Responsibilities
Plan and execute national and regional conferences, trade shows, educational workshops, and customer events. Create, update, and manage marketing materials including videos, brochures, and presentations. Develop clear, compelling positioning and messaging, and implement strong brand identity across all collateral. Maintain website and expand presence in other digital channels; lead digital marketing activities including email campaigns, social media, and customer outreach. Manage relationships with relevant societies, foundations, advocacy groups, and patient communities. Translate market insights and feedback from providers, patients, and partners to actionable inputs to targeting, ongoing product development and strategic initiatives. Serve as a subject matter expert with deep understanding of the product and value proposition. Work closely with the sales team to drive successful go-to-market execution. Requirements
MUST CURRENTLY RESIDE IN NEW JERSEY Bachelor’s degree in marketing, business, or related field 3-7 years of experience in field marketing, product marketing, communications, or medical education Healthcare or medical device experience Proven success in trade show organization Impeccable attention to detail Comfortable in a fast-paced start-up environment and proven ability to work independently, flexibly and globally Excellent communication skills and a collaborative mindset Proficient in Microsoft Office applications Proficient in Adobe Creative Suite preferred Familiarity with website content management systems such as Wordpress Travel up to 70% travel to support conferences, field activity, and customer engagement.
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Plan and execute national and regional conferences, trade shows, educational workshops, and customer events. Create, update, and manage marketing materials including videos, brochures, and presentations. Develop clear, compelling positioning and messaging, and implement strong brand identity across all collateral. Maintain website and expand presence in other digital channels; lead digital marketing activities including email campaigns, social media, and customer outreach. Manage relationships with relevant societies, foundations, advocacy groups, and patient communities. Translate market insights and feedback from providers, patients, and partners to actionable inputs to targeting, ongoing product development and strategic initiatives. Serve as a subject matter expert with deep understanding of the product and value proposition. Work closely with the sales team to drive successful go-to-market execution. Requirements
MUST CURRENTLY RESIDE IN NEW JERSEY Bachelor’s degree in marketing, business, or related field 3-7 years of experience in field marketing, product marketing, communications, or medical education Healthcare or medical device experience Proven success in trade show organization Impeccable attention to detail Comfortable in a fast-paced start-up environment and proven ability to work independently, flexibly and globally Excellent communication skills and a collaborative mindset Proficient in Microsoft Office applications Proficient in Adobe Creative Suite preferred Familiarity with website content management systems such as Wordpress Travel up to 70% travel to support conferences, field activity, and customer engagement.
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