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Marketing Manager

Helium SEO, Cincinnati, Ohio, United States, 45208

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Responsibilities

Strategic Execution

Develop and execute comprehensive marketing plans within allocated budget parameters Drive brand awareness initiatives and measure market penetration against established growth targets Partner with leadership on business development and private equity relationships Revenue Generation

Build and manage a robust pipeline of SQLs and MQLs to fuel sales team success Identify and cultivate agency partnerships through strategic outreach and industry events Support overall business development efforts across key growth channels Digital Marketing

Optimize our website for maximum market presence and user engagement Manage multi-platform social media strategy (LinkedIn, Facebook, Twitter/X, and emerging channels) Manage Ads Accounts, including forecasting and calculating spend needed to hit revenue and pipeline targets Leverage B2B marketing best practices to reach decision-makers Requirements

Required to have Digital Marketing experience, including SEO, Paid Social, and Paid Ads Proven track record in managing marketing budgets with demonstrated ROI Hands-on experience developing and executing (not just planning) marketing strategies Strong history of delivering qualified leads that convert to sales opportunities Website optimization expertise with measurable results B2B marketing experience, ideally in services or agency environments Proficiency across major social media platforms with platform-specific strategy knowledge Portfolio showing increased brand awareness and market penetration Demonstrated ability to balance strategic thinking with tactical execution Track record of building partnerships and external relationships Experience working in HubSpot About You

You understand that no one is perfect, that we all have weak spots, and you want to master the skill of self-improvement regardless of your experience. You are driven to do amazing work and complete every task to the best of your ability. You constantly push yourself to get more done in less time by attacking your work with intensity. You ask for help when you need it, own up to your mistakes, and put the needs of your colleagues above your own ego. Compensation includes a highly competitive base salary. The office operates on a Hybrid work model with 2 days remote and 3 days in the office. Helium offers full medical and dental coverage and currently covers up to 90% of medical premiums for employees. We offer a retirement account, $100,000 in life insurance for every employee, unlimited PTO, and all the Helium swag you could ever need. In addition, Helium is known for its’ fun and collaborative work environment, and all the Mario Kart and Ping Pong you could ever want. Come join a dedicated but fun-loving team and help us improve the SEO industry one client at a time.

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