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Field Marketing Specialist

Avenue5 Residential, Denver, Colorado, United States, 80285

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About Us Avenue5 is a growing third‑party multifamily property management firm with locations across the United States. We are proud of our vibrant, inclusive, make‑it‑happen culture, where we listen to our associates, provide room to grow, invest in the best version of ourselves, keep associates in mind, and celebrate successes.

Summary of Responsibilities The field marketing specialist executes property‑specific marketing plans, promotes and implements marketing‑supported products and services to help properties generate leads and leases, and grows occupancy. The specialist is the liaison between properties and marketing management to resolve implementation issues and promote company guidelines.

Primary Responsibilities and Objectives

Partner with regional marketing managers to develop and implement strategic initiatives that generate optimal traffic and leasing performance for assigned properties.

Travel to work with onsite teams to execute marketing tactics, identify opportunities for refinement, and improve performance.

Provide guidance, support, and training to onsite teams and ensure onsite marketing efforts are managed and completed.

Monitor project timelines and engage stakeholders to ensure projects are completed timely and according to quality standards.

Serve as the marketing liaison between properties and property teams.

Assist in researching new business opportunities and develop marketing material.

Track KPIs for specific marketing activities at assigned properties and make recommendations for marketing metric improvements.

Manage project budgets for assigned properties.

Create, coordinate, market and oversee property events and activities.

Perform other duties as assigned.

Education and Experience

Bachelor’s degree in marketing, advertising, communications, public relations, journalism, English, or another related field is required.

Two to three years of experience in direct real estate multi‑family marketing within the property management industry.

Marketing agency experience preferred for this associate‑level position.

Skills and Requirements

Proven track record of delivering projects at or beyond expectations and on time.

Broad understanding of effective marketing tactics and strategies in branding—print and digital realms.

Knowledge of advertising options and strategic communication efforts.

Flexible, adaptable, and able to pivot quickly when needed.

Able to manage numerous projects simultaneously in a fast‑paced environment while retaining accuracy and detail.

Intermediate to advanced knowledge of Microsoft Office Suite including Outlook, Word, PowerPoint, and Excel.

Intermediate knowledge of SEO/SEM.

Strong organizational and analytical skills.

Outgoing personality and comfortable engaging with others individually or in groups.

Passionate about using technology to create efficiencies and generate ROI.

Ability to work independently and prioritize effectively in a fast‑paced environment.

Excellent written and verbal communication skills.

Exceptional project management skills preferred.

Strong understanding of property management industry trends, issues, and emerging technology.

Excellent customer service and interpersonal skills.

Entrepreneurial mindset and go‑getter attitude with proven ability to work independently as well as in a team setting.

Positive demeanor, voracious appetite to learn new things, and excellent professional judgment.

Required to complete Avenue5 Fair Housing and Preventing Discrimination and Harassment training and other courses if assigned. Must have strong leadership ability, effective decision‑making, and ability to multitask.

Scheduling

Required to maintain a regular schedule that may also require working outside of regular hours, weekends, and non‑traditional holidays.

Approximately 35% travel required to dedicated markets.

Environment

Exposure to an office building environment.

Possible exposure to airports, airplanes, rental cars, hotels, etc.

Physical Requirements Avenue5 will make reasonable accommodations to enable individuals with disabilities to perform essential functions. These functions include, but are not limited to:

Ability to lift, push, and pull up to 25 pounds.

Must be able to observe and detect signs of emergency through visual and/or auditory cues.

Must be able to remain stationary, move around, reach, and position oneself as needed for extended periods of time.

Ability to communicate and express ideas with others accurately and clearly.

Ability to perceive sounds at normal speaking levels and make discriminations in sound.

Visual requirements including color, depth perception, and field vision.

Ability to compare, copy, coordinate, synthesize, negotiate, communicate, and instruct.

Ability to tolerate stressful situations.

Ability to work under minimal to moderate supervision.

This job description is not an all‑inclusive list of functions and tasks. Over the length of employment, these functions and tasks may change.

Diversity Avenue5 is an Equal Employment Opportunity/affirmative action employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.

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