Marketing and Development Associate
The Wesley Community, Saratoga Springs, New York, United States
Overview
Marketing and Development Associate Part Time | Days | 8am-4pm (based on experience and shift differential) Everything we do at The Wesley Community is guided by our Core Values which form the acronym
CARES . These Core Values are COMPASSION, ACCOUNTABILITY, RESPECT, EXCELLENCE and SPIRIT.
It's more than a job: it's caring that starts in the heart. Responsibilities
Coordinate and develop content marketing initiatives by working with marketing and foundation staff and other Wesley Community staff, residents, families, and the community. Write and publish engaging and accurate stories and content about residents, staff, donors and general interest topics for our stakeholders. Capture and edit photographs, videos, and other materials to advance Wesley's mission. Participate in local trade shows, events and networking meetings to represent The Wesley Community and to promote our services and address and questions or concerns. Work with the Marketing and Foundation team, as well as other departments, to design and coordinate on-campus communications initiatives, including digital information screens, as well as internal communications via traditional methods. Assist in delivering internal and external digital communications, alerts and website updates. Assist with the design and production of all marketing materials, ensuring brand cohesion with brand standards, and accuracy of information. Assist with the development and management of the website. Closely monitor content and analytics to ensure optimal results. Work with third-party vendors to ensure best practices. Assist in the execution of an annual marketing plan to meet or exceed occupancy goals and community relations goals for The Wesley Community as a whole, and for its specific entities. Assist with the design and implementation of strategies that tie web, mobile, email, search social and traditional advertising together to effectively market our services based on consumer insight and data and to raise awareness of the need for philanthropy to support our mission Oversee content, production and distribution of a monthly e-newsletter. Assist with the improvement of employee engagement, satisfaction and commitment to the Wesley Community through communication tools including Intranet Design and Postings (Wesley Web); Internal Communication Channels (Spectrio Digital Signage) Provide Marketing Support to Human Resources Team for Spirit Committee Activities and Employee Recognition Programs. Qualifications
Must have a Bachelor's Degree in a relevant discipline. A four year degree in Marketing, Communications, Journalism, or Business Administration is preferred. Must have one demonstrated experience in marketing and/or communications. Proficiency in Microsoft Office including Word, Excel & Outlook. Must have experience writing engaging and accurate content. Experience with Canva preferred. Experience with social media platforms and posting preferred. Experience with multi-line phone system preferred. Experience in fast paced environment with numerous interruptions. The Wesley Community strives to have its employees be a part of a culture of excellence and to enjoy their work. Our team is also committed to making sure our employees are rewarded for superior effort and performance and get a chance to have fun as part of their employment experience at The Wesley Community. Benefits
Competitive pay A full benefits package Paid vacation, sick, and personal time Paid Holidays Flexible scheduling options NEW Weekly Pay Periods and Daily Pay Option A 401K retirement plan Tuition assistance and nursing scholarships Opportunities for growth and development A caring and supportive team work environment Perks such as self-care support and on-site prescription fills A fun work environment including theme weeks, recognition events, and opportunities for staff involvement About the Wesley Community
For over 50 years, The Wesley Community has provided services and programs with a commitment to
compassion, caring and excellence . Our distinctive continuum of care offers a unique balance of community living and care giving that ensures quality of life at every stage of life. We are a mission driven, not-for-profit organization that puts people first. We are proud of our reputation for excellence, innovation, and a personal approach to care and services. We encourage and support our residents in their efforts to achieve their goals, and we treat them respectfully.
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Marketing and Development Associate Part Time | Days | 8am-4pm (based on experience and shift differential) Everything we do at The Wesley Community is guided by our Core Values which form the acronym
CARES . These Core Values are COMPASSION, ACCOUNTABILITY, RESPECT, EXCELLENCE and SPIRIT.
It's more than a job: it's caring that starts in the heart. Responsibilities
Coordinate and develop content marketing initiatives by working with marketing and foundation staff and other Wesley Community staff, residents, families, and the community. Write and publish engaging and accurate stories and content about residents, staff, donors and general interest topics for our stakeholders. Capture and edit photographs, videos, and other materials to advance Wesley's mission. Participate in local trade shows, events and networking meetings to represent The Wesley Community and to promote our services and address and questions or concerns. Work with the Marketing and Foundation team, as well as other departments, to design and coordinate on-campus communications initiatives, including digital information screens, as well as internal communications via traditional methods. Assist in delivering internal and external digital communications, alerts and website updates. Assist with the design and production of all marketing materials, ensuring brand cohesion with brand standards, and accuracy of information. Assist with the development and management of the website. Closely monitor content and analytics to ensure optimal results. Work with third-party vendors to ensure best practices. Assist in the execution of an annual marketing plan to meet or exceed occupancy goals and community relations goals for The Wesley Community as a whole, and for its specific entities. Assist with the design and implementation of strategies that tie web, mobile, email, search social and traditional advertising together to effectively market our services based on consumer insight and data and to raise awareness of the need for philanthropy to support our mission Oversee content, production and distribution of a monthly e-newsletter. Assist with the improvement of employee engagement, satisfaction and commitment to the Wesley Community through communication tools including Intranet Design and Postings (Wesley Web); Internal Communication Channels (Spectrio Digital Signage) Provide Marketing Support to Human Resources Team for Spirit Committee Activities and Employee Recognition Programs. Qualifications
Must have a Bachelor's Degree in a relevant discipline. A four year degree in Marketing, Communications, Journalism, or Business Administration is preferred. Must have one demonstrated experience in marketing and/or communications. Proficiency in Microsoft Office including Word, Excel & Outlook. Must have experience writing engaging and accurate content. Experience with Canva preferred. Experience with social media platforms and posting preferred. Experience with multi-line phone system preferred. Experience in fast paced environment with numerous interruptions. The Wesley Community strives to have its employees be a part of a culture of excellence and to enjoy their work. Our team is also committed to making sure our employees are rewarded for superior effort and performance and get a chance to have fun as part of their employment experience at The Wesley Community. Benefits
Competitive pay A full benefits package Paid vacation, sick, and personal time Paid Holidays Flexible scheduling options NEW Weekly Pay Periods and Daily Pay Option A 401K retirement plan Tuition assistance and nursing scholarships Opportunities for growth and development A caring and supportive team work environment Perks such as self-care support and on-site prescription fills A fun work environment including theme weeks, recognition events, and opportunities for staff involvement About the Wesley Community
For over 50 years, The Wesley Community has provided services and programs with a commitment to
compassion, caring and excellence . Our distinctive continuum of care offers a unique balance of community living and care giving that ensures quality of life at every stage of life. We are a mission driven, not-for-profit organization that puts people first. We are proud of our reputation for excellence, innovation, and a personal approach to care and services. We encourage and support our residents in their efforts to achieve their goals, and we treat them respectfully.
#J-18808-Ljbffr