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Principal Field Based Marketing Specialist

nCino, Hayti, Missouri, United States, 63851

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Overview Employer Industry:

Cloud Banking

Why consider this job opportunity:

Opportunity for career advancement and growth within the organization

Collaborative and high-energy work environment

Chance to work with cutting-edge AI analytics tools for data-driven decision-making

Engage with a diverse range of stakeholders including sales, partners, and customers

Influence marketing strategies that drive significant revenue growth

Responsibilities

Lead the execution of field marketing programs, including events, webinars, and digital campaigns

Advise Sales and Marketing teams on target accounts and market trends to enhance engagement strategies

Serve as a field marketing lead, collaborating with regional marketing for local relevance

Report and analyze campaign performance metrics to evaluate effectiveness and suggest improvements

Act as a key liaison between field marketing and local stakeholders, providing updates and insights

Qualifications

Undergraduate degree and 8+ years of related experience

Strong project management skills with the ability to manage multiple initiatives simultaneously

Data-driven mindset with experience in tracking and analyzing marketing performance

Ability to localize marketing content based on market segment requirements

Familiarity with CRM and marketing automation tools such as Salesforce, 6sense, and Marketo

Preferred Qualifications

Knowledge of the financial services or banking industry

Excellent interpersonal and communication skills for engaging with various stakeholders

Experience with digital advertising across platforms like LinkedIn and Google

Experience in targeting, segmentation, and list acquisition for marketing programs

Ability to leverage technical acumen and analytical skills with multiple data sources

#CloudBanking #MarketingCareers #DataDriven #CareerGrowth #DiversityAndInclusion

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