Marketing Specialist (Event Management)
U.S. Bank, Minneapolis, Minnesota, United States, 55400
Overview
At U.S. Bank, we’re on a journey to do our best. Helping customers and businesses make better and smarter financial decisions and enabling communities to grow and succeed. A career with U.S. Bank offers opportunities to discover what makes you thrive at every stage of your career—from Day One. This role
is responsible for the development and implementation of multi-channel marketing programs and strategies to support business line goals. This includes marketing, advertising, promotions, sales collateral and point of sale materials. Delivers measurable, customer-centric, multi-channel marketing programs to maximize customer growth, retention and engagement. Evaluates and measures program results to optimize investment. Works with agencies and cross-functional teams to produce branded and compliant materials. Collaborates with internal partners to ensure all marketing programs comply with applicable laws, regulations and bank policies. Coordinates and develops marketing events (e.g., tradeshows, seminars, industry sponsorships, local events) to achieve business line goals. Provides solutions and problem solving aligned with business line objectives. Basic Qualifications
Bachelor\'s degree, or equivalent work experience Four to six years of experience in marketing Preferred Skills/Experience
Ability to lead projects and provide marketing that is data-driven, customer-centric, and relevant Capable of leading projects as outlined and delivering measurable results on time and on budget Able to adapt based on company goals, research, previous campaign results and direction from leadership Ability to manage contract negotiations and activate vendor relationships for the benefit of the Company and our brand Strong organizational, interpersonal and team-building skills Excellent written and oral communication skills, including presentation skills Proficient computer navigation skills using a variety of software packages MBA or equivalent markers of high achievement are a plus Location Expectations
The role offers a hybrid/flexible schedule, with in-office expectation of 3 or more days per week and flexibility to work outside the office location for other days. This position is not eligible for visa sponsorship. If there’s anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants. Benefits
Our approach to benefits and total rewards considers team members’ whole selves and what may be needed to thrive in and outside of work. Benefits are designed to help you and your family boost health, protect financial security and provide peace of mind. Our benefits include: Healthcare (medical, dental, vision) Basic term and optional term life insurance Short-term and long-term disability Pregnancy disability and parental leave 401(k) and employer-funded retirement plan Paid vacation (from two to five weeks depending on salary grade and tenure) Up to 11 paid holiday opportunities Adoption assistance Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law Review our full benefits available by employment status here. U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law. E-Verify
U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E-Verify program. The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on location. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase, 401(k) contribution and pension (all benefits subject to eligibility requirements). Pay Range: $81,515.00 - $95,900.00 U.S. Bank will consider qualified applicants with arrest or conviction records for employment. U.S. Bank conducts background checks consistent with applicable local laws, including the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act, as well as other applicable ordinances. Some positions may be subject to FINRA, NMLS registration, Reg Z, Reg G, OFAC, the NFA, the FCPA, the Bank Secrecy Act, the SAFE Act, and/or federal guidelines applicable to an agreement, such as those related to ethics, safety, or operational procedures. Applicants must be able to comply with U.S. Bank policies and procedures including the Code of Ethics and Business Conduct and related workplace conduct and safety policies. Posting may be closed earlier due to high volume of applicants.
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At U.S. Bank, we’re on a journey to do our best. Helping customers and businesses make better and smarter financial decisions and enabling communities to grow and succeed. A career with U.S. Bank offers opportunities to discover what makes you thrive at every stage of your career—from Day One. This role
is responsible for the development and implementation of multi-channel marketing programs and strategies to support business line goals. This includes marketing, advertising, promotions, sales collateral and point of sale materials. Delivers measurable, customer-centric, multi-channel marketing programs to maximize customer growth, retention and engagement. Evaluates and measures program results to optimize investment. Works with agencies and cross-functional teams to produce branded and compliant materials. Collaborates with internal partners to ensure all marketing programs comply with applicable laws, regulations and bank policies. Coordinates and develops marketing events (e.g., tradeshows, seminars, industry sponsorships, local events) to achieve business line goals. Provides solutions and problem solving aligned with business line objectives. Basic Qualifications
Bachelor\'s degree, or equivalent work experience Four to six years of experience in marketing Preferred Skills/Experience
Ability to lead projects and provide marketing that is data-driven, customer-centric, and relevant Capable of leading projects as outlined and delivering measurable results on time and on budget Able to adapt based on company goals, research, previous campaign results and direction from leadership Ability to manage contract negotiations and activate vendor relationships for the benefit of the Company and our brand Strong organizational, interpersonal and team-building skills Excellent written and oral communication skills, including presentation skills Proficient computer navigation skills using a variety of software packages MBA or equivalent markers of high achievement are a plus Location Expectations
The role offers a hybrid/flexible schedule, with in-office expectation of 3 or more days per week and flexibility to work outside the office location for other days. This position is not eligible for visa sponsorship. If there’s anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants. Benefits
Our approach to benefits and total rewards considers team members’ whole selves and what may be needed to thrive in and outside of work. Benefits are designed to help you and your family boost health, protect financial security and provide peace of mind. Our benefits include: Healthcare (medical, dental, vision) Basic term and optional term life insurance Short-term and long-term disability Pregnancy disability and parental leave 401(k) and employer-funded retirement plan Paid vacation (from two to five weeks depending on salary grade and tenure) Up to 11 paid holiday opportunities Adoption assistance Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law Review our full benefits available by employment status here. U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law. E-Verify
U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E-Verify program. The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on location. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase, 401(k) contribution and pension (all benefits subject to eligibility requirements). Pay Range: $81,515.00 - $95,900.00 U.S. Bank will consider qualified applicants with arrest or conviction records for employment. U.S. Bank conducts background checks consistent with applicable local laws, including the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act, as well as other applicable ordinances. Some positions may be subject to FINRA, NMLS registration, Reg Z, Reg G, OFAC, the NFA, the FCPA, the Bank Secrecy Act, the SAFE Act, and/or federal guidelines applicable to an agreement, such as those related to ethics, safety, or operational procedures. Applicants must be able to comply with U.S. Bank policies and procedures including the Code of Ethics and Business Conduct and related workplace conduct and safety policies. Posting may be closed earlier due to high volume of applicants.
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