Overview
Market Performance Group (MPG) is a leading end-to-end, strategy & services omnichannel commerce agency focused on creating the best PATH FORWARD — from market strategy to in-market reality — for today’s fastest-growing consumer packaged goods (CPG) manufacturers. MPG works with a broad range of companies, from Fortune 500 to Private Equity, in categories including health & wellness, food & beverage, home and hardlines. The team is dedicated to guiding clients on their path forward with pragmatic, real-world market approaches built on consumer, category and marketplace insights to drive sustainable, profitable brand growth. Our leadership has strong experience driving topline revenue and bottom-line profit in senior operating roles at leading CPG manufacturers and retailers, and MPG maintains a 400+ strategy and commercialization professional team focused on delivering practical results.
Position Overview
The primary purpose of the Sales Manager position is to develop sustained business relationships with clients and AWG while driving profitable sales volume for the banners. The Sales Manager is responsible for achieving and meeting shipments and retail sales goals while maintaining spending goals based on what MPG clients are trying to achieve according to their joint business plan. Although this is a remote position, the candidate would ideally live in the Kansas City area and be close to AWG Headquarters. Key Responsibilities
Market, advertise, promote, gain new placements and grow sales of client products by collaborating with respective AWG merchants using reasonable commercial efforts to maximize product sales volume Observe all reasonable directions and instructions given by clients and retailer in relation to the prices, terms, conditions, policies, marketing, advertisement, and promotion of the products Collaborate with clients and retailers to develop mutually acceptable annual business plans and trade spending plans for the promotion of product sales Serve as a liaison between AWG and clients to facilitate communication between the parties Perform regularly scheduled business reviews; bringing together the client, MPG and AWG teams to review customer updates and strategies, discuss business results (KPIs), and leverage the best of the collective teams’ insights and knowledge to build the best go-forward customer strategies; cadence to be aligned upon by MPG and AWG Assist team Business Manager Assistant (BMA) on administrative matters if required (including, but not limited to training on new item set-up, promotional contracts, etc.) Assist in line review process and forecasting, including collaboration with retailers, and utilization of the best data, insights, and brand materials to prepare strategy and sales presentations Required Experience And Education
4-year degree and 5+ years’ experience working in CPG/Grocery/Beauty/Retailer environment Proficient in reviewing data insights to identify trends, opportunities, and areas for improvement. Experience in evaluating the Return on Investment (ROI) of marketing and sales programs to optimize strategies and resource allocation. Working knowledge of Nielsen/IRI data to analyze market trends and make informed business decisions. Ability to align sales strategies with the Key Performance Indicators (KPIs) of retailers and clients. Proficient in Microsoft Excel and PowerPoint for effective data analysis and presentation. Previous AWG experience highly preferred (calling on or working at/with the retailer) Track record of developing and implementing initiatives that positively impact the KPIs of partners. Familiarity with Customer POS Data to enhance sales strategies and optimize product placement. Proficient in managing Profit and Loss (P&L) statements to ensure financial objectives are met. Experience in strategizing and optimizing trade spend to maximize return on investment. Demonstrated ability to meet and exceed sales goals. Ability to adapt to a dynamic and fast-paced working environment. Why You\'ll Succeed
You turn insights into growth. You leverage data and ROI analysis to uncover opportunities and drive sales performance. You win with retailers. You build strong AWG relationships, secure placements, and execute joint business plans that deliver results. You own the numbers. You manage trade spend, forecasting, and P&L with a sharp focus on profitable growth. Benefits
MPG offers a generous package of health benefits, including medical, dental, vision, STD/LTD, paid maternity/paternity leave and life insurance. Our compensation program provides market industry base salary, bonuses, and 401K. In addition to paid holidays, we reward an employee’s extra efforts through unlimited paid time off. Diversity, Equity, Inclusion & Belonging
MPG provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. MPG\'s DEI&B efforts empower us to collectively reach our full potential by fueling innovation, connection, and growth. We are an organization driven by PEOPLE and are committed to DEI&B initiatives. Our pledge starts with our promise to each other, our clients, and the community. © 2025 Market Performance Group
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Market Performance Group (MPG) is a leading end-to-end, strategy & services omnichannel commerce agency focused on creating the best PATH FORWARD — from market strategy to in-market reality — for today’s fastest-growing consumer packaged goods (CPG) manufacturers. MPG works with a broad range of companies, from Fortune 500 to Private Equity, in categories including health & wellness, food & beverage, home and hardlines. The team is dedicated to guiding clients on their path forward with pragmatic, real-world market approaches built on consumer, category and marketplace insights to drive sustainable, profitable brand growth. Our leadership has strong experience driving topline revenue and bottom-line profit in senior operating roles at leading CPG manufacturers and retailers, and MPG maintains a 400+ strategy and commercialization professional team focused on delivering practical results.
Position Overview
The primary purpose of the Sales Manager position is to develop sustained business relationships with clients and AWG while driving profitable sales volume for the banners. The Sales Manager is responsible for achieving and meeting shipments and retail sales goals while maintaining spending goals based on what MPG clients are trying to achieve according to their joint business plan. Although this is a remote position, the candidate would ideally live in the Kansas City area and be close to AWG Headquarters. Key Responsibilities
Market, advertise, promote, gain new placements and grow sales of client products by collaborating with respective AWG merchants using reasonable commercial efforts to maximize product sales volume Observe all reasonable directions and instructions given by clients and retailer in relation to the prices, terms, conditions, policies, marketing, advertisement, and promotion of the products Collaborate with clients and retailers to develop mutually acceptable annual business plans and trade spending plans for the promotion of product sales Serve as a liaison between AWG and clients to facilitate communication between the parties Perform regularly scheduled business reviews; bringing together the client, MPG and AWG teams to review customer updates and strategies, discuss business results (KPIs), and leverage the best of the collective teams’ insights and knowledge to build the best go-forward customer strategies; cadence to be aligned upon by MPG and AWG Assist team Business Manager Assistant (BMA) on administrative matters if required (including, but not limited to training on new item set-up, promotional contracts, etc.) Assist in line review process and forecasting, including collaboration with retailers, and utilization of the best data, insights, and brand materials to prepare strategy and sales presentations Required Experience And Education
4-year degree and 5+ years’ experience working in CPG/Grocery/Beauty/Retailer environment Proficient in reviewing data insights to identify trends, opportunities, and areas for improvement. Experience in evaluating the Return on Investment (ROI) of marketing and sales programs to optimize strategies and resource allocation. Working knowledge of Nielsen/IRI data to analyze market trends and make informed business decisions. Ability to align sales strategies with the Key Performance Indicators (KPIs) of retailers and clients. Proficient in Microsoft Excel and PowerPoint for effective data analysis and presentation. Previous AWG experience highly preferred (calling on or working at/with the retailer) Track record of developing and implementing initiatives that positively impact the KPIs of partners. Familiarity with Customer POS Data to enhance sales strategies and optimize product placement. Proficient in managing Profit and Loss (P&L) statements to ensure financial objectives are met. Experience in strategizing and optimizing trade spend to maximize return on investment. Demonstrated ability to meet and exceed sales goals. Ability to adapt to a dynamic and fast-paced working environment. Why You\'ll Succeed
You turn insights into growth. You leverage data and ROI analysis to uncover opportunities and drive sales performance. You win with retailers. You build strong AWG relationships, secure placements, and execute joint business plans that deliver results. You own the numbers. You manage trade spend, forecasting, and P&L with a sharp focus on profitable growth. Benefits
MPG offers a generous package of health benefits, including medical, dental, vision, STD/LTD, paid maternity/paternity leave and life insurance. Our compensation program provides market industry base salary, bonuses, and 401K. In addition to paid holidays, we reward an employee’s extra efforts through unlimited paid time off. Diversity, Equity, Inclusion & Belonging
MPG provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. MPG\'s DEI&B efforts empower us to collectively reach our full potential by fueling innovation, connection, and growth. We are an organization driven by PEOPLE and are committed to DEI&B initiatives. Our pledge starts with our promise to each other, our clients, and the community. © 2025 Market Performance Group
#J-18808-Ljbffr