
Rental Equipment Sales Representative- Wagner Rents
Wagner Equipment Co. in, Gypsum, Colorado, United States, 81637
Overview
Job Category: Sales Requisition Number: RENTA005558 Location: 045 Earhart Drive, Gypsum, CO 81637 Pay Rate: Base Salary + Commission Posted: January 30, 2026 Wagner Equipment Co. offers challenging career opportunities, extensive training and employee development along with an opportunity to grow your career and thrive under Wagner’s reputation for excellence. We offer excellent benefits and supply you with the tools you need to maximize your potential and grow within Wagner. Responsibilities
The Rental Equipment Sales Representative’s primary purpose is to generate revenue by renting CAT & allied equipment, selling non-hour metered allied equipment and merchandise, and selling Wagner Rents equipment service capabilities in a manner that reflects the company’s vision of working as “One Professional Team.” Develop and enhance sales coverage within a designated territory consistent with the Wagner Rents customer satisfaction philosophy. Meet or exceed monthly budgeted rental revenue, consumable revenue, and growth of territory market share goals. Prepares daily sales calls/progress reports documentation and develops weekly sales forecasts. Manage business-related expenses and interface effectively with other Wagner field personnel and departments. Respond to customer calls at all times of the day and night and research new leads and sales prospects. Conduct face-to-face cold calls to prospective customers and develop new accounts within the designated territory. Service current rental and sales customers’ needs and maintain knowledge of all products and services for sale and rent by Wagner Rents. Other duties as assigned by manager. Essential Functions
Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions. Qualifications
High School Diploma or GED Some College or Trade School Preferred 10+ years sales experience in the heavy or rental equipment industry 1+ years administrative/clerical experience 3+ years customer service experience 3+ years sales experience Physical Demands & Competencies
Standing, walking, talking, sitting, use of hands & hearing Data entry, telephone, reading/writing, reasoning, organizational, communication & math skills Safety & product knowledge Ability to ascend/descend ladders, stairs, etc. Medium work that includes lifting and/or moving objects up to 32 pounds or more Basic knowledge of Microsoft Word Intermediate knowledge of Microsoft Outlook and Excel Work Environment
Noise: Loud Indoors and Outdoors Other Duties
Job offers are contingent upon all required pre-employment screenings which may include but are not limited to background checks, drug/alcohol testing, fit for duty testing, and any other job-related tests/screenings. Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice. Wagner Equipment Co. is an EEO/AA/Veterans/Disabled employer. #WMISC Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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Job Category: Sales Requisition Number: RENTA005558 Location: 045 Earhart Drive, Gypsum, CO 81637 Pay Rate: Base Salary + Commission Posted: January 30, 2026 Wagner Equipment Co. offers challenging career opportunities, extensive training and employee development along with an opportunity to grow your career and thrive under Wagner’s reputation for excellence. We offer excellent benefits and supply you with the tools you need to maximize your potential and grow within Wagner. Responsibilities
The Rental Equipment Sales Representative’s primary purpose is to generate revenue by renting CAT & allied equipment, selling non-hour metered allied equipment and merchandise, and selling Wagner Rents equipment service capabilities in a manner that reflects the company’s vision of working as “One Professional Team.” Develop and enhance sales coverage within a designated territory consistent with the Wagner Rents customer satisfaction philosophy. Meet or exceed monthly budgeted rental revenue, consumable revenue, and growth of territory market share goals. Prepares daily sales calls/progress reports documentation and develops weekly sales forecasts. Manage business-related expenses and interface effectively with other Wagner field personnel and departments. Respond to customer calls at all times of the day and night and research new leads and sales prospects. Conduct face-to-face cold calls to prospective customers and develop new accounts within the designated territory. Service current rental and sales customers’ needs and maintain knowledge of all products and services for sale and rent by Wagner Rents. Other duties as assigned by manager. Essential Functions
Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions. Qualifications
High School Diploma or GED Some College or Trade School Preferred 10+ years sales experience in the heavy or rental equipment industry 1+ years administrative/clerical experience 3+ years customer service experience 3+ years sales experience Physical Demands & Competencies
Standing, walking, talking, sitting, use of hands & hearing Data entry, telephone, reading/writing, reasoning, organizational, communication & math skills Safety & product knowledge Ability to ascend/descend ladders, stairs, etc. Medium work that includes lifting and/or moving objects up to 32 pounds or more Basic knowledge of Microsoft Word Intermediate knowledge of Microsoft Outlook and Excel Work Environment
Noise: Loud Indoors and Outdoors Other Duties
Job offers are contingent upon all required pre-employment screenings which may include but are not limited to background checks, drug/alcohol testing, fit for duty testing, and any other job-related tests/screenings. Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice. Wagner Equipment Co. is an EEO/AA/Veterans/Disabled employer. #WMISC Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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