Marketing Specialist (Hybrid) - Woodlands Region
Nashville Public Radio, Shenandoah, Texas, United States
Overview
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At Houston Methodist, the Marketing Specialist position is responsible for partnering with and supporting marketing management in driving preference and volume for assigned programs/service lines and maximizing the impact of assigned sponsorships. This client-facing role fosters positive relationships with hospital stakeholders, physicians and vendors as assigned and contributes to the development, implementation, measurement, and optimization of marketing/sponsorship plans. The Marketing Specialist contributes to developing effective business cases with management, digital, web, market research and other cross functional teams to drive positive change in partnership with hospital operations.
Responsibilities
FLSA STATUS
Exempt
Responsibilities include
partnering with and supporting marketing management; developing, implementing, measuring, and optimizing marketing/sponsorship plans; fostering relationships with hospital stakeholders, physicians, and vendors; and contributing to business cases with cross-functional teams to drive improvements in partnership with hospital operations.
Qualifications
Education : Bachelor’s degree in Business, Marketing, Communications or related field
Experience : Four years experience related to Marketing and Communications
Licenses and Certifications : Required
Skills and Abilities :
Demonstrates the skills and competencies necessary to safely perform the assigned job, determined through on-going skills, competency assessments, and performance evaluations
Sufficient proficiency in speaking, reading, and writing the English language necessary to perform the essential functions, especially with regard to activities impacting patient or employee safety or security
Ability to effectively communicate with patients, physicians, family members and co-workers in a customer service-focused manner
Demonstrates professional growth and shows initiative and authority in conversations
Ability to work under pressure and balance many competing priorities and deadlines
Positive and supportive attitude and demeanor
Ability to multi-task and work in an organized manner
Ability to uphold confidential and sensitive information
Proficient in spreadsheet, word-processing and presentation software
Sound judgment and decision making with strong critical thinking; know when to escalate issues
Ability to receive constructive feedback and demonstrate performance improvement
Open to ideas offered by others; works collaboratively
Demonstrative initiative in managing projects and stakeholder communication
Effective written communication and presentation skills
Ability to engage with the public/consumers in a positive manner and in alignment with Houston Methodist standards
Essential Functions
People Essential Functions
Fosters and maintains positive relationships with clients, marketing stakeholders, sponsored organizations and vendors.
Demonstrates leadership in meetings and contributes to decision-making with clear next steps.
Educates stakeholders related to strategic marketing initiatives supporting the organization.
Promotes a positive work environment and contributes to a dynamic team-focused culture that helps achieve department and organizational goals.
Service Essential Functions
Develops plans, campaigns, creative kickoffs, and event strategy; implements and measures KPI performance under guidance of manager; manages projects with vendors and creative teams; delivers assets to drive results; collaborates on content for web, collateral, blog, newsletters, advertising and press releases.
Provides advisory input to clients to help make sound business decisions by identifying needs, assessing issues, and problem-solving.
Quality/Safety Essential Functions
Contributes to strategy and performance assessments for programs and sponsorships; develops business cases by gathering/analyzing data; identifies opportunities to improve the Houston Methodist experience for consumers; develops clear communications, reports, and presentations with compelling data for leadership; reviews marketing collateral to ensure alignment with guidelines.
Finance Essential Functions
Submits invoices on time and tracks and adheres to budgets for assigned projects.
Growth/Innovation Essential Functions
Identifies gaps and opportunities to optimize strategy in partnership with manager; proactively solves problems; grows marketing knowledge; ensures career discussions with management.
Supplemental Requirements
Work Attire : Uniform – No; Scrubs – No; Business professional – Yes; Other (department approved) – No
On-Call
Note that employees may be required to be on-call during emergencies. On Call: No
Travel : Travel specifications may vary by department. May require travel within the Houston Metropolitan area: Yes; May require travel outside Houston Metropolitan area: No
Company Profile
Houston Methodist is one of the nation’s leading health systems and academic medical centers. The health system consists of eight hospitals, a research institute, residency programs, international patient services, and more. For questions about this posting, please contact support@lensa.com
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At Houston Methodist, the Marketing Specialist position is responsible for partnering with and supporting marketing management in driving preference and volume for assigned programs/service lines and maximizing the impact of assigned sponsorships. This client-facing role fosters positive relationships with hospital stakeholders, physicians and vendors as assigned and contributes to the development, implementation, measurement, and optimization of marketing/sponsorship plans. The Marketing Specialist contributes to developing effective business cases with management, digital, web, market research and other cross functional teams to drive positive change in partnership with hospital operations.
Responsibilities
FLSA STATUS
Exempt
Responsibilities include
partnering with and supporting marketing management; developing, implementing, measuring, and optimizing marketing/sponsorship plans; fostering relationships with hospital stakeholders, physicians, and vendors; and contributing to business cases with cross-functional teams to drive improvements in partnership with hospital operations.
Qualifications
Education : Bachelor’s degree in Business, Marketing, Communications or related field
Experience : Four years experience related to Marketing and Communications
Licenses and Certifications : Required
Skills and Abilities :
Demonstrates the skills and competencies necessary to safely perform the assigned job, determined through on-going skills, competency assessments, and performance evaluations
Sufficient proficiency in speaking, reading, and writing the English language necessary to perform the essential functions, especially with regard to activities impacting patient or employee safety or security
Ability to effectively communicate with patients, physicians, family members and co-workers in a customer service-focused manner
Demonstrates professional growth and shows initiative and authority in conversations
Ability to work under pressure and balance many competing priorities and deadlines
Positive and supportive attitude and demeanor
Ability to multi-task and work in an organized manner
Ability to uphold confidential and sensitive information
Proficient in spreadsheet, word-processing and presentation software
Sound judgment and decision making with strong critical thinking; know when to escalate issues
Ability to receive constructive feedback and demonstrate performance improvement
Open to ideas offered by others; works collaboratively
Demonstrative initiative in managing projects and stakeholder communication
Effective written communication and presentation skills
Ability to engage with the public/consumers in a positive manner and in alignment with Houston Methodist standards
Essential Functions
People Essential Functions
Fosters and maintains positive relationships with clients, marketing stakeholders, sponsored organizations and vendors.
Demonstrates leadership in meetings and contributes to decision-making with clear next steps.
Educates stakeholders related to strategic marketing initiatives supporting the organization.
Promotes a positive work environment and contributes to a dynamic team-focused culture that helps achieve department and organizational goals.
Service Essential Functions
Develops plans, campaigns, creative kickoffs, and event strategy; implements and measures KPI performance under guidance of manager; manages projects with vendors and creative teams; delivers assets to drive results; collaborates on content for web, collateral, blog, newsletters, advertising and press releases.
Provides advisory input to clients to help make sound business decisions by identifying needs, assessing issues, and problem-solving.
Quality/Safety Essential Functions
Contributes to strategy and performance assessments for programs and sponsorships; develops business cases by gathering/analyzing data; identifies opportunities to improve the Houston Methodist experience for consumers; develops clear communications, reports, and presentations with compelling data for leadership; reviews marketing collateral to ensure alignment with guidelines.
Finance Essential Functions
Submits invoices on time and tracks and adheres to budgets for assigned projects.
Growth/Innovation Essential Functions
Identifies gaps and opportunities to optimize strategy in partnership with manager; proactively solves problems; grows marketing knowledge; ensures career discussions with management.
Supplemental Requirements
Work Attire : Uniform – No; Scrubs – No; Business professional – Yes; Other (department approved) – No
On-Call
Note that employees may be required to be on-call during emergencies. On Call: No
Travel : Travel specifications may vary by department. May require travel within the Houston Metropolitan area: Yes; May require travel outside Houston Metropolitan area: No
Company Profile
Houston Methodist is one of the nation’s leading health systems and academic medical centers. The health system consists of eight hospitals, a research institute, residency programs, international patient services, and more. For questions about this posting, please contact support@lensa.com
#J-18808-Ljbffr