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Advertising Sales Lead Gen Manager

Portland Seed Fund, Portland, Oregon, United States, 97204

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Advertising Sales Lead Gen Manager

at

The Dyrt

The Dyrt is the largest digital camping platform in the U.S. Every 4 seconds, a new camper visits The Dyrt to access our community-driven campground information. With more millions of user-submitted campgrounds, reviews, and tips — more than anyone else on the Internet — The Dyrt makes it easier to find campgrounds for the 80+ million people who camp across the United States. If you love camping and want to be part of a fast-growing consumer app, you’re in the right place.

Role Overview We’re looking for a part-time Advertising Lead-Gen Manager to cultivate and manage leads, lists, and reporting. This role focuses on optimizing inbound leads, managing data, and leveraging AI tools to discover new opportunities.

Key Responsibilities

List Cultivation:

Research and develop potential client lists with contacts for sales reps

Develop and maintain email drip campaigns and automation flows

Manage sending domain deliverability, sender reputation and list hygiene

CRM Management:

Own and optimize Pipedrive (or similar CRM)

Maintain clean, actionable data across all accounts

Build dashboards and monthly reports showing all sales activity

AI Enablement:

Research and integrate AI tools for prospecting and personalization

Identify ways to automate repetitive tasks like LinkedIn follow-ups, lead enrichment, and RFP tracking

Stay ahead of emerging sales AI trends

Hand off sales-ready opportunities to the sales team

Requirements

You must camp and understand the camping community

Experience managing a CRM

Experience qualifying leads

Experience running drip campaigns and maintaining domain health

Experience with AI tools

Proven ability to work cross-functionally and communicate clearly with sales team

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