Area Director Of Revenue Management
PERFORMANCE HOSPITALITY GROUP, Fort Lauderdale, Florida, us, 33336
The Area Director of Revenue Management is responsible for leading the revenue strategy and performance optimization for two PHM-managed hotels:
Banana Bay Resort & Marina
and
B Ocean Hotel Fort Lauderdale . This role drives top-line performance through strategic pricing, demand forecasting, inventory controls, distribution/channel optimization, and cross-functional collaboration with Operations, Sales, and Marketing. The Area Director ensures each property achieves its revenue goals while protecting market positioning, profitability, and brand value. Essential Functions & Key Responsibilities Revenue Strategy & Performance Leadership
Own and execute multi-property revenue strategies that maximize
RevPAR, ADR, Occupancy, Total Revenue, and GOP
contribution. Lead weekly/monthly revenue strategy meetings with GMs, Sales, and Marketing to align tactics and drive results. Analyze competitive set trends, market conditions, and event calendars to proactively adjust strategy. Build and maintain pricing architecture by season, day-of-week, and segment to optimize yield. Forecasting, Budgeting & Reporting Produce accurate short-term and long-term forecasts (daily/weekly/monthly) for rooms and total hotel revenue. Support annual budget development and ongoing reforecasting, including scenario planning (best case/likely/worst case). Create clear, actionable reporting for leadership covering pace, pickup, segmentation, channel mix, and profitability. Identify performance gaps early and implement corrective actions with property teams. Pricing, Inventory & Distribution Management Manage rate strategy across all channels (Brand.com, OTAs, Wholesale, GDS, Group channels) ensuring rate parity and channel integrity. Optimize inventory controls including restrictions, LOS, close-to-arrival/departure, overbooking guidelines, and room-type management. Monitor and improve distribution costs and contribution by channel (commissions, fees, net vs. gross profitability). Ensure strong content, mapping accuracy, and compliance across distribution platforms. Group & Transient Optimization Partner with Sales to evaluate group opportunities using displacement analysis and total value assessment. Establish group pricing guidelines, need dates strategy, and group cutoff/attrition optimization. Drive segmentation strategy and protect premium demand dates with disciplined selling strategies. Collaborate on promotional offers that protect ADR while stimulating demand in softer periods. Systems, Process & Performance Improvement Utilize revenue management systems, PMS/CRS tools, STR reporting, and BI dashboards to drive decisions. Ensure data accuracy and integrity across systems to support forecasting and reporting. Develop SOPs, training tools, and best practices to strengthen revenue discipline at both properties. Promote a revenue culture-coaching teams to understand and execute strategy at the property level. Key Performance Indicators (KPIs)
Success in this role is measured by: RevPAR / ADR / Occupancy performance vs. Budget and Forecast Market share indexes (MPI, ARI, RGI) and competitive positioning Forecast accuracy and pacing performance Channel mix optimization and distribution cost control Total Revenue growth and profitability contribution Quality of strategy execution and cross-department alignment Benefits We Offer:
Competitive Salary : A comprehensive and competitive compensation package. Performance Bonuses : Based on company and individual performance. Health Benefits : Full medical, dental, and vision coverage. Retirement Savings : 401(k) plan with company match to help secure your financial future. Paid Time Off (PTO) : Generous vacation, sick leave, and paid holidays to promote work-life balance. Professional Development : Opportunities for career advancement, mentorship, and ongoing learning. Employee Discounts : Discounts on hotel stays and services across PHM properties. Wellness Programs : Access to health and wellness initiatives to support a balanced lifestyle. Flexible Work Environment : Options for flexible scheduling and work arrangements to promote work-life balance. Performance Hospitality Management (PHM) is an Equal Opportunity Employer (EEO):
PHM is committed to diversity, equity, and inclusion in the workplace. We provide equal employment opportunities to all qualified individuals regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, disability, or age. We embrace diversity and are committed to creating an inclusive environment for all employees.
Required
5+ years of progressive revenue management experience (hotel industry required) Multi-property or complex revenue leadership experience strongly preferred Proven record of improving RevPAR, market share, and profit contribution Strong analytical skills with the ability to translate data into clear actions Proficiency with standard hotel revenue tools (PMS/CRS/channel manager/revenue systems) and Excel Strong communication skills and ability to influence GMs, Sales Leaders, and ownership stakeholders Preferred Experience with
resort and marina markets
and/or
full-service urban/coastal hotel markets STR and competitive intelligence expertise Experience partnering with Marketing on digital strategy, campaign pacing, and offer performance Knowledge of leisure, corporate, and group segmentation strategies across different demand patterns Work Environment & Travel
Hybrid between properties and remote work as business needs require. Regular on-site presence at both properties for key meetings and performance touchpoints. Travel between
Banana Bay Resort & Marina
and
B Ocean Fort Lauderdale
required.
Banana Bay Resort & Marina
and
B Ocean Hotel Fort Lauderdale . This role drives top-line performance through strategic pricing, demand forecasting, inventory controls, distribution/channel optimization, and cross-functional collaboration with Operations, Sales, and Marketing. The Area Director ensures each property achieves its revenue goals while protecting market positioning, profitability, and brand value. Essential Functions & Key Responsibilities Revenue Strategy & Performance Leadership
Own and execute multi-property revenue strategies that maximize
RevPAR, ADR, Occupancy, Total Revenue, and GOP
contribution. Lead weekly/monthly revenue strategy meetings with GMs, Sales, and Marketing to align tactics and drive results. Analyze competitive set trends, market conditions, and event calendars to proactively adjust strategy. Build and maintain pricing architecture by season, day-of-week, and segment to optimize yield. Forecasting, Budgeting & Reporting Produce accurate short-term and long-term forecasts (daily/weekly/monthly) for rooms and total hotel revenue. Support annual budget development and ongoing reforecasting, including scenario planning (best case/likely/worst case). Create clear, actionable reporting for leadership covering pace, pickup, segmentation, channel mix, and profitability. Identify performance gaps early and implement corrective actions with property teams. Pricing, Inventory & Distribution Management Manage rate strategy across all channels (Brand.com, OTAs, Wholesale, GDS, Group channels) ensuring rate parity and channel integrity. Optimize inventory controls including restrictions, LOS, close-to-arrival/departure, overbooking guidelines, and room-type management. Monitor and improve distribution costs and contribution by channel (commissions, fees, net vs. gross profitability). Ensure strong content, mapping accuracy, and compliance across distribution platforms. Group & Transient Optimization Partner with Sales to evaluate group opportunities using displacement analysis and total value assessment. Establish group pricing guidelines, need dates strategy, and group cutoff/attrition optimization. Drive segmentation strategy and protect premium demand dates with disciplined selling strategies. Collaborate on promotional offers that protect ADR while stimulating demand in softer periods. Systems, Process & Performance Improvement Utilize revenue management systems, PMS/CRS tools, STR reporting, and BI dashboards to drive decisions. Ensure data accuracy and integrity across systems to support forecasting and reporting. Develop SOPs, training tools, and best practices to strengthen revenue discipline at both properties. Promote a revenue culture-coaching teams to understand and execute strategy at the property level. Key Performance Indicators (KPIs)
Success in this role is measured by: RevPAR / ADR / Occupancy performance vs. Budget and Forecast Market share indexes (MPI, ARI, RGI) and competitive positioning Forecast accuracy and pacing performance Channel mix optimization and distribution cost control Total Revenue growth and profitability contribution Quality of strategy execution and cross-department alignment Benefits We Offer:
Competitive Salary : A comprehensive and competitive compensation package. Performance Bonuses : Based on company and individual performance. Health Benefits : Full medical, dental, and vision coverage. Retirement Savings : 401(k) plan with company match to help secure your financial future. Paid Time Off (PTO) : Generous vacation, sick leave, and paid holidays to promote work-life balance. Professional Development : Opportunities for career advancement, mentorship, and ongoing learning. Employee Discounts : Discounts on hotel stays and services across PHM properties. Wellness Programs : Access to health and wellness initiatives to support a balanced lifestyle. Flexible Work Environment : Options for flexible scheduling and work arrangements to promote work-life balance. Performance Hospitality Management (PHM) is an Equal Opportunity Employer (EEO):
PHM is committed to diversity, equity, and inclusion in the workplace. We provide equal employment opportunities to all qualified individuals regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, disability, or age. We embrace diversity and are committed to creating an inclusive environment for all employees.
Required
5+ years of progressive revenue management experience (hotel industry required) Multi-property or complex revenue leadership experience strongly preferred Proven record of improving RevPAR, market share, and profit contribution Strong analytical skills with the ability to translate data into clear actions Proficiency with standard hotel revenue tools (PMS/CRS/channel manager/revenue systems) and Excel Strong communication skills and ability to influence GMs, Sales Leaders, and ownership stakeholders Preferred Experience with
resort and marina markets
and/or
full-service urban/coastal hotel markets STR and competitive intelligence expertise Experience partnering with Marketing on digital strategy, campaign pacing, and offer performance Knowledge of leisure, corporate, and group segmentation strategies across different demand patterns Work Environment & Travel
Hybrid between properties and remote work as business needs require. Regular on-site presence at both properties for key meetings and performance touchpoints. Travel between
Banana Bay Resort & Marina
and
B Ocean Fort Lauderdale
required.