Director of Individual Giving
Mothers Against Drunk Driving, New York, New York, United States
Under the direction of the Vice President of Development and Fundraising, the Director of Individual Giving (DIG) leads the growth of MADD’s Individual Giving program, with a primary focus on building a robust mid-level giving strategy, including sustainer (monthly) and planned giving initiatives. This role strengthens donor relationships and advances MADD’s mission to end drunk and drugged driving, support victims, and prevent underage drinking and other drug use.
The DIG is responsible for achieving the annual budgeted individual giving revenue target plus 20% by identifying, cultivating, soliciting, and stewarding mid-level donors and prospects with a giving capacity of $500–$50,000. As a collaborative self-starter, the DIG plays a critical role in increasing year-over-year donor retention by 40% through strategic engagement and meaningful donor experiences aligned with MADD’s strategic plan.
This is a fully remote position which pays $110,000 annually.
RESPONSIBLITIES
Shape and drive a mid-level donor program to reach the budgeted revenue target + 20% Qualify and manage a personal portfolio of 100+ donors and prospects, employing moves management strategies for deeper donor engagement; Bolster MADD’s sustainer program – managing the strategy to maximize revenue and grow the organization's monthly donor base; Design and manage annual and multi-year strategies to maximize sustainer growth across channels and ensure acquisition, conversion, retention, and upgrade strategies are executed efficiently, accurately, and with a focus on the donor experience; Collaborate with the Director of Direct Digital Marketing, Social Media, and Web on MADD’s direct response program (mail, email, SMS, social, and paid media) to drive fundraising strategy and achieve the budgeted revenue target + 20%; Support Move With MADD and DIY activities in collaboration with the Director of Donor Events and Strategic Engagement - monitoring and evaluating the effectiveness of the ongoing fundraising initiatives and developing and implementing fundraising strategies to enhance growth potential; Oversee the functionality of MADD’s donor database, Salesforce - ensuring the integration of financial information between the donor database, digital fundraising tools, and the accounting system in collaboration with the IT Department; Partner with IT to develop a practical and useful database of accurate donor demographic and financial information – with the ability to manage and track cultivation strategies and generate reports in support of all fundraising efforts; Work with MADD’s internal and external partners to support our donor acknowledgment process, managing receipts, thank-you calls, and emails for a seamless donor experience; Serve as the point of contact for workplace giving campaigns; Communicate frequently with the Senior Director, Development and VP, Development, sharing activity and progress; Exemplify fundraising best practices and the highest level of ethics in all activities and Perform other duties as related or assigned. QUALIFICATIONS
Bachelor's degree in Marketing, Business, Communications, or a related field. Master's degree is a plus. Established success as an experienced professional in fundraising and donor engagement Forward-thinking; anticipating problems and opportunities. An ability to work as a team player who projects enthusiasm and a positive attitude. Experience with Salesforce or similar CRM software. Ability to work with donors, committee members, and volunteer leadership tactfully and diplomatically. Ability to write effectively, speak persuasively, and present information logically and neatly in various contexts. Passion for MADD's mission and a commitment to making a positive impact. Other duties as assigned
BENEFITS
Eligible within first 30-45 days Health, Dental, Vision Retirement 403(b) + employer matching 4 weeks accrued vacation 12 Paid Holidays per calendar year Up to 3 Floating Holidays per calendar year Paid Sick Time Modified Tuition Reimbursement Maternity/Paternity Leave Basic Life, AD&D, Short-Term and Long-Term Disability Insurance covered by Employer FSA, HRA Employee Assistance Program
How to Apply: Please provide resume to our hiring team via the blue APPLY NOW button
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
The DIG is responsible for achieving the annual budgeted individual giving revenue target plus 20% by identifying, cultivating, soliciting, and stewarding mid-level donors and prospects with a giving capacity of $500–$50,000. As a collaborative self-starter, the DIG plays a critical role in increasing year-over-year donor retention by 40% through strategic engagement and meaningful donor experiences aligned with MADD’s strategic plan.
This is a fully remote position which pays $110,000 annually.
RESPONSIBLITIES
Shape and drive a mid-level donor program to reach the budgeted revenue target + 20% Qualify and manage a personal portfolio of 100+ donors and prospects, employing moves management strategies for deeper donor engagement; Bolster MADD’s sustainer program – managing the strategy to maximize revenue and grow the organization's monthly donor base; Design and manage annual and multi-year strategies to maximize sustainer growth across channels and ensure acquisition, conversion, retention, and upgrade strategies are executed efficiently, accurately, and with a focus on the donor experience; Collaborate with the Director of Direct Digital Marketing, Social Media, and Web on MADD’s direct response program (mail, email, SMS, social, and paid media) to drive fundraising strategy and achieve the budgeted revenue target + 20%; Support Move With MADD and DIY activities in collaboration with the Director of Donor Events and Strategic Engagement - monitoring and evaluating the effectiveness of the ongoing fundraising initiatives and developing and implementing fundraising strategies to enhance growth potential; Oversee the functionality of MADD’s donor database, Salesforce - ensuring the integration of financial information between the donor database, digital fundraising tools, and the accounting system in collaboration with the IT Department; Partner with IT to develop a practical and useful database of accurate donor demographic and financial information – with the ability to manage and track cultivation strategies and generate reports in support of all fundraising efforts; Work with MADD’s internal and external partners to support our donor acknowledgment process, managing receipts, thank-you calls, and emails for a seamless donor experience; Serve as the point of contact for workplace giving campaigns; Communicate frequently with the Senior Director, Development and VP, Development, sharing activity and progress; Exemplify fundraising best practices and the highest level of ethics in all activities and Perform other duties as related or assigned. QUALIFICATIONS
Bachelor's degree in Marketing, Business, Communications, or a related field. Master's degree is a plus. Established success as an experienced professional in fundraising and donor engagement Forward-thinking; anticipating problems and opportunities. An ability to work as a team player who projects enthusiasm and a positive attitude. Experience with Salesforce or similar CRM software. Ability to work with donors, committee members, and volunteer leadership tactfully and diplomatically. Ability to write effectively, speak persuasively, and present information logically and neatly in various contexts. Passion for MADD's mission and a commitment to making a positive impact. Other duties as assigned
BENEFITS
Eligible within first 30-45 days Health, Dental, Vision Retirement 403(b) + employer matching 4 weeks accrued vacation 12 Paid Holidays per calendar year Up to 3 Floating Holidays per calendar year Paid Sick Time Modified Tuition Reimbursement Maternity/Paternity Leave Basic Life, AD&D, Short-Term and Long-Term Disability Insurance covered by Employer FSA, HRA Employee Assistance Program
How to Apply: Please provide resume to our hiring team via the blue APPLY NOW button
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.