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Social Media Coordinator

Randstad USA, San Francisco, California, United States, 94199

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We’re looking for a special role – someone that is a traditional Stylist but also a Social Content Creator. This person will concept social videos informed by social listening and trends. They will style, create, be featured in and edit platform-native content across Instagram, TikTok, and YouTube. This role blends hands‑on content creation with a deep understanding of denim + styling and will work closely with creative, styling, and strategy teams to translate seasonal collections, styling trends and viral product into scroll‑stopping content that feels authentic, culturally relevant, and made for each platform. The ideal candidate understands how denim functions in real life—how it moves, wears, layers, and evolves—and knows how to communicate that through styling, pacing, and visual storytelling.

Key Responsibilities

Concept, style, and create short‑form content optimized for Instagram, YouTube, and TikTok with a focus on denim lifestyle

Style on‑camera talent, product, and environments to highlight denim fit, construction, and versatility

Translate seasonal collections, key fits, and fabric stories into engaging, platform‑native content

Contribute styling direction, content ideas, and visual concepts to content calendars and campaign development

Write sharp headlines, hooks, captions, and on‑screen copy that reflect brand voice and denim expertise

Identify and respond to fashion, denim, and cultural trends in real time in partnership with the social team, applying strong editorial judgment

Edit video content for pacing, clarity, and platform performance using Adobe Premiere Pro or similar tools

Collaborate with creative, design, and strategy teams to ensure content aligns with brand vision and business goals

Stay current on denim trends, fabric innovations, styling shifts, and platform best practices

Qualifications

3–5+ years of experience creating organic social content for fashion brands, agencies, or platforms

Proven experience as a stylist with strong knowledge of denim fits, washes, silhouettes, and styling techniques

Strong understanding of native content formats and trends across Instagram, Facebook, YouTube, and TikTok

Proficiency in short‑form video editing (Adobe Premiere Pro required; CapCut or native TikTok tools a plus)

Ability to write concise, on‑brand copy that educates and engages quickly

Strong sense of visual hierarchy, styling detail, pacing, and storytelling in short‑form content

Comfortable working independently, iterating quickly, and adapting to shifting priorities

A strong portfolio showcasing denim styling, content creation, and platform fluency

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