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Marketing Copywriter

LanceSoft, Richmond, Virginia, United States, 23214

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Job Description

Shift: Standard 1st shift working hours from Monday-Friday Duration: 12 Months Pay range: $28.46 - $28.46/hr. Location: Remote with occasional travel to headquarters in Richmond, VA

Job Description:

This role will be responsible for creating and/or modifying marketing content across all marketing channels, ensuring alignment with brand voice, strategic objectives, and audience engagement goals. The ideal candidate will have a strong understanding of copywriting principles, marketing strategies, and the ability to craft compelling content that resonates with diverse audiences. This position requires collaboration with cross- functional teams, including marketing, design, and leadership, to deliver high-quality content that drives brand growth and customer engagement.

Key Responsibilities:

Content Creation: Write engaging and persuasive content for digital platforms (e.G., email campaigns, website). Brand Alignment and Strategy: Maintain a deep understanding of Client's portfolio of brands, them unique brand positions, and style guides to tailor messaging effectively. Cross-Channel Marketing Support: Write copy for integrated marketing campaigns across multiple channels, including social media, email, web, and video;Partner with design teams to ensure copy and visuals work cohesively to deliver impactful messaging. Quality Assurance and Feedback: Proofread and edit copy to ensure accuracy, clarity, and adherence to brand standards;Incorporate feedback from CXO and marketing teams to refine and improve content;Maintain a consistent tone and style across all deliverables. Collaboration and Communication: Work closely with CXO activation leads and leadership to understand their vision and translate it into compelling copy;Partner with marketing teams to brainstorm ideas and develop creative concepts for campaigns. Requirements:

Bachelor's degree in marketing, communications, journalism, or a related field. Experience in copywriting, content creation, or marketing roles. Portfolio showcasing a range of copywriting work across different channels and industries. Employee Benefits:

At LanceSoft, full time regular employees who work a minimum of 30 hours a week or more are entitled to the following benefits: Four options of medical Insurance Dental and Vision Insurance 401k Contributions Critical Illness Insurance Voluntary Permanent Life Insurance Accident Insurance Other Employee Perks About LanceSoft LanceSoft is rated as one of the largest staffing firms in the US by SIA. Our mission is to establish global cross-culture human connections that further the careers of our employees and strengthen the businesses of our clients. We are driven to use the power of our global network to connect businesses with the right people, and people with the right businesses without bias. We provide Global Workforce Solutions with a human touch.

Meet Your Recruiter

Tushar Ghatode