Logo
job logo

Marketing Services Manager

HDR, Walnut Creek, California, United States, 94598

Save Job

At HDR, our employee-owners are fully engaged in creating a welcoming environment where each of us is valued and respected, a place where everyone is empowered to bring their authentic selves and novel ideas to work every day. As we foster a culture of inclusion throughout our company and within our communities, we constantly ask ourselves: What is our impact on the world?

Watch Our Story: https://www.hdrinc.com/our-story

Each and every role throughout our organization makes a difference in our ability to change the world for the better. Read further to learn how you could help make great things possible not only in your community, but around the world.

We believe water is more than a resource, it's a shared responsibility. As part of our Water Business Group, you’ll help shape how communities manage water for generations to come. From delivering safe drinking water and treating wastewater responsibly to developing sustainable water supplies and protecting lives and property through flood control, your work will directly support public health, environmental sustainability, and infrastructure resilience. We bring together experts across disciplines to solve complex challenges with bold thinking and technical excellence. Whether you're modernizing aging systems or pioneering innovative approaches, your contributions will make a meaningful difference in people’s lives. This isn’t just a job, it's a chance to lead change, drive progress, and leave a lasting legacy.

Join a team that’s shaping the future of water infrastructure in Northern California. As the Marketing Services Manager for the Northern California Area Water Business Group (NorCal WBG), you’ll be helping to lead a team that is at the forefront of driving innovation, building strategic partnerships, and unlocking new opportunities in drinking water, wastewater, and water resources planning and design. This isn’t just marketing; it’s about being part of a team that is creating sustainable solutions for communities and making a lasting impact.

Working in partnership with the Northern California WBG Business Development Leaders (BDLs) and Management, the Marketing Services Manager is responsible for leading a group of marketing coordinators and proposal managers to implement effective go/no-go decisions, create effective strategies and messaging for NorCal WBG client pursuits, deliver top quality proposals and interviews, and partner with the management team to meet our growth goals.

In the role of Marketing Services Manager, we’ll count on you to:

Retain, develop and supervise proposal and marketing employees, as assigned

Ensure the go/no-go decision process is applied in accordance with HDR’s Matrix of Authority

Oversee/Lead pursuit teams in creating and implementing effective win strategies, key messaging, and help guide the creation of pursuit materials to ensure messaging clarity and consistency for all pursuits (capture planning)

Facilitate pursuit teams to develop persuasive proposal and interview materials

Develop and manage proposal schedules and confirm compliance for all pursuits in NorCal WBG.

Engage the appropriate marketing services resources in pursuit teams

Develop scalable process for proposal development, marketing workflows, Marketing Tools/templates (AI-enable tools) to ensure best practice is applied.

Lead quality reviews of proposal and interview materials

Coach interview teams to be effective at delivering key messages during interview presentations

Facilitate debriefs to identify improvement opportunities and to measure overall competitiveness

Recognize and celebrate pursuit successes and milestones

Manage workload demands of proposal managers and marketing coordinators

Identify candidates to fill open marketing positions

Train, mentor, and onboard marketing employees on proposal process and marketing best practices

Manage client relationship management and financial systems to inform reporting metrics and dashboards

Support the development of annual and long-term strategic plans within established company direction and goals, including creating growth initiatives and prioritizing strategic investments

Implement key growth initiatives and investments as defined in annual and long-term strategic plans

Develop and implement client plans, including long-term strategies to capture market share, as assigned

Create marketing collateral to support business development efforts

Develop business relationships with teaming partners

Direct content marketing campaigns to strengthen our brand, increase our visibility, and showcase our thought leaders

Develop and publish engaging digital content that reflects HDR’s brand and elevates our thought leadership

Implement strategies to elevate HDR’s brand and technical talent with industry associations

Assist in the planning and fulfill conference sponsorship benefits, as needed

Develop engaging internal communications content (announcements, presentations, videos, webinars)

Arrange for professional photography on projects

Coordinate large, internal meetings (in-person and virtual)

Articulate HDR’s capabilities and competitive advantages

Maintain inventory of branded materials used for client visits, conferences and recruiting activities

Other duties as assigned

Preferred Qualifications

Bachelor’s degree in a related field

Deep knowledge of the A/E/C industry’s standard approach to procurement of professional services

10+ years of experience leading or managing proposal efforts within the A/E/C industry.

Ability to work effectively with various staff and teams in a fast-paced, deadline-driven environment

Required Qualifications

A minimum of 8 years relevant industry experience

Demonstrated "self-starter" with a history of completing projects with limited oversight

Demonstrated ability to motivate and inspire others

Experience in sales and developing effective win strategies

Excellent written and verbal communication skills

Proficient in Microsoft Office applications, including Outlook, Word, Excel and PowerPoint

Proficient in Adobe Creative Cloud applications, including InDesign

Ability and desire to travel and engage with others in-person

Demonstrated experience in winning high-value contracts in the A/E/C industry

Demonstrated experience in writing compelling content based on information from technical staff

What We Believe HDR is our company. Together, we build on each other's life experiences and perspectives to make great things possible every day. This shapes our collaborative culture, encourages organizational trust and connects us closer to the clients and communities we serve.

Our Commitment As employee owners, we all have a role in creating an inclusive environment where each of us is welcomed, valued, respected and empowered to bring our authentic selves to work every day.

Our eight Employee Network Groups (Asian Pacific, Black, Hispanic/Latino(a), LGBTQ+, People with Disabilities, Veterans, Women, Young Professionals) help create a sense of belonging and foster a supportive environment where everyone is empowered to engage and contribute. Each group has an executive sponsor and is open to all employees.

We provide a comprehensive benefits package that promotes employee ownership, employee health, performance, and success, which includes medical, dental, vision, short and long-term disability, life insurance, an employee assistance program, paid time away, parental leave, paid holidays, a retirement savings plan with employer match, employee referral bonus and tuition reimbursement. Stated benefits are for full-time regular positions. The expected compensation range for this position is $123,893.00 - $201,125.00 annually depending upon skills, experience, education and geographical location.

Primary Location United States-California-Folsom

Other Locations United States-California-Walnut Creek, United States-California-Sacramento

Industry Water

Schedule Full-time

Employee Status Regular

Business Class Marketing and Admin

Job Posting Jan 29, 2026

At HDR, we are committed to the principles of employment equity. We are an affirmative Action and Equal Opportunity Employer (https://www.hdrinc.com/equal-employment-opportunity-employer). We consider all qualified applicants, regardless of criminal histories, arrest and conviction records.

#J-18808-Ljbffr