Paramark
We help Marketing teams understand what’s really driving growth and decide where to invest next through advanced measurement, experimentation, and scenario planning.
- Head of Sales
- San Francisco, CA (hybrid, 3 days in person)
- Full-time
- 10+ years of experience
Please reach out to Pranav ( ) to learn more. We reimburse eligible relocation expenses (up to $20k) for candidates relocating from outside the bay area.
The company
Marketing teams spend $1.5 trillion a year on various channels and programs. And yet most of those capital allocation decisions are guided by gut feel, broken attribution, and backward-looking metrics.
Paramark helps them optimize spend across all their channels and programs. There are proven scientific ways to do this, but they are poorly understood and practiced by only a tiny fraction of teams. Companies waste millions on campaigns that don’t work, while failing to invest in critical long-term initiatives whose impact is harder to measure. Most are sorely lacking in both measurement and experimentation capability.
We’re fixing this by creating a system of action that teams will use to understand, to forecast the impact of their investments, and to experiment with new ideas. The opportunity is huge: 100k+ mid-market businesses worldwide, spending $1.5T on marketing annually, with a large chunk of that going to waste. Our target customer spends between $10M and $100M+ on Marketing annually.
We founded the company in 2023 and have strong traction. Our customers include both consumer and business brands liek Square, Chime, Ramp, Rippling, Toast, Speak, and more.
We work 3-5 days a week from our office in San Francisco. We truly believe the best results come from in-person collaboration, but we also want to strike the right balance and give everyone the flexibility they need to enjoy life outside of the office. Our existing team respects the need to not have work be your life, but understands the importance of scaling a new business in a collaborative environment.
We’ve raised $8M from Greylock and several CXO-level advisors and angels from companies like Open AI, Dropbox, Salesforce, Asana, and P&G.
Read more
- Purpose, Mission, and Values
- How we work
- About the founders
- Time off policy
- Compensation Philosophy
The opportunity
Sales Strategy & Execution
- Full responsibility and accountability for revenue across new and renewals/upsell business — across all AEs and own quota
- Own the full sales cycle—from outbound to close.
- Build and implement a repeatable sales playbook, including messaging, objection handling, qualification criteria, and forecast process.
- Convert Paramark’s MMM + incrementality platform into clear commercial ROI narratives for marketing buyers.
- Partner with founding team to refine ICP, pricing, packaging, and expansion opportunities.
- Engage directly in high-stakes deals with enterprise and high-growth brands
Pipeline Generation & GTM Development
- Build a high-velocity outbound motion targeting performance marketers, brand leaders, analytics teams, and media buyers.
- Partner with marketing to create high-impact content, case studies, and category narratives.
- Experiment rapidly with outbound and partner channels.
Team Building
- Hire, lead, and coach AEs as the team scales.
- Set performance standards, compensation structures, and productivity expectations.
Forecasting & Revenue Operations
- Establish weekly operational cadences (pipeline reviews, forecasting, coaching sessions, deal strategy)
- Own forecasting accuracy and revenue predictability.
- Implement and optimize CRM processes (we use Clarify).
- Inform GTM dashboards for tracking pipeline health, velocity, and win rates.
Cross-Functional Leadership
- Act as the voice of the customer to help shape product roadmap and analytics capabilities.
- Partner with Growth Advisory (CS) to ensure strong onboarding, value realization, and expansion.
Requirements
Experience
- 8–12+ years of experience selling SaaS, analytics, or marketing technology to mid-market/enterprise customers.
- Proven success closing $100k–$300k ACV deals with marketing, growth, analytics, or e-commerce orgs.
- Strong track record building and scaling teams through high-growth phases.
- Experience hiring, leading, and developing sales teams.
- Exposure to MMM, attribution, media measurement, or marketing analytics is a major plus.
Skills
- Exceptional communicator who can simplify statistical/technical concepts into business value.
- Strong pipeline-building instincts—knows how to generate demand even without brand tailwinds.
- Data-driven operator who treats sales like a measurable system.
- Comfortable working closely with data science teams.
- High bias toward action and experimentation.
Traits
- Ambitious but grounded—wants to build something durable, not just chase quotas.
- Accountability mindset: owns results, not excuses.
- Consultative and credible with senior marketing and analytics stakeholders.
- A “builder” mindset—comfortable with ambiguity, energized by owning zero-to-one systems.
Benefits and culture
- Many of us have kids, family lives, and health problems to manage. We don’t think early stage startup life requires 18 hour days, or even 12 hour days. We’re intent on building a different kind of culture, one that is truly sustainable. That means reasonable working hours (we’re out of the office before 6), taking a break when we need it, and checking in with each other. Our
- Time off policy: all federal holidays plus 4 weeks of PTO per year. Health comes first, and everyone needs to take time off to recharge and rejuvenate.
- Medical, dental, and vision insurance provided with 100% of employee premiums / 50% of family premiums covered.