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Marketing and Communications Coordinator OBGYN Practice

Moore OBGYN, Upper Marlboro, Maryland, us, 20792

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Benefits:

401(k)

Dental insurance

Health insurance

Vision insurance

Job Summary

We are seeking an organized, creative, and proactive Marketing and Communications Coordinator to join our team and help us strengthen and expand our connection with patients and the community. As a Marketing and Communications Coordinator your role will be to lead all marketing, branding, and patient engagement initiatives for the practice. As well as creating compelling content across many different social media platforms and managing the practice website. The ideal candidate is someone who understands healthcare audiences, has strong digital marketing skills and wants to improve connecting women with quality OBGYN care.

Responsibilities

Website and Online Presence

Maintaining and updating website pages and ensuring accuracy of info (Provider bios, clinic hours, and service information)

Improve SEO for OB/GYN services (prenatal care, ultrasound, annual exams, etc)

Digital Marketing & Social Media:

Manage and grow the practice social media platforms (Facebook, Instagram, TikTok, LinkedIn, etc.),

Managing community engagement by responding to comments and DMs.

the creation, editing, and publishing of content (e.g. Educational content, Practice updates, etc.)

Develop and maintain monthly content calendars

Patient Engagement & Communications

Draft Newsletters

Manage online reviews (google, Healthgrades, yelp, etc.)

Develop marketing collateral (brochures, flyers, etc.)

Qualifications

Bachelor's degree in marketing, communications, public health or related field. (preferred)

1-3 years of experience in social medica, marketing and healthcare communications

Strong written and verbal communication skills

Experience with website management tools

Strong graphic design and/or video editing skills

Understanding of HIPPA privacy rules

The ability to work well both independently and as part of a team

Benefits/Perks

Competitive Compensation

Health, Dental, and Vision insurance

Paid time off