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Brand Manager

Clorox Corporation, Oakland, California, United States, 94616

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divh2Brand Manager/h2pClorox is the place thats committed to growth for our people and our brands. Guided by our purpose and values, and with people at the center of everything we do, we believe every one of us can make a positive impact on consumers, communities, and teammates. Join our team./ppYour role at Clorox:/ppDo you thrive in a dynamic, fast-paced environment where your work drives real impact? Join the Clorox Innovation Accelerator team as a Brand Manager, where youll shape the future of our portfolio by leading breakthrough product and business innovation. Were looking for a forward thinking marketer who can identify emerging consumer needs, translate insights into bold innovation platforms, drive concept development and incubation, and partner cross functionally to bring new ideas to market. Youll craft and test new value propositions, build digital first GTM plans for innovation launches, and leverage data to assess opportunities, refine concepts, and accelerate growth. This role is for a dynamic, consumer-focused initiative takercurious, brave, and highly accountable, with strong strategic thinking, leadership, communication, collaboration, and business acumen./ppIn this role, you will:/ppLead Market, Consumer Industry Analysis/pulliDevelop a deep understanding of category dynamics, the competitive landscape, shopper behavior, and core business fundamentals, translating insights into actionable strategies./liliContinuously monitor emerging consumer trends, cultural shifts, technology enablers, and whitespace opportunities to inspire innovative business solutions./liliSynthesize signals across industries to identify early-stage opportunities and guide forward-looking innovation strategies./li/ulpLead Breakthrough Product Business Innovation/pulliTranslate insights into differentiated innovation platforms and compelling propositions, including product, packaging, placement, pricing, and value./liliApply creative thinking and an external perspective to deliver imaginative and disruptive innovation for consumers./liliBrief and collaborate on packaging development for innovative concepts./liliMonitor innovation validation and incubation, report performance, and recommend actions to optimize propositions and scale growth./li/ulpDrive Cross-Functional Collaboration Effective Ways of Working/pulliPartner closely with RD, Insights, and Finance to move ideas from concept to feasible, viable solutions./liliInspire and implement collaborative ways of working across teams to unlock opportunities, drive agility, and deliver solutions./liliProvide innovation inspiration by researching and sharing new market launches and product trends with the RD function./li/ulpOwn Forecast Budget Management/pulliLead 3-year forecasting for assigned innovation projects./liliManage initiative budgets, tracking spend and forecasting investments required to deliver projects on time and within plan./li/ulpOwn Digital-First Creative Go-To-Market Leadership/pulliDevelop digital-first creative strategies aligned with modern consumer behavior./liliBrief and collaborate with creative agencies to produce best-in-class communications, content, and GTM assets for innovation launches./liliBuild integrated launch plans across eCommerce, retail, paid media, social, and PR channels./liliIdentify cultural moments and storytelling opportunities to elevate brand relevance./li/ulpWhat we look for:/pulliExperience in packaged goods or relevant marketing field/lili5+ years of industry experience is preferred/liliBachelors degree in business, marketing, or a related field, MBA or Masters is a plus./liliResults Driven: Consistent track record of exceeding objectives, taking initiative and leading independently./li/ululliStrong Analytical Skills Data Driven Mindset: Ability to leverage business analytics to identify business opportunities, challenges, and craft an actionable plan./liliStrategic Mindset Thought Leadership: Ability to influence leadership, demonstrated by ability to advance ideas with director and above./liliCreative Strategy Execution Experience: Experience leading digital-first creative execution. Excellent cross-functional collaboration./liliCritical Thinking Decision Making: Ability to navigate ambiguity to shape and drive plans and has demonstrated technical understanding of marketing priorities and KPIs./liliConsumer Insight Judgement: Understands key consumer insights and transforms insight into growth opportunities and recommendations./liliCommunication: Strong written and verbal communication skills that drive conviction with key stakeholders/liliStrategic Future-Forward Thinking Anticipates category evolution and builds strategies to win./liliCreative Commercial Problem Solving Blends creativity with financial and technical feasibility./li/ulpWorkplace type:/ppHybrid, Tuesday-Thursday/ppOur values-based culture connects to our purpose and empowers people to be their best, professionally and personally. We serve a diverse consumer base which is why we believe teams that reflect our consumers bring fresh perspectives, drive innovation, and help us stay attuned to the world around us. Thats why we foster an inclusive culture where every person can feel respected, valued, and fully able to participate, and ultimately able to thrive./ppAt Clorox, we champion people to be well and thrive, starting with our own people. To help make this possible, we offer comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates unique needs. This includes robust health plans, a market-leading 401(k) program with a company match, flexible time off benefits (including half-day summer Fridays depending on location), inclusive fertility/adoption benefits, and more./ppWe are committed to fair and equitable pay and are transparent with current and future teammates about our full salary ranges. We use broad salary ranges that reflect the competitive market for similar jobs, provide sufficient opportunity for growth as you gain experience and expand responsibilities, while also allowing for differentiation based on performance. Based on the breadth of our ranges, most new hires will start at Clorox in the first half of the applicable range. Your starting pay will depend on job-related factors, including relevant skills, knowledge, experience and location. The applicable salary range for every role in the U.S. is based on your work location and is aligned to one of three zones according to the cost of labor in your area./ppZone A: $128,000 - $252,200/ppZone B: $117,400 - $231,200/ppZone C: $106,700 - $210,200/ppAll ranges are subject to change in the future. Your recruiter can share more about the specific salary range for your location during the hiring process./ppThis job is also eligible for participation in Cloroxs incentive plans, subject to the terms of the applicable plan documents and policies./ppPlease apply directly to our job postings and do not submit your resume to any person via text message. Clorox does not conduct text-based interviews and encourages you to be cautious of anyone posing as a Clorox recruiter via unsolicited texts during these uncertain times./ppTo all recruitment agencies: Clorox (and its brand families) does not accept agency resumes. Please do not forward resumes to Clorox employees, including any members of our leadership team. Clorox is not responsible for any fees related to unsolicited resumes./p/div