
What you’ll do:
Drive Product Marketing for the App Ads vertical (xx% of Snap’s revenue with major headroom for future growth) Collect, synthesize, and share advertiser feedback on new feature requests and on the performance of existing features, directly influencing the App Ads product strategy and roadmap Meet regularly with Sales, Advertisers, Marketing Science, Solution Engineers, and Customer Support to share App Ads best practices and product insights and to identify challenges and opportunities to improve our products and processes Develop and lead global go-to-market strategies to activate sales and drive ongoing marketing efforts to grow awareness, understanding, and adoption of new app ads features Knowledge, Skills & Abilities:
Understanding of the direct response digital marketing industry dynamics Exceptional analytical and problem-solving skills, with a track record of identifying market opportunities and influencing product roadmap to maximize impact Excellent verbal and written communication skills, with high attention to detail and ability to understand and communicate a complex and nuanced technical space Expertise in cross-functional collaboration working across Product, Engineering, and Sales teams within the company and across partner organizations Self‑directed with ownership mentality and can act with minimal guidance Minimum Qualifications:
BS/BA degree or equivalent years of experience 5+ years of experience in product marketing, product strategy, or other relevant digital marketing/sales work Preferred Qualifications:
Direct experience in Product Marketing or leading product strategy for advertising products at scale in a tech company Direct experience in the App Ads industry Advanced Degree (e.g. MBA) in Business or related field If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information (https://docs.google.com/forms/d/e/1FAIpQLScV7t31iR3yYR9ztGDHJpbvL63svWpb6s0afkBkLEjGnDx4Kg/viewform). Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets. We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).
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Drive Product Marketing for the App Ads vertical (xx% of Snap’s revenue with major headroom for future growth) Collect, synthesize, and share advertiser feedback on new feature requests and on the performance of existing features, directly influencing the App Ads product strategy and roadmap Meet regularly with Sales, Advertisers, Marketing Science, Solution Engineers, and Customer Support to share App Ads best practices and product insights and to identify challenges and opportunities to improve our products and processes Develop and lead global go-to-market strategies to activate sales and drive ongoing marketing efforts to grow awareness, understanding, and adoption of new app ads features Knowledge, Skills & Abilities:
Understanding of the direct response digital marketing industry dynamics Exceptional analytical and problem-solving skills, with a track record of identifying market opportunities and influencing product roadmap to maximize impact Excellent verbal and written communication skills, with high attention to detail and ability to understand and communicate a complex and nuanced technical space Expertise in cross-functional collaboration working across Product, Engineering, and Sales teams within the company and across partner organizations Self‑directed with ownership mentality and can act with minimal guidance Minimum Qualifications:
BS/BA degree or equivalent years of experience 5+ years of experience in product marketing, product strategy, or other relevant digital marketing/sales work Preferred Qualifications:
Direct experience in Product Marketing or leading product strategy for advertising products at scale in a tech company Direct experience in the App Ads industry Advanced Degree (e.g. MBA) in Business or related field If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information (https://docs.google.com/forms/d/e/1FAIpQLScV7t31iR3yYR9ztGDHJpbvL63svWpb6s0afkBkLEjGnDx4Kg/viewform). Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets. We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, where applicable).
#J-18808-Ljbffr