Creative Director — Brand & Identity
PiggyBanx Studios, Costa Mesa, California, United States, 92626
About Piggybanx
Piggybanx is a culture-driven brand and creative studio operating at the intersection of art, design, and modern luxury. With a cult following and a highly discerning global audience, Piggybanx is known for its restraint, point of view, and long-term approach to brand building.
As the company enters its next phase, Piggybanx is investing deeply in
brand coherence, world-building, and identity systems
that can scale without losing their edge. We are not interested in trends, virality, or short-term attention - we are building something meant to last.
The Role We are seeking a
Creative Director with a deep background in advertising and brand identity
to define, evolve, and protect the Piggybanx brand across every touchpoint.
This role is not campaign-first. It is
system-first, taste-led, and highly opinionated . You will be responsible for shaping Piggybanx’s visual and verbal language, building a durable brand system, and ensuring everything we put into the world feels intentional, cohesive, and rare.
You will work closely with the founders and senior leadership, with real authority over what does—and does not ship.
Responsibilities
Define and evolve Piggybanx’s
core brand identity system
Establish clear visual and verbal standards across all outputs
Translate strategy into design, language, and experience
Direct designers, writers, photographers, and collaborators
Ensure consistency across products, campaigns, environments, and partnerships
Act as a taste-level decision-maker under pressure
Kill ideas that dilute the brand...even when they’re popular
Build a brand world that scales quietly and coherently
Ideal Background
Senior creative roles at
top-tier advertising agencies
or
brand identity studios
Proven experience building
brand systems , not just campaigns
Strong understanding of typography, visual language, and semiotics
Comfortable working with founders and pushing back when needed
Clear point of view and the ability to articulate why something works
What This Is Not
Not a content or social role
Not trend-or performance-driven
Not a marketing execution position
This is a
brand leadership role .
#J-18808-Ljbffr
As the company enters its next phase, Piggybanx is investing deeply in
brand coherence, world-building, and identity systems
that can scale without losing their edge. We are not interested in trends, virality, or short-term attention - we are building something meant to last.
The Role We are seeking a
Creative Director with a deep background in advertising and brand identity
to define, evolve, and protect the Piggybanx brand across every touchpoint.
This role is not campaign-first. It is
system-first, taste-led, and highly opinionated . You will be responsible for shaping Piggybanx’s visual and verbal language, building a durable brand system, and ensuring everything we put into the world feels intentional, cohesive, and rare.
You will work closely with the founders and senior leadership, with real authority over what does—and does not ship.
Responsibilities
Define and evolve Piggybanx’s
core brand identity system
Establish clear visual and verbal standards across all outputs
Translate strategy into design, language, and experience
Direct designers, writers, photographers, and collaborators
Ensure consistency across products, campaigns, environments, and partnerships
Act as a taste-level decision-maker under pressure
Kill ideas that dilute the brand...even when they’re popular
Build a brand world that scales quietly and coherently
Ideal Background
Senior creative roles at
top-tier advertising agencies
or
brand identity studios
Proven experience building
brand systems , not just campaigns
Strong understanding of typography, visual language, and semiotics
Comfortable working with founders and pushing back when needed
Clear point of view and the ability to articulate why something works
What This Is Not
Not a content or social role
Not trend-or performance-driven
Not a marketing execution position
This is a
brand leadership role .
#J-18808-Ljbffr