Vice President of Ecommerce and Digital Marketing

Vice President of Ecommerce and Digital Marketing About the Company Join a fast-growing direct-to-consumer ecommerce brand that is making waves in the retail industry. About the Role We are in search of a dynamic VP of Ecommerce and Digital Marketing to propel our next phase of growth. In this vital role, you will: Own and optimize the paid media budget across diverse channels. Build, lead, and inspire a high-performance in-house marketing team. Establish and enhance data-driven decision-making systems. Drive customer acquisition and maximize customer lifetime value. Execute disciplined product launches with precision. The ideal candidate has a proven track record in scaling direct-to-consumer ecommerce brands, particularly within the automotive parts and accessories sector. A deep understanding of ecommerce unit economics, expert-level proficiency in paid social and search marketing, and a strong leadership background are essential. Qualifications: 7-10 years of marketing leadership experience with a focus on scaling DTC ecommerce brands. A growth mindset and disciplined approach to product launching. Strong ability to optimize marketing performance. A proven track record in retention marketing. Financial literacy with the capability to manage P&L. Exceptional leadership and communication skills. Experience in the automotive aftermarket industry is a plus. Background in building and optimizing high-volume creative testing systems is beneficial. Our company values a direct and action-oriented leadership style. We are seeking someone who thrives in a fast-paced, founder-led environment. Hiring Manager Title Founder/CEO Travel Percent Less than 10%