Intuit is hiring: Head of Marketing Futures (San Diego) in San Diego

3 days ago Be among the first 25 applicants

Overview

Were looking for a visionary marketing leader to head our Marketing Futures Team, a group embedded in our broader marketing organization tasked with defining, piloting, and scaling AIenabled and futureoriented marketing capabilities. You will set strategy, lead innovation pilots, build crossfunctional alignment, and drive measurable impact in efficiency, growth, and brand differentiation. We are looking for a growthoriented marketer who is an avid learner, experimenter, and builder to change the marketing game.

Responsibilities

• Define and own the roadmap for AI and automation initiatives across the marketing org: from ideation through testing and scaling.
• Lead highvisibility pilots in areas such as AIled content search / SGE optimization, generative creative workflows, dynamic personalization, etc.
• Work closely with SEO, Web, Performance, Paid Media, and Partner teams to embed AIdriven enhancements into their channel strategies.
• Measure performance of experiments: build frameworks for A/B / multivariate tests; track lift, efficiency gains, risk factors.
• Build and maintain internal playbooks, prompt libraries, workflow templates, and knowledge assets.
• Evangelize adoption: training, internal communication, stakeholder management; organize innovation councils / office hours.
• Manage a team of mixed disciplines: creative technologist, content architect, data & automation lead, experiment engineer.
• Ensure adherence to compliance, data privacy, brand safety, ethical AI.

Qualifications

• 710 years of experience in performance and/or growth marketing, with at least 23 years leading innovation, AI/automation, or similar functions in a SaaS or fintech.
• Demonstrable track record of delivering both strategic plans and executing pilots or products that drove measurable business impact (efficiency, growth, ROI).
• Strong data orientation and analytical skills: comfortable working with data, metrics, experiments. Experience with dashboards, analytics tools, attribution modelling. Handson expertise with generative AI, prompt engineering, AI search optimization, automation tools.
• Comfort with new technologies, emerging tools, and willingness to experiment / push.
• Strong leadership and organizational skills; ability to influence across teams.
• Excellent communication and storytelling skills; comfort presenting to senior leadership.
• Experience in regulated environments is a plus (especially in fintech), dealing with privacy, compliance, or risk considerations.

Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs. Pay offered is based on factors such as jobrelated knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender. The expected base pay range for this position is:
Bay Area California: $213,500 - $289,000
Southern California: $203,500 - $275,500

Seniority level

• Executive

Employment type

• Fulltime

Job function

• Marketing and Sales
• Software Development

Referrals increase your chances of interviewing at Intuit by 2x

Get notified about new Head of Marketing jobs in San Diego, CA .

#J-18808-Ljbffr