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Amazon Expert Brand Manager

Activate Talent, Chattanooga, Tennessee, United States, 37450

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Amazon Acquisition Engine Manager

Amazon is our client's largest acquisition engine outside of DTC. You'll sit in the cockpit, steering everything from search/ DSP budgets to inventory health, while safeguarding brand equity in the world's most competitive beauty aisle. Responsibilities

Own the P&L

- Set monthly sales, TACoS, and contribution-margin targets; course-correct in real time. Listing Domination

- Turn every PDP into a mini landing page: keyword-dense titles, mobile-first bullets, and premium A+ and Brand Story modules. Advertising Excellence

- Develop full-funnel PPC + DSP plans; iterate on campaign structure, placements, and creative to maximize share of voice. Brand Registry & Compliance

- Police unauthorized sellers, MAP violations, and IP issues with surgical precision. Promotions & Launches

- Orchestrate Lightning Deals, Coupons, and influencer campaigns; script product-launch roadmaps from Vine to inbound FBA. Data > Action

- Build Looker or Excel dashboards marrying Business Reports, Brand Analytics, and Helium 10 to spot trend inflections before anyone else.