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E-commerce & Digital Marketing Manager / Director

SalaryGuide, Tulsa

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Responsibilities

  • Manage and optimize FC Tulsa’s Shopify store: product listings, descriptions, imagery, pricing, categories, and customer experience.
  • Plan and execute online product launches, seasonal promotions, and limited-edition drops.
  • Maintain accurate online inventory counts in coordination with fulfillment staff and warehouse operations.
  • Own the customer service inbox ( ): respond to fan inquiries, order status questions, and basic support needs in a timely and professional manner.
  • Monitor sales performance, conversion rates, and user behavior to identify improvement opportunities.
  • Serve as point of contact for merchandise vendors, printers, and kit suppliers.
  • Develop reorder recommendations based on sales trends and inventory data.
  • Coordinate timelines for product production and delivery to ensure merchandise availability for online and in-stadium sales.

Requirements

  • 3–6 years of professional experience in e-commerce or digital marketing (sports, retail, or lifestyle brands preferred).
  • Proficiency in Shopify, HubSpot (marketing automation, CRM, and landing pages), Wordpress, Google Analytics, and Mailchimp.
  • Strong understanding of SEO, paid media, and digital conversion funnels.
  • Excellent copywriting, visual storytelling, and project management skills.
  • Analytical mindset with the ability to translate insights into action.
  • Passion for sports, community, and building a brand that reflects the pride and energy of Tulsa.

Preferred

Benefits

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