Gensler is hiring: Public Relations Specialist - Healthcare in New York

**Your Role**Gensler New York is seeking a seasoned, strategic, and highly collaborative professional to join our office as the New York Healthcare Public Relations Specialist. Working in one of the firm’s largest and most dynamic offices, you will play a critical role on the New York PR & Communications team, leading external communications for our Healthcare practice and helping articulate Gensler’s differentiated point of view in healthcare design and delivery. A proven storyteller and trusted advisor, the ideal candidate brings deep knowledge of the healthcare industry and healthcare real estate, a sophisticated understanding of the healthcare design media landscape, and a strong belief in communications as a people-centered, strategic discipline.Reporting directly to the NE/NY PR Director, you will manage complex, high-impact deliverables with media and communications expertise grounded in a strong command of healthcare real estate trends, health systems, development models, and the editorial priorities shaping healthcare design, planning, and construction coverage. You will lead healthcare-focused media outreach, thought leadership, executive visibility, speaking engagements, and special initiatives pertaining to increasing the external visibility and market reputation of Gensler’s healthcare practice, while collaborating closely with the NE Communications & Content Manager on awards, social media, and long-range content planning.Gensler is organized along four practice areas – Workplace, Hospitality, Cities, and Healthcare – and the NY Healthcare PR Specialist will have primary responsibility for executing Healthcare practice area–specific external communications in coordination with other Practice Area-focused PR Specialists in New York and across the firm. This role works closely with the NE/NY PR Director, office leadership, and Healthcare practice leaders to identify high-value stories, secure premier opportunities, and develop proactive, integrated campaigns in support of strategic business and growth objectives. The role also collaborates closely with the regional and global PR network and New York marketing colleagues.**What You Will Do***Public Relations** Partner with the NE/NY PR Director to shape and advance strategic storylines and engage top-tier journalists and publications covering healthcare, healthcare real estate, and design* Develop, maintain, and execute targeted PR plans for healthcare projects, initiatives, and thought leadership platforms* Maintain a comprehensive understanding of current and upcoming healthcare projects, research, and initiatives that reinforce Gensler’s Healthcare POVs, client relationships, and market leadership* Serve as a subject-matter communications lead with deep fluency in the healthcare design and healthcare real estate media ecosystem, including trade, business, and industry outlets* Lead the development of press materials in collaboration with healthcare project teams and clients (design backgrounders, press releases, pitches, fact sheets, and messaging)* Curate and maintain healthcare-focused media lists and editorial calendars* Advise NY office and Healthcare practice leadership on blog posts, bylines, and contributed content* Plan and execute healthcare-focused office, media, and industry events* Oversee and support project photo shoots* Evaluate and manage inbound media requests related to healthcare design and planning* Track, analyze, and report on PR performance; maintain organized press archives* Support the NE/NY PR Director on high-level initiatives and special projects* Lead management of healthcare-related speaking engagements, including proactive pitches, conference targeting, and speaker preparation* Partner with Gensler NY healthcare spokespeople to develop presentation narratives, talking points, and briefing materials* Guide healthcare-focused social media storytelling for NY and Firmwide channels in coordination with global PR and social teams*Awards** Lead collaboration with the NE Communications & Content Manager to develop and submit awards content for healthcare projects and practitioners* Manage client permissions and approvals for healthcare-related awards* Oversee multiple, concurrent submission timelines with a high degree of independence and accountability**Your Qualifications*** Attitude: Strategic, proactive, and results-driven with the ability to operate independently and manage complexity; collaborative and highly resourceful* Presentation: Polished professionalism; comfortable and confident engaging senior leadership, healthcare clients, and industry stakeholders* Communication: Exceptional writing, editing, and storytelling skills; demonstrated ability to develop compelling narratives across media, thought leadership, and executive visibility platforms* Organizational: Strong project management skills with the ability to prioritize, anticipate needs, and meet demanding deadlines* Teamwork: Trusted partner within a broader communications team; adaptable leader who contributes beyond defined responsibilities* Client/customer service: Deep understanding of public relations as a strategic service to the region and the Healthcare practice* Administrative: Oversight of reporting, tracking, and documentation for healthcare PR initiatives* Experience: At least 4–8 years of public relations experience; background in architecture, design, healthcare, healthcare real estate, or journalism strongly preferred; demonstrated depth of experience and established media relationships within the healthcare practice area required* Software: Microsoft Office, InDesign, Cision*\*\*The base salary range will be estimated between $72,500 – $85,000 plus bonuses and benefits and contingent on relevant experience.***Life at Gensler**At Gensler, we are as committed to enjoying life as we are to delivering best-in-class design. From curated art exhibits to internal design competitions to “Well-Being Week,” our offices reflect our people’s diverse interests.We encourage every person at Gensler to lead a healthy and balanced life. Our comprehensive benefits include medical, dental, vision, disability, wellness programs, flex spending, paid holidays, and paid time off. We also offer a 401k, profit sharing, employee stock ownership, and twice annual bonus opportunities. Our annual base salary range has been established based on local markets.As part of the firm’s commitment to licensure and professional development, Gensler offers reimbursement for certain professional licenses and associated renewals and exam fees. In addition, we reimburse tuition for certain eligible programs or classes. We view our professional development programs as strategic investments in our future.At Gensler, the value of our work stems from its positive impact on the human experience. We are a dynamic and collaborative design firm uniting creativity, research, and innovation to solve complex problems for our clients. Our work challenges conventional ideas about architecture and the built environment. We aren’t just designing buildings—we are reimagining cities and places that make a difference in people’s lives.Founded in 1965, Gensler has built a team of 6,000 professionals who partner with clients in over 100 countries each year. Everything we do is guided by our mission: to create a better world through the power of design.**NOTICE TO APPLICANTS**We are proud to be an Equal Employment Opportunity and Affirmative Action employer of choice. All aspects of employment decisions will be based on merit, performance, and business needs. We do not discriminate on the basis of any status protected under federal, state, or local law. Individuals with disabilities and protected veterans are encouraged to apply. We also consider qualified applicants with criminal histories consistent with applicable federal, state and local law. See also , and , as required #J-18808-Ljbffr En Español: **Su papel**Gensler Nueva York está buscando un profesional experimentado, estratégico y altamente colaborativo para unirse a nuestra oficina como especialista en Relaciones Públicas de la Salud de Nueva York. Trabajando en una de las oficinas más grandes y dinámicas de la firma, desempeñará un papel crítico en el equipo de relaciones públicas y comunicaciones de New York, liderando las comunicaciones externas para nuestra práctica de salud y ayudando a articular el punto de vista diferenciado de Gensler en diseño y entrega de atención médica. Dirigirá la divulgación mediática centrada en el cuidado de la salud, el liderazgo de pensamiento, la visibilidad ejecutiva, los compromisos de discusión y las iniciativas especiales relacionadas con el aumento de la visión externa y la reputación del mercado de la práctica de salud de Gensler, mientras colabora estrechamente con el gerente de comunicaciones y contenido de NE en premios, redes sociales y planificación de contenido de largo alcance. Genslers está organizado a lo largo de cuatro áreas de práctica Trabajo, hospitalidad, ciudades y atención médica y el especialista en relaciones públicas de NY Healthcare tendrá la responsabilidad principal de ejecutar las comunicaciones externas específicas en el área de práctica de la atención médica en coordinación con otros especialistas enfocados en áreas de prácticas en Nueva York y PR en toda la firma. Esta función trabaja en estrecha colaboración con el director de relaciones públicas, oficinas y profesionales de Healthcare para identificar historias de alto valor, desarrollar oportunidades proactivas y promover campañas estratégicas de crecimiento integradas y apoyar a los líderes empresariales. El papel también colabora estrechamente con la red regional y global de relaciones públicas y los colegas de marketing de Nueva York.**What You Will***Public Relations** Colaborar con el Director de Relaciones Públicas de NE/NY para dar forma y avanzar en las historias estratégicas y involucrar a periodistas y publicaciones de primer nivel que cubren el cuidado de la salud, bienes raíces de salud y diseño* Desarrollar, mantener y ejecutar planes de PR dirigidos para proyectos sanitarios, iniciativas e iniciativas y plataformas de liderazgo de pensamiento* Mantener una comprensión integral de los proyectos de salud actuales y futuros, investigaciones e iniciativas que refuerzan simultáneamente las relaciones de Gensler's Healthcare POVs, clientes y líderes de mercado* Servir como un canal de comunicación de alto nivel con una profunda fluidez en el ecosistema de medios de salud, incluidos los servicios de salud e inmobiliarios y servicios de atención a la salud* Disponer, gestionar, mantener, administrar y gestionar los programas de atención médica y servicios públicos de salud* Los principales responsables de las actividades de la industria de la gestión de la atención médica* Las empresas y los directivos de EE. Desde exposiciones de arte curadas hasta concursos de diseño interno hasta la Semana del Bienestar, nuestras oficinas reflejan los diversos intereses de nuestra gente.Alentamos a cada persona en Gensler a llevar una vida saludable y equilibrada.Nuestros beneficios integrales incluyen programas médicos, dentales, de visión, discapacidad, programas de bienestar, gastos flexibles, vacaciones pagadas y tiempo libre pagado. También ofrecemos un 401k, participación en ganancias, propiedad de acciones de empleados y dos oportunidades anuales de bonificación. Nuestra gama de salarios base anual se ha establecido en función de los mercados locales.Como parte del compromiso de la firma con la concesión de licencias y el desarrollo profesional, Ginsler ofrece reembolso de ciertas licencias profesionales y renovaciones asociadas y honorarios de examen. Además, reembolstamos las matrículas para ciertos profesionales elegibles o clases. Consideramos nuestros programas de desarrollo profesional como estratégicos en nuestros países.En Gens, el valor de los proyectos de trabajo de la empresa ha sido establecido sobre la base de los clientes locales. Todo lo que hacemos está guiado por nuestra misión: crear un mundo mejor a través del poder del diseño.**NOTICE TO APPLICANTS**Estamos orgullosos de ser un empleador de elección de Igualdad de Oportunidades de Empleo y Acción Afirmativa. Todos los aspectos de las decisiones de empleo se basarán en el mérito, el rendimiento y las necesidades empresariales. No discriminamos sobre la base de ningún estatus protegido por la ley federal, estatal o local. Se alienta a las personas con discapacidad y veteranos protegidos a solicitar. También consideramos a los solicitantes calificados con antecedentes penales consistentes con la ley Federal, estatal y local aplicable. Véase también , y , según sea necesario #J-18808-Ljbffr.