Alumni & Development Communications Specialist
Bridgewater State University, Bridgewater, Massachusetts, us, 02324
This position will create, design, and disseminate all
marketing and communications efforts for the Office of Alumni and
Development. The primary responsibility will be refreshing the
department website content in effort to create an engaging on-line
presence of the Alumni and development activities, as well as being
responsible for content creation and posting and monitoring of
department social media channels. Additional design work for the
development and stewardship team is required as well as participation in
all department sponsored events and activities.
Monday – Friday 9:00 AM – 5:00 PM (some nights, and weekends)
This position is an exempt, APA unit position and is subject
to the terms of that union agreement.
Salary Range is $60,000 -$65,000
Responsibilities
Responsible for the online presence of the Alumni and Development Office and its various entities including maintenance and oversite of the department’s social media and website. Create, design, and disseminate marketing and communication projects using print and digital communication channels to convey the university’s fundraising needs and engagement opportunities to various constituencies (i.e., donors, alumni, parents, students, faculty and staff, foundations, community leaders, corporate partners, etc.). Gather and create department-specific content for multi-channel outreach including print materials, web stories, e-mails, social media, newsletter features and event promotion. Create and maintain alumni & development web content, social media content, newsletter features, and e-mail blasts. Attend & photograph Alumni & Development sponsored events and maintain photography database. Responsible for writing, producing, and publishing monthly Alumni & Development Newsletter. Create and maintain online materials including registration forms, scholarship recipient profiles, and other collateral as assigned. Collaborate with Development Team on crowdfunding activities, such as Giving Day, Giving Tuesday, and the Crimson Pride Challenge. Assist in the promotion of Scholarships. Develop and collaborate on marketing and registration materials for all events including Bridgewater Alumni Association and Alumni Affinity Groups. Collaborate on joint initiatives and coordinate marketing efforts with BSU’s Office of Marketing and Communications when requested. Work on special projects as determined by the Director of Alumni and Student Engagement. Working knowledge of social media best practices and analytics Qualifications
2. Experience in designing marketing and communications materials, including print, web, digital and social media 3. Experience with the following platforms: Photoshop, Illustrator, InDesign, Drupal, and all Adobe products 4. Must possess excellent writing, editing and communication skills 5. Ability to work well with minimal supervision and in a collaborative setting 6. Ability to produce high quality work under tight deadlines 7. Ability to actively contribute in a fast-paced, dynamic environment 8. Must be positive, collaborative, diligent, and capable of managing multiple priorities/projects Posting number S01286P
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Responsible for the online presence of the Alumni and Development Office and its various entities including maintenance and oversite of the department’s social media and website. Create, design, and disseminate marketing and communication projects using print and digital communication channels to convey the university’s fundraising needs and engagement opportunities to various constituencies (i.e., donors, alumni, parents, students, faculty and staff, foundations, community leaders, corporate partners, etc.). Gather and create department-specific content for multi-channel outreach including print materials, web stories, e-mails, social media, newsletter features and event promotion. Create and maintain alumni & development web content, social media content, newsletter features, and e-mail blasts. Attend & photograph Alumni & Development sponsored events and maintain photography database. Responsible for writing, producing, and publishing monthly Alumni & Development Newsletter. Create and maintain online materials including registration forms, scholarship recipient profiles, and other collateral as assigned. Collaborate with Development Team on crowdfunding activities, such as Giving Day, Giving Tuesday, and the Crimson Pride Challenge. Assist in the promotion of Scholarships. Develop and collaborate on marketing and registration materials for all events including Bridgewater Alumni Association and Alumni Affinity Groups. Collaborate on joint initiatives and coordinate marketing efforts with BSU’s Office of Marketing and Communications when requested. Work on special projects as determined by the Director of Alumni and Student Engagement. Working knowledge of social media best practices and analytics Qualifications
2. Experience in designing marketing and communications materials, including print, web, digital and social media 3. Experience with the following platforms: Photoshop, Illustrator, InDesign, Drupal, and all Adobe products 4. Must possess excellent writing, editing and communication skills 5. Ability to work well with minimal supervision and in a collaborative setting 6. Ability to produce high quality work under tight deadlines 7. Ability to actively contribute in a fast-paced, dynamic environment 8. Must be positive, collaborative, diligent, and capable of managing multiple priorities/projects Posting number S01286P
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