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Senior Vice President, Technology & B2B Market Research Growth Strategy

National Research Group, WorkFromHome

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About NRG

NRG is a leading global insights and strategy firm at the confluence of content, culture, and technology. We stay ahead of what’s next, providing fresh insights to spark new ideas. We’re a trusted partner to our clients, working behind the scenes to bring imagination, depth, and clarity to their biggest challenges—in entertainment, technology, lifestyle, sports, and gaming. Together, we create with confidence.

We’re proud of our company’s values – these values guide us as we navigate sunny days, gray skies and everything in between:

  • Do what you love. With conviction.
  • Where discovery lives. And impact drives.
  • Celebrate difference. Cultivate belonging.
  • Big thinking. Collectively inspired.
  • Embrace the journey. Be human.

The Opportunity

NRG is seeking a strategic and visionary SVP, Technology & B2B Growth Strategy to lead our expansion into the most dynamic categories in the global economy. As the tech landscape shifts toward Enterprise AI, cloud infrastructure, and cybersecurity, our clients require a thought partner who understands these complex ecosystems. This is a high-impact growth role designed for a market research expert who can identify emerging "big tech" spaces, open doors with senior decision-makers, and shape opportunities that convert into long-term strategic partnerships.

Reporting into the Strategy team, you will serve as a key architect of NRG’s B2B roadmap. This is not a delivery or account management role; rather, it is a senior-level pursuit and strategy position. You will leverage your deep existing network to deepen relationships, ensuring NRG is positioned as an indispensable resource for the world’s most future-facing companies.

Day to day, you will act as a critical bridge within the organization. You will connect our center functions - including Marketing, Thought Leadership, Innovation, and Sales Enablement - with our Devices & Services Practice to ensure we show up as a unified, "one-team" presence. By aligning our internal expertise with the evolving needs of B2B tech clients, you will drive the organic and new-business growth that defines NRG’s future.

Your Impact

Strategic Growth & Client Partnership

  • Market Strategy: Define priority B2B tech clients and "growth arenas," setting clear annual revenue targets and roadmaps for expansion.
  • Relationship Architecture: Leverage your network to open doors at major tech platforms and enterprise brands, transforming high-level access into long-term partnerships.
  • Portfolio Growth: Partner with Client Services to move from "one-off" projects to large-scale, ongoing programs that deepen NRG’s footprint within key accounts.

Pursuit & Pipeline Management

  • Pipeline Leadership: Proactively build and manage a high-value pipeline in collaboration with Sales Enablement, ensuring accurate forecasting and resource allocation using tools such as HubSpot.
  • Deal Shaping: Lead early-stage scoping, pricing, and strategic positioning to ensure new business is both profitable and flawlessly handed off to Client Services for delivery.
  • Strategic Triage: Determine which high-stakes pursuits require full cross-firm resources versus those that can be handled through lighter-touch processes.

Thought Leadership & Market Narrative

  • Category Authority: Co-create the industry-leading POV for NRG's future-tech practice, collaborating with Thought Leadership to produce insights that resonate with B2B decision-makers.
  • Value Proposition: Translate complex NRG capabilities into repeatable, high-impact narratives that clearly differentiate our offer from traditional competitors.
  • Market Presence: Partner with Marketing to identify high-leverage events, platforms, and stories that amplify NRG’s reputation as an expert in the enterprise AI and infrastructure space.

Internal Innovation & Leadership

  • Methodology Innovation: Work with Innovation teams to develop new tools and research methods specifically designed for the needs of B2B and emerging tech clients.
  • Collaborative Culture: Model a "one-team" growth culture through proactive communication, early involvement of delivery teams in the sales process, and a shared sense of ownership over wins.

Who We're Looking For

  • Experience – 10+ years’ experience in market research/insights business development with significant time spent partnering with large technology companies.
  • Your degree(s) – Ideally looking for a B.A./B.S. degree in areas such as Social Sciences, Business, Marketing, Market Research, Statistics, Economics or a related field. Additional degrees are welcome!
  • Client- centric – Proven experience nurturing and building relationships with clients, confidently providing strategic guidance to them. You have a strong existing network of clients in the B2B tech space.
  • Executive presence – Experience in handling complex client issues, providing well-informed strategic counsel, at times under tight time
  • Research practitioner – Strong grounding in market research with a complex range of methodologies. Extensive experience turning data and into clear, actionable stories for decision makers.
  • Business Development Mindset – You are excited about proactively driving new business opportunities. You have a demonstrated ability to shape category or account strategies, not just respond to briefs.
  • Leadership –You are a strong collaborator and can partner effectively with leaders across the business to develop and deliver optimal insights for our clients.

Position Type

This is a full-time, exempt position.

What We Offer

We embrace the current era of work and what it means to be a best-in-class employer. We understand the flexibility that is required to recruit and retain incredible talent, whether it’s empowering you to do your best work from the comfort of your home or supporting you if you need to take a mental health day for self-care and rest. Below is a unique blend of benefits tailored to meeting the ever-changing professional landscape.

  • Flexible/Remote work with optional usage of our great offices in New York City and Culver City
  • Unlimited PTO, volunteer days and a generous number of recharge days including a full office closure during the week of Christmas and New Year’s
  • Medical, Dental, and Vision Insurance Plans
  • 401K with company match
  • 12 weeks paid Parental Leave (baby bonding)
  • Regular performance evaluations with opportunities for promotions and merit increases
  • Educational and training reimbursement plan and other training and professional development opportunities
  • Employee perks program (includes discounts on travel, hotels, cars, fitness, movie tickets and more)
  • Resources available for mental health, inclusive care and family building
  • NRGratitude – our company-wide employee recognition program
  • Regular team/company events and activities including annual summer and holiday parties
  • Pet friendly headquarters and pet insurance options

Our Commitment

Diversity, equity, and inclusion is at the center of all our practices to ensure that NRG is a place where people from all identities and backgrounds can thrive. NRG is committed to recruiting and retaining diverse talent by supporting their growth through learning programs, internal mobility, affinity group participation, and leadership development. Our differences make us a stronger workforce and enhance our creativity and innovation. We are proud to be an inclusive workplace for all and are committed to equal employment opportunity regardless of race, color, religion, sex, age, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law.

Compensation

In order to comply with equal pay and salary transparency laws in various locations, we believe the target range of base compensation in all locations within the United States for this role is $185,000-250,000. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location.

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