Xcel Energy offers a comprehensive portfolio of energy-related products and services to 3.4 million electricity and 1.9 million natural gas customers across eight Western and Midwestern states. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. Individuals with a disability who need an accommodation to apply please contact us at recruiting@xcelenergy.com. This position is eligible for benefits including annual incentive, medical/dental/vision, life insurance, retirement plans, paid time off, and other programs listed in our benefits documentation. Deadline to Apply: 02/10/26 EEO is the Law | EEO is the Law Supplement | Pay Transparency Nondiscrimination | Equal Opportunity Policy (PDF) | Employee Rights (PDF) All Xcel Energy employees and contractors share responsibility for protecting the company’s information and systems by adhering to cybersecurity policies, standards, and best practices. Accessibility: Xcel Energy is committed to accessibility. If you need assistance with the application process, contact Talent Acquisition at recruiting@xcelenergy.com.
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Are you looking for an exciting job where you can put your skills and talents to work at a company you can feel proud to be a part of? Do you want a workplace that will challenge you and offer you opportunities to learn and grow? A position at Xcel Energy could be just what you’re looking for. Xcel Energy brings energy to life, providing power and heat to millions of customers. We’re a steady, behind the scenes brand that individuals, families, and businesses can rely upon. In this role, you will support customer-centric creative execution including all aspects of brand, advertising, sponsorships, signage, digital assets, templates, and collateral as assigned. The Brand Creative Manager is an essential internal creative leader who will also serve as a primary liaison between our advertising agencies, external consultants, and internal teams. In this role, they will develop, design, and produce digital and print content across various mediums to support Xcel Energy’s strategic marketing priorities. They are responsible for developing and maintaining strong working relationships with internal teams and will help lead the development of internal creative capabilities for the Brand team. Responsibilities
Oversees and evolves brand governance and design standards to ensure a cohesive, impactful brand strategy articulation. Develop, design and produce digital, video and print content across various mediums to support Xcel Energy’s strategic marketing priorities. Consults on development of ad and media plan briefing documents, from a creative perspective, to ensure consistency with brand strategy and product/program goals. Direct and manage complex, multifaceted projects and programs. Proactively seeks and mines creative opportunities that achieve company goals and appropriately enlists internal management and agency resources to address client opportunities/challenges. Develops a thorough knowledge and understanding of Xcel Energy business, products, markets, trends, and internal organization dynamics. Budget/financial management awareness and ownership as assigned and maintain a thorough and current knowledge of Xcel Energy programs and products. Minimum Requirements
BA in Advertising, Marketing, Communications or related field or a combination of education and experience providing equivalent knowledge 5 years of advertising, communications or brand marketing experience including agency and ideally client-side experience Demonstrated in-depth knowledge of brand, advertising and promotion principles Working knowledge of agency disciplines, process and workflow Well versed in all tactical aspects of branding, advertising and sponsorships including but not limited to broadcast, print, out-of-home, digital, social and promotions Committed to collaboration and has experience working across marketing, brand and communications channels Preferred Requirements
Preferred degree in Fine Arts or Design Strong design experience and skills across multiple mediums such as video content, digital and print design Strong communication skills: listens, talks, writes and presents well; communications are clear and concise Is flexible and adaptable to change Can effectively juggle multiple projects under tight deadlines Anticipates potential problems and is committed to bringing forward innovative solutions Can develop a proactive, friendly, trusted rapport with clients, peers and agency personnel Well-versed in taking action to avoid and/or resolve conflict Peer or Progressive Team Leadership Experience creating motion graphics and/or animation for video and social media platforms (using Premiere and After Effects) Company Information and Benefits
As a leading combination electricity and natural gas energy company, Xcel Energy offers a comprehensive portfolio of energy-related products and services to 3.4 million electricity and 1.9 million natural gas customers across eight Western and Midwestern states. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. Individuals with a disability who need an accommodation to apply please contact us at recruiting@xcelenergy.com. This position is eligible for benefits including annual incentive, medical/dental/vision, life insurance, retirement plans, paid time off, and other programs listed in our benefits documentation. Deadline to Apply: 02/10/26 EEO is the Law | EEO is the Law Supplement | Pay Transparency Nondiscrimination | Equal Opportunity Policy (PDF) | Employee Rights (PDF) All Xcel Energy employees and contractors share responsibility for protecting the company’s information and systems by adhering to cybersecurity policies, standards, and best practices. Accessibility: Xcel Energy is committed to accessibility. If you need assistance with the application process, contact Talent Acquisition at recruiting@xcelenergy.com.
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