Responsibilities
Participate as Bars & Rec’s chief storyteller/influencer/documentarian. Be on camera, showcase venue personalities, give “behind-the-scenes\" looks, and capture the process of making projects come to life through social media. Create engaging social content that converts attention into action (reservations, foot traffic, etc.). Establish Bars & Rec venues as “the place to be in Milwaukee”. Draft and schedule social media posts across platforms (Instagram, Facebook, TikTok, etc.) in alignment with the content calendar. Engage with audiences by responding to comments, messages, and tags. Monitor social trends and suggest creative ideas for reels, stories, and campaigns. Assist in the design of marketing materials, signage, digital graphics, and social media content using Adobe Creative Suite and similar design tools. Resize and reformat creative assets for use across platforms (print, digital signage, social media, email, etc.). Support content collection efforts, including scheduling photo/video shoots and organizing media libraries. Create effective email & SMS (text) marketing to retain and reactivate our audiences. Produce newsletters and promotional emails (copy writing, layout, and scheduling). Maintain and update email lists and segmentation for targeted communications. Assist in managing media relations to expand brand Bars & Rec’s visibility and authority. Assist with drafting and distributing press releases, media alerts, and event announcements. Help maintain media contact lists and track press coverage. Coordinate media opportunities including influencer visits, interviews, and promotional giveaways. Assist in planning and executing on- and off-site marketing campaigns and brand activations. Help coordinate logistics for events, promotions, and seasonal installations. Track campaign metrics and contribute to reporting efforts. Provide general support to the marketing department, including tracking projects, managing deadlines, and organizing assets.
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Participate as Bars & Rec’s chief storyteller/influencer/documentarian. Be on camera, showcase venue personalities, give “behind-the-scenes\" looks, and capture the process of making projects come to life through social media. Create engaging social content that converts attention into action (reservations, foot traffic, etc.). Establish Bars & Rec venues as “the place to be in Milwaukee”. Draft and schedule social media posts across platforms (Instagram, Facebook, TikTok, etc.) in alignment with the content calendar. Engage with audiences by responding to comments, messages, and tags. Monitor social trends and suggest creative ideas for reels, stories, and campaigns. Assist in the design of marketing materials, signage, digital graphics, and social media content using Adobe Creative Suite and similar design tools. Resize and reformat creative assets for use across platforms (print, digital signage, social media, email, etc.). Support content collection efforts, including scheduling photo/video shoots and organizing media libraries. Create effective email & SMS (text) marketing to retain and reactivate our audiences. Produce newsletters and promotional emails (copy writing, layout, and scheduling). Maintain and update email lists and segmentation for targeted communications. Assist in managing media relations to expand brand Bars & Rec’s visibility and authority. Assist with drafting and distributing press releases, media alerts, and event announcements. Help maintain media contact lists and track press coverage. Coordinate media opportunities including influencer visits, interviews, and promotional giveaways. Assist in planning and executing on- and off-site marketing campaigns and brand activations. Help coordinate logistics for events, promotions, and seasonal installations. Track campaign metrics and contribute to reporting efforts. Provide general support to the marketing department, including tracking projects, managing deadlines, and organizing assets.
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