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Director of Retail Sales

Peak21, New York, New York, us, 10261

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At Peak21, we partner with founders to build enduring consumer brands by helping them scale distribution, revenue, and operational excellence. Our portfolio includes high-growth consumer brands that have achieved product‑market fit and are ready to expand beyond direct‑to‑consumer into retail and wholesale channels.

We are hiring a Director of Retail Sales to design and execute retail and B2B expansion strategies across Peak21 portfolio companies. This role is responsible for unlocking new growth channels by bringing high‑performing brands into national and strategic retail environments through disciplined, data‑driven execution.

This position is full‑time, based in New York City, with on‑site presence required and flexibility for travel as needed (Monday–Friday, 9:00 AM–6:00 PM EST).

What Makes This an Exciting Opportunity?

Lead retail and wholesale expansion for multiple high‑potential consumer brands

Work directly with founders at critical moments of scale

Own end‑to‑end retail strategy, from go‑to‑market through execution

Competitive base salary, performance‑based incentives, and long‑term growth opportunities

What You’ll Do

Develop and execute retail and B2B go‑to‑market strategies across Peak21 portfolio companies

Identify, target, and secure partnerships with national and strategic retail partners

Own the full retail sales process including outreach, presentations, negotiations, and onboarding

Build and manage sales rep networks and broker relationships as needed

Partner closely with Marketing and Operations teams to ensure successful launches, inventory planning, and sell‑through

Negotiate commercial terms including pricing, marketing support, and logistics to ensure profitable growth

Monitor performance metrics to identify risks, opportunities, and areas for optimization

Provide regular reporting on monthly, quarterly, and annual sales performance

Serve as a brand ambassador in all external retail and partner interactions

Advise founders on retail readiness, channel strategy, and expansion sequencing

Who You Are

You have 5+ years of progressive sales experience with increasing responsibility

You have successfully brought consumer brands into big‑box, specialty, or national retail channels

You thrive in fast‑paced environments and enjoy building from zero to one

You are relationship‑driven and excel at building trust with senior retail partners

You think in win‑win terms and prioritize long‑term partnerships over short‑term gains

You are analytical, data‑driven, and comfortable working with spreadsheets and forecasts

You take ownership, embrace challenges, and are comfortable with calculated risk

You bring energy, curiosity, and a sense of humor to your work

What Success Looks Like

Successful entry into high‑quality retail and wholesale channels

Strong sell‑through performance and healthy inventory turns

Profitable retail partnerships with clear paths to expansion

Clear visibility into retail performance through consistent reporting and metrics

Repeatable retail playbooks adopted across portfolio companies

Founders view Peak21 as a strategic partner in retail growth

A Day in the Life Projects may include:

Pitching a national retail buyer on a new brand or product line

Building a retail launch plan covering pricing, inventory, and marketing support

Analyzing sell‑through data to refine forecasts and reorder strategies

Negotiating commercial terms with strategic retail partners

Advising founders on retail expansion timing and channel prioritization

Coordinating with operations to align inventory and fulfillment plans

What to Expect

A high‑ownership role with influence across multiple companies

Regular interaction with founders, executives, and external partners

Travel for retail meetings and partner visits as needed

Fast‑paced decision‑making and high accountability

Direct feedback and a results‑oriented culture

Why Work at Peak21

Impact: Drive revenue growth across multiple high‑potential consumer brands

Autonomy: Own retail strategy and execution across the portfolio

Exposure: Work directly with founders and retail decision‑makers

Team: Ambitious, grounded operators focused on building durable businesses

Perks & Benefits

Competitive compensation and performance incentives

Learning and development opportunities

Exposure to multiple high‑growth consumer brands

Collaborative, high‑caliber working environment

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