Welcome to VSSL (pronounced “vessel”). We aren’t just an agency; we’re a fast, agile crew of brand builders and campaign makers. Our mission is to set the course for our clients, creating bold digital experiences that propel brands to success.
We are looking for an expert Paid Media Strategist to join our crew on a contract basis. We don't want a “task-taker”—we want a performance pilot. You will own the execution, optimization, and strategy for key B2B accounts, working as a seamless extension of our team.
The Scope of Work
As a contractor, your focus is on high-impact delivery. You will manage search and social campaigns from A-Z, ensuring ROI isn't just a metric, but a reality.
Own the Strategy:
Build and optimize search campaigns across Google Ads and Meta to smash client KPIs. Deep-Dive Analysis:
Navigate Looker Studio and GA4 to provide actionable insights. We don’t just report numbers; we tell the story of why they happened and what’s next. Creative Collaboration:
Partner with our creative team to ensure ad copy and visuals are performing at peak levels. Budget Stewardship:
Oversee and advise on client spend, proactively troubleshooting performance dips before they become problems. B2B Specialization:
Apply your knowledge of the B2B marketing funnel to capture and convert high-intent leads. The Toolkit We are looking for a specialist who can hit the ground running without hand-holding. Experience:
3-5+ years of proven success in paid search (Google Ads) and paid social (Meta). Niche Expertise:
Strong background in B2B marketing and demand generation. Platform Proficiency:
Expert-level skill in Google Ads, Facebook/Meta, StackAdapt, and LinkedIn. (Bonus points for Reddit, Microsoft Ads, and YouTube). Analytical Power:
Comfort with GA4, Looker Studio, and Google Tag Manager. Soft Skills:
You are a proactive communicator who "owns" their accounts and doesn't wait for permission to optimize. Why Partner with VSSL? We know high-level contractors have their choice of partners. Here is why you’ll want to drop anchor with us: Zero Micro-management:
We hire experts because we trust them. You own your workflow. The “No-B.S.” Culture:
As our values say, we don't sugarcoat things. We offer clear briefs, direct feedback, and streamlined communication. Build for Professional Partnerships:
We respect your time and business. We provide a structured onboarding process and dedicated Account Managers to handle our clients so you can focus on performance. Plus, we pay our contractors promptly and have a “white label” support system that treats you like a true extension of the team. VSSL Network:
While this is a contract role, we treat our long-term partners like “One Crew.” You’ll have the full support of our creative and strategy teams. The VSSL Code Every member of the VSSL crew lives by our values: We are One Crew:
Through it all, we have each other’s backs. Communication is Our Compass:
We are open, respectful, and direct. Quality is Our Course:
We deliver the best—every damn time. All Hands on Deck:
We focus on creative solutions, not problems. Up Spirits!
We celebrate our wins and have fun along the way. We were named one of San Diego’s Best Companies to work for in 2022, 2023 and 2025, and one of San Diego's Best and Brightest Companies to Work For in 2018 and 2019. We strongly promote diversity, equity, and inclusion through our grassroots program, which cultivates an inclusive workplace and empowers our team to make positive change through education, discussion, and giving back. This includes regular team learning, with donation and volunteer opportunities. We provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity or gender expression. PLEASE NOTE: We take hiring very seriously. Although we are unable to follow up with every applicant, we do our best to run a thorough process for candidates to identify potential fits.
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Build and optimize search campaigns across Google Ads and Meta to smash client KPIs. Deep-Dive Analysis:
Navigate Looker Studio and GA4 to provide actionable insights. We don’t just report numbers; we tell the story of why they happened and what’s next. Creative Collaboration:
Partner with our creative team to ensure ad copy and visuals are performing at peak levels. Budget Stewardship:
Oversee and advise on client spend, proactively troubleshooting performance dips before they become problems. B2B Specialization:
Apply your knowledge of the B2B marketing funnel to capture and convert high-intent leads. The Toolkit We are looking for a specialist who can hit the ground running without hand-holding. Experience:
3-5+ years of proven success in paid search (Google Ads) and paid social (Meta). Niche Expertise:
Strong background in B2B marketing and demand generation. Platform Proficiency:
Expert-level skill in Google Ads, Facebook/Meta, StackAdapt, and LinkedIn. (Bonus points for Reddit, Microsoft Ads, and YouTube). Analytical Power:
Comfort with GA4, Looker Studio, and Google Tag Manager. Soft Skills:
You are a proactive communicator who "owns" their accounts and doesn't wait for permission to optimize. Why Partner with VSSL? We know high-level contractors have their choice of partners. Here is why you’ll want to drop anchor with us: Zero Micro-management:
We hire experts because we trust them. You own your workflow. The “No-B.S.” Culture:
As our values say, we don't sugarcoat things. We offer clear briefs, direct feedback, and streamlined communication. Build for Professional Partnerships:
We respect your time and business. We provide a structured onboarding process and dedicated Account Managers to handle our clients so you can focus on performance. Plus, we pay our contractors promptly and have a “white label” support system that treats you like a true extension of the team. VSSL Network:
While this is a contract role, we treat our long-term partners like “One Crew.” You’ll have the full support of our creative and strategy teams. The VSSL Code Every member of the VSSL crew lives by our values: We are One Crew:
Through it all, we have each other’s backs. Communication is Our Compass:
We are open, respectful, and direct. Quality is Our Course:
We deliver the best—every damn time. All Hands on Deck:
We focus on creative solutions, not problems. Up Spirits!
We celebrate our wins and have fun along the way. We were named one of San Diego’s Best Companies to work for in 2022, 2023 and 2025, and one of San Diego's Best and Brightest Companies to Work For in 2018 and 2019. We strongly promote diversity, equity, and inclusion through our grassroots program, which cultivates an inclusive workplace and empowers our team to make positive change through education, discussion, and giving back. This includes regular team learning, with donation and volunteer opportunities. We provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity or gender expression. PLEASE NOTE: We take hiring very seriously. Although we are unable to follow up with every applicant, we do our best to run a thorough process for candidates to identify potential fits.
#J-18808-Ljbffr