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Email Marketing Specialist

TEKsystems, Madison, Wisconsin, us, 53774

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Job Description Assigns new work requests to team members, aligning capacity and skillset with request requirements. Reassigns work as needed due to capacity constraints. Manages long-term project queue and alerts leadership of future staffing needs. Develops new process recommendations, delivers training, and creates documentation. Mentors employees through 1:1s, monitors workload/capacity, and coaches on technology upskilling. Leads consultation meetings with business partners and manages multiple marketing automation projects. Serves as consultant for Salesforce Marketing Cloud and Sitecore technologies, handling email content, customer journeys, automation workflows, templates, and campaign optimization. Troubleshoots issues and supports team problem‑solving. Advises on best practices for marketing automation, digital engagement, platform capabilities, and A/B testing. Collaborates on digital governance and contact strategy, training internal partners. Identifies and reports metrics for digital engagement, supports leadership in strategy and roadmap planning. Demonstrates flexibility and ability to manage multiple priorities with minimal guidance. May lead a team of professionals in a team leader capacity. Other duties may be assigned.

Skills

Salesforce Marketing Cloud

Marketing automation strategy

Email building

Automation workflows

A/B testing

HTML

AMPscript

SQL

Email marketing strategy

CSS

SfDC

ERPSS

Additional Skills & Qualifications

Direct mail / direct marketing experience

Salesforce certifications (Email Specialist or Consultant)

Exposure to emerging marketing technologies

Experience with Salesforce Sales/Service Cloud

Leadership experience managing direct reports or project teams

Experience in Workday (project management tool)

Experience Level Entry Level

Job Type & Location Contract position based out of Madison, WI. Fully remote.

Pay & Benefits The pay range for this position is $60.00 - $80.00/hr.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include the following:

Medical, dental & vision

Critical Illness, Accident, and Hospital

401(k) Retirement Plan – Pre‑tax and Roth post‑tax contributions available

Life Insurance (Voluntary Life & AD&D for the employee and dependents)

Short and long‑term disability

Health Spending Account (HSA)

Transportation benefits

Employee Assistance Program

Time Off/Leave (PTO, Vacation or Sick Leave)

Application Deadline This position is anticipated to close on Jan 30, 2026.

Equal Opportunity Employer The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

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